Do you have the courage to create a better future?
Peter Fisk is a global thought leader, award-winning author and expert advisor, on the future of business - leadership and strategy, innovation and marketing. Explore his new insights and ideas, events and services - Inspiring you to create a better future, and start delivering it today. Email: peterfisk@peterfisk.com
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The Dynamic Strategy Playbook: Business strategy in a world of relentless change
Read the article, cases and toolkit: Reinventing Strategy by Peter Fisk Download the new playbook: Dynamic Strategy by Peter Fisk In a world where change is constant and disruption arrives from every direction, the old approaches to strategy are no lon …
26 Trends for 26: Global Business Trends Report 2026
Here is my Global Business Trends Report 2026 for you to download … a curation of the 26 most impactful business trends that will shape markets, define industries, influence customers, and accelerate or threaten growth. They span consumer culture, te …
The Nexus Effect: How brands and business can multiply their impact by unlocking the power of connections
Business has always been about relationships. From the earliest merchants in Mesopotamian markets to the industrial giants of the twentieth century, success was determined by who could connect supply and demand most effectively. Yet in today’s hyper-ne …
Peter's latest book
Business Recoded: Have the Courage to Create a Better Future
Business needs a new code for success!
Change is dramatic, pervasive and relentless. The challenges are numerous. The opportunities are greater.
Incredible technologies and geopolitical shifts, complex markets and stagnating growth, demanding customers and disruptive entrepreneurs, environmental crisis and social distrust, unexpected shocks and uncertain futures.
The old codes that got us here don’t work anymore. Moving forwards needs a new mindset.
Business Recoded is for business leaders who seek to progress in today’s rapidly changing world, and to create the organisations that will thrive in tomorrow’s world. It explores how to lead a better future, to reimagine your business, to reinvent markets, to energise your people. It describes how to combine profit with more purpose, intelligent technologies with creative people, radical innovation with sustainable impact.
It dives deep into the minds of some of today’s most inspiring business leaders – people like Anne Wojcicki and Jeff Bezos, Emily Weiss and Devi Shetty, Daniel Ek and Tan Le, Mary Barra and Masayoshi Son, Satya Nadella and Zhang Ruimin.
Learn from the innovative strategies of incredible companies – Alibaba and Amazon, Babylon and BlackRock, Meituan Dianping and Microsoft, Narayana Health and Netflix, Patagonia and PingAn, Spotify and Supercell, and many more.
The book is built on 7 seismic shifts driving a more enlightened future of business, unlocking 49 codes that collectively define a new DNA for organisations and their leadership. It’s about you – realising your future potential – by developing your own codes for more enlightened progress, personal and business success.
Do you have the courage to create a better future, for you and your business?
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ET Phone Home … how space has become the new frontier for AI and computing, communications and advanced manufacturing, with limitless energy and zero emissions … and why the SpaceX and xAI/X merger is a symbol of exponential possibilities
AI is advancing at a breathtaking pace. Models are growing larger, systems more autonomous, and intelligence more deeply embedded into everything from healthcare and finance to logistics, defence and climate science. Yet beneath the excitement lies a hard constraint that will shape the next era of i …
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Reinventing Strategy … embracing “Dynamic Strategy” for a world that never stops … how the world’s best companies stay focused, fluid, and future-ready
Download Dynamic Strategy: A New Playbook for Business Strategy by Peter Fisk. Read the new articles Strategic Jazz and The Dual OS of Business by Peter Fisk. In a world where change is constant and disruption arrives from every direction, the old approaches to strategy are no longer fit for purpo …
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The Future of Food … Embracing the rapidly changing world of food, driving innovation in products and experiences, and reinventing value in dynamic markets
Food is no longer a slow-moving sector defined by incremental change. It has become one of the most dynamic arenas of reinvention in the global economy — shaped by economic pressure, scientific breakthroughs, cultural shifts and radically changing consumer expectations. Across markets, consumers are …
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“You can’t create the future with yesterday’s business model” … It’s time for leaders to step up in a world of exponential tech, structural shifts, multiple crises and relentless change
This week, many of the world’s business leaders are meeting in Davos, Switzerland. It’s a carnival of walking boots and super-padded coats, where business leaders meet, politicians like to be seen, and consultants dominate, trying to sell their next projects. The World Economic Forum’s agenda this y …
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Leading in a time of great uncertainty, but incredible opportunity … why foresight, courage and disciplined reinvention are now the defining acts of leadership … the ability to shape and create the future
The end of excuses, time to step up There are long periods in business history when leadership is largely about stewardship — protecting assets, optimising performance, and extending what already works. And then there are moments when leadership becomes something far more demanding: the deliberate a …
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The New Innovation Playbook … 33 practical innovation tools to shape the next decade … from AI-enabled co-creation to foresight flywheels and next-gen business models
Innovation is no longer episodic. It is continuous, strategic, and existential. The forces reshaping business — artificial intelligence, platform economics, climate transition, demographic shifts, geopolitical fragmentation — are not incremental trends. They are structural changes that redefine how …
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My Top 10 Business Predictions for 2026 … from agentic productivity and human authenticity … to new trade hubs and Sanaenomics … the new capabilities of leaders, and value-creators of tomorrow
2026 is likely to be the moment when the “great experimentation” of the early 2020s matures into a period of deep structural accountability. For business leaders, the coming year represents a shift from a world of boundless digital possibility to one of hard choices, where the divide between the win …
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How to thrive in 2026, and beyond … a manifesto for business leaders … 12 resolutions, and a 100 day plan … Resolve to prioritise your people and purpose, ecosystems and experimentation, clarity and courage
Happy new year! Download the new Global Business Trends Report 2026. Download Trend Kaleidoscope 2026 curating all the trend reports. What I Learnt in 2025 from Campari to Cartier, Mexico to Japan. If you’re a business leader reading this at the start of a new year, you are probably feeling two thin …
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26 Trends for 2026 … A-Z of how 2026 will be a pivotal year of big shifts for business … remapping of human priorities, the redesign of market systems, and the reinvention of business models
Download the Global Business Trends Report 2026 by Peter Fisk. Download the Trend Kaleidoscope 2026 summarising all the latest trend reports. 2026 is the year the future gets real. Not just in terms of the ever -ccelerating technological possibilities, but in the practical, commercial, human resha …
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What I Learnt in 2025 … it started with a spritz, evolved into green cement, super shoes and fast cars, clean energy and smart cities, predictive finance and future retail, reimagined luxury and transformative tech
How was your 2025? For me, it felt like a year of economic recalibration, and tech acceleration. After the inflationary shocks of recent years, uncertainty and complexity became the normal, and global markets transitioned to a new era of AI-enabled productivity and innovative possibilities. From Cam …
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