Peter Fisk’s Blog
Leading from the Future Back … Jump to the future, then work backwards to today, to shape it to your advantage
June 6, 2018
Download my keynote with KEBA in Linz, Austria on 7 June: Future Back Watch the video (starts after 28 mins): Future Back Download more: articles and videos How do you see your future? We live in an incredible time. More change in the next 10 years th …
Accelerating growth through brand innovation … Airbnb to Burberry, RedBull and Tesla
June 5, 2018
Brands are the most powerful platforms to accelerate growth. A great example of this is Ferrari, which launched itself on the NYSE two years ago with an $11 billion IPO. Whilst the business certainly has a great heritage, founded by motor racing driver …
Gamechangers Norway … from Antarctic superfood to gamified education, reinventing airlines and simplified telecoms
June 2, 2018
Download my keynote: Gamechangers Norway Explore more about: Gamechangers Project Sign up: European Business Forum 2018 We live in an incredible time. More change in the next 10 years than in the last 250 years. New technologies are transforming the w …
New Power … Airbnb to #MeToo, Black Lives Matter to Blockchain … the key to understanding the 21st century
June 1, 2018
The world seems chaotic. Polls failed to predict that Trump would win. Airbnb is worth more than Hilton. #MeToo is taking down powerful, previously untouchable heads of industry. But when you step back from the chaos, you can notice there’s an underlyi …
Digital Darwinism … Tom Goodwin explores survival of the fittest in the age of business disruption
May 28, 2018
“Uber, the world’s largest taxi company, owns no vehicles. Facebook, the world’s most popular media owner, creates no content. Alibaba, the most valuable retailer, has no inventory. And Airbnb, the world’s largest accommodation provider, owns no real e …
Spanish Gamechangers … inspired by Gaudi and Picasso, who are Spain’s most disruptive innovators today?
May 21, 2018
Download my keynote: Peter Fisk at MABS 2018 Spain is a land of diverse cultures that drives incredible creativity. From the humanistic forms of Antoni Gaudi and cubist renaissance of Picasso, to great cities like the rejuvenated Bilbao, the ready-bake …
Apple to Amazon, Alibaba to Ant … American and Chinese companies dominate the technology market
May 20, 2018
We are familiar with the world’s largest companies, on our streets and in our homes … And whilst most industries are spread across the world, technology is still polarised between USA and China. Look at car production, for example. Ford (USA), Toyota …
A+B+C = Dual Transformation … reinventing your current business, whilst also inventing your future business
May 15, 2018
Disruption is everywhere – in every industry, threatening to unseat leading incumbents, even those that consider themselves “safe.” Research shows that corporate lifespans are shrinking, and that half of today’s S&P 500 will be replaced over the ne …
Elevating Humanity … The four principles of conscious capitalism
May 15, 2018
8 years ago, I wrote the book “People Planet Profit: How to embrace sustainability for innovation and business growth”. It was at a time when the topic had entered everyone’s consciousness. We were slowly emerging from a global economic crisis, largel …
7 companies who transformed themselves … Hasbro from education to entertainment, Samsung from dried fish to electronics
May 9, 2018
Fortune Brands Most people have heard of the iconic Lucky Strike cigarettes, which were made by The American Tobacco Company (ATC), founded in 1890. But by 1969, ATC decided to diversify from controversial tobacco products. It rebranded itself as Ameri …