Peter Fisk’s Blog

The Magic of Storytelling … from movies and books to strategies and brands … inspired by Coca Cola, Nike Women and Pixar’s 22 Rules of Storytelling

November 29, 2018

Pixar is arguably one of the greatest storytellers of our generation. They’ve won 13 Academy Awards, 9 Golden Globes, and 11 Grammys. In the business world we use stories for everything from building brands to selling products, articulating purpose and …

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Blitzscaling … Reid Hoffman’s lightning-fast path to building massively valuable companies

November 29, 2018

Blitzscaling is the new book from LinkedIn co-founder Reid Hoffman who sold his networking business to Microsoft for $26.4 billion.  At its core, the concept of Blitzscaling is about growing at a rate that is so much faster than your competitors that m …

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How can a business break free of its incrementalism? Develop a strategic narrative. Break the bottlenecks. Define future KPIs

November 28, 2018

How can a business break free of its incrementalism, to dream bigger, to reinvent, to excite its people and customers? The fundamental problem we face say the authors of Leading Transformation—Nathan Furr, Kyle Nel, and Thomas Zoega Ramsoy—is our tende …

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The power of distinctive words … exploring the awe of duende, the search for saudade, and the beauty of wabi sabi

November 28, 2018

As an author and speaker, I love the power of an unusual, distinctive or inspiring word. In particular words that are unique to a certain language, a concept that is deeply embedded in a culture, and cannot be simply translated into another language, b …

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Travel Gamechangers … reinventing the world of business travel, and how companies use it to innovate and grow

November 27, 2018

I spend my working life travelling … as a keynote speaker I travel the world, to the most interesting – sometimes incredibly glamorous and occasionally quite dangerous – places. Usually it’s for a one hour keynote, so my time to see the location is q …

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Upcycling … reinventing fashion to be more sustainable, interesting and unique … inspired by Colombia’s Agua Bendita and Spain’s EcoAlf

November 26, 2018

“Upcycling” was a new word to me. Spanish entrepreneur Javier Guyeneche, the founder of a wonderful sustainable fashion brand called EcoAlf, used in almost every sentence. He has a passion for the world around us, and in particular to find ways in whic …

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Doing the Du … Osman Sultan joins me in Dubai to talk about the future of business

November 23, 2018

Today I had the privilege to work with one of the Middle East’s really great business leaders, Osman Sultan. The CEO of mobile phone brand Du, he joined me to talk at the WIL Economic Forum in Dubai, organised by Naseba. As the founding CEO of Emirates …

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Intelligent Growth … harnessing the power of data to make book publishing more personal, predictive and profitable

November 22, 2018

This year’s Future Book Forum, now in its 6th year and hosted by Canon at their Experience Centre near Munich in Germany, brought together over 400 international publishers, book printers, book distributors and industry influencers to explore the topic …

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Nina Davuluri … from Miss America to the White House, to a skincare brand and campaigns for diversity and social impact

November 22, 2018

Nina Davuluri is an inspiring woman. I recently met her on stage at the WIL Economic Forum in Dubai UAE. She is of course most famous for winning Miss America, celebrating diversity and her mixed Asian-America heritage. More recently her fame has taken …

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Train to the Future … exploring new ideas and innovation for rail travel, from Maglev to Hyperloop, trains and stations

November 22, 2018

In a future where 75% of people live in cities, the world’s population stands at 9.5 billion and there are advances in technology that can only be dreamed about today, the Future of Rail 2050 takes a user’s perspective and explores how rail travel migh …

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