Peter Fisk’s Blog
Reinventing Strategy … How organisations embraced “adaptive strategy” … learning how to learn, evolve, and thrive in a world that refuses to stand still
January 21, 2025
Strategy gets adaptive For most of the twentieth century, strategy was built on a simple premise: the world moved slowly enough for leaders to analyse it, anticipate it, and plan their response in advance. Annual cycles of planning and budgeting were d …
Reinventing Retail … L’Adresse to Coupang, Felix and Glossier, Mercado Libre and Pinduoduo, Rappi and Shopify, StockX to Uniqlo …What is the future of retail?
January 17, 2025
Retail is undergoing one of the most dramatic reinventions in its history. Traditional boundaries between physical and digital retail have blurred, while customer expectations have become more personalized, immersive, and purpose-driven. Technology, da …
The Rise of Jio … from free phone to super app, and now India’s lifestyle brand, created by the petrochemical giant Reliance … How to reimagine your future with new audiences, in new sectors, with new brands and business models
January 10, 2025
When Reliance Jio launched in 2016, few could have predicted the scale and speed with which it would transform India’s digital landscape. What began as a low-cost mobile network offering free voice calls and dirt-cheap data quickly evolved into a natio …
Has Apple become more or less innovative in recent years? … Steve Jobs dazzled the world with new ideas, iMacs and iPods, iPads and iPhones … but Tim Cook made the Apple ecosystem 10 times more valuable
January 10, 2025
Apple has long held the mantle of one of the world’s most innovative companies. It reinvented music with the iPod, reshaped phones with the iPhone, and further back redefined computing with the iPad and MacBook. But in recent years, many people have as …
What I learnt last year, about what matters this year … AI rocket ships and quantum speed, hairy mammoths and Olympic champions, emerging markets and regenerating cities … What will you do next?
January 8, 2025
We live in a time of great change. Complexity and uncertainty, extreme climate and fragmenting society, technological breakthroughs and new opportunities. For mostly better, and occasionally worse, 2024 was a year of great acceleration. Looking back we …
Who are the most inspiring companies of 2025? … ASML or BYD, Climeworks and DeepSeek, Esillor or Ferrari, Guayaki and Hermes … inspiring brands, interesting business models, incredible innovators
January 5, 2025
Which companies around the world inspire you? In Amsterdam, ASML makes some of the most incredible machines, that themselves make the world’s semiconductors, that power most of our lives today. In Shenzhen, BYD has gone beyond many people’s dreams to b …
The Business Athlete … sprinting, jumping, swimming, cycling … training, eating, sleeping, winning … How business leaders can learn from elite athletes to achieve better performance
January 5, 2025
I asked Richard Branson to describe his typical day. He turned to me, his face more alive and interested than when we had talked about any aspect of his business empire. “The early morning is the best part of my day. I wake early, around 5 am, and begi …
A to Z Trend Kaleidoscope 2025 … 25 trend reports to help you make sense of changing markets, and seize the best opportunities for innovation and growth
January 1, 2025
Superfast-gaming chips and fat-busting superdrugs, asteroid-chasing rockets and carbon-capturing technologies, 4 day working weeks and chess reinvented as a reality TV game, health-enhancing fashions and the rebirth of the hairy mammoth. Nvidia is tran …
Growth Accelerators … from growth loops and market making to invisible multipliers and culture coding … how to supercharge growth in a changing world
January 1, 2025
In a world of frenetic change, many companies find it difficult to find new growth. Global markets are typically growing at around 2-3% (according to IMF for 2025-26). Most developed markets are largely stagnant. India tops the developing markets, with …
My Favourite Ads of 2024 … Airbnb’s iconic places to Oslo’s questionable city, IKEA’s co-workers to V&A’s culture hunt, and a British Original … ads inspire, ads engage, ads become iconic.
December 31, 2024
Ads inspire, ads engage, ads become iconic. While the marketing world has hugely shifted over the last 35 years since I worked on my first ad (a spot for British Airways creating a global image of people around the world, which became quite iconic), ad …