Peter Fisk’s Blog

Adaptive Markets … Disruptors Feast … One Device … Fast technological change drives the need for more new ideas

January 4, 2018

As the pace of technological innovation continues to accelerate, there is a thirst for new ideas. Augmented reality to artificial intelligence, big data analytics to blockchain distributed networks, connected cars and wearable devices …  Technologica …

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5 numbers that will define the next 100 years … from automation to renewable energy, global population to life expectancy

January 1, 2018

In many ways, we stand at a special point in history. The world has never been richer, humans have never lived such long, productive and healthy lives, and we have brought technology to the point where our machines could soon help us solve many of our …

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Top trends for 2018 … Paradox and the Xennials, Disney’s Star Wars Hotel and the intelligent digital mesh

January 1, 2018

Happy new year! 2018 is set to be another year of rapid change in markets, driven by accelerating disruption of technologies and consumer expectations, ever more innovative business models and consolidation of the big global tensions – global v local, …

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Have you got the vision of a mantis shrimp? Business leaders need better vision, to see the future and shape it to their advantage

December 31, 2017

If you want to pick a favourite animal that will surprise even the quirkiest first date, you can’t go wrong with the mantis shrimp. The foot-long, coral reef-dwelling crustacean has a rainbow tail, and punches its prey so hard and so fast that it creat …

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The best ideas from 2017 … from charm particles to quantum computing, designer babies to GM humans that never age.

December 31, 2017

2017 has been an incredible year of science and tech breakthroughs. From Bitcoin’s relentless rise and final fall, to developments in gene editing technologies, to improvements in artificial intelligence and quantum computing, we made more progress tha …

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The Empire Strikes Back … How “incumbent” big companies can reinvent themselves in a world of disruptive and digital challengers

December 28, 2017

We like to focus on start-ups, the great stories of entrepreneurs who have made their ideas come true, harnessed the power of new digital technologies to disrupt and dream in ways that traditional companies couldn’t event comprehend. But most of us sti …

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Around the world in 80 keynote speeches … insights from a year working with some incredible businesses

December 22, 2017

We live in the most exciting time … more change in the next 10 years, than in the last 250 years … connected technologies, augmented intelligence and unlimited imagination. What could we do? What will you do? I spend much of my time travelling, adv …

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Estonia is the world’s most advanced digital nation … and the Baltic country’s E-residents can now trade in Estcoins

December 20, 2017

Estonia is leading the world in digitalisation. Tallinn is one of my favourite cities, its ancient centre with beautiful Hanseatic buildings, interspersed with the world’s advanced digital start-ups. Since I first started working with the Estonian gove …

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Inside HENRi … Nestle’s global hunt for big ideas, named after the pharmacist founder who invented a baby formula.

December 15, 2017

Nestle is the largest food and beverage producer in the world: from Nespresso to Häagen-Dazs to Pellegrino to DiGiorno to Toll House to Purina (if you’re a dog or cat.) 29 of Nestlé’s brands have sales that top $1 billion annually. But the Swiss compan …

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Kevin the Carrot proves a winner for Aldi … the best examples of Christmas advertising from all around the world

December 12, 2017

The most wonderful time of the year. For brands. For marketers. And for retailers of course, at least those online … Christmas markets serving Gluhwein, Starbucks’ festive coffee cups, and the Coca-Cola Christmas trucks. Don’t forget it was Coke who …

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