Peter Fisk’s Blog

The Infinite Company … Establishing business transformation as a strategic advantage, operating system, and leadership superpower … enabling organisations to thrive in a world that never stops

July 20, 2025

The world will not slow down Every company today stands on shifting ground. Markets move faster than business cycles; technologies collide and converge; customer expectations expand by the day. The rise of artificial intelligence, climate transition, d …

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Investing in Better Lives … How smarter investments can enable private companies to become platforms for change, harnessing the power of their brands and products, networks and consumers, to multiply their positive impact on society and the environment

July 15, 2025

In today’s rapidly evolving global landscape, the convergence of technological advancements, environmental imperatives, and social equity has redefined the role of private sector investments. Beyond mere financial returns, investors are increasingly se …

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The Hire-Wire Act of Leadership … Leading in a world of intense competition and relentless change … being visionary and innovative, learning to adapt and endure … inspired by Taylor Swift, Roger Federer, Beyoncé, Lionel Messi and more

July 15, 2025

Leadership today is a high-wire act. The world is more volatile, more interconnected, and more unpredictable than ever. New technologies disrupt markets overnight, competition is no longer local but global, and the speed of change leaves little time fo …

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The future of running shoe brands … as super shoes become normal, athletes look beyond the track to treadmills … and to the next generation of brands, materials and technologies

July 13, 2025

Five athletes, with a shared ambition: to run the first ever sub-six-hour 100km in history. Adidas called it “the story of how a group of radical minds ushered in a new era of performance, a story of elite athletes working alongside the world’s sharpes …

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“Live More, Bank Less” … How DBS Bank reimagined itself as an “invisible bank” … a transformational journey guided by purpose, focused on customers, enabled by technology … a tribute to Piyush Gupta

July 13, 2025

When Piyush Gupta took over as CEO of DBS Bank in 2009, he inherited a bank that was deeply rooted in Singapore’s institutional banking history. It was a strong bank, well-regarded, but also very much a traditional banking organisation—hierarchical, wi …

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The Brand Doctor … Ecco, the Danish footwear brand, has long been associated with comfort and craftsmanship, but it is also seen as dull and undifferentiated … How should Ecco reinvent itself?

July 12, 2025

Each month The Brand Doctor, aka business expert Peter Fisk, takes a global brand that has lost its way, and considers how it could reinvent itself. If it’s your brand, do you have the courage to change? If not, what would you do, and how could you app …

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Reinventing business with a future mindset … anticipatory living and shapeshifting organisations, meta systems and fractal growth loops … 10 radical pathways to more enlightened business transformation

July 10, 2025

Business reinvention has always been essential. From IBM’s pivot from hardware to services, to Disney’s evolution from animation studio to entertainment empire, to Mercado Libre’s leap from e-commerce into fintech, companies that adapt to changing time …

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Customer Psychology … from neuroscience to nudges, 95% of consumer decisions are subconscious, most in less than 2 seconds, and 80% of product launches fail … so how can business know people better than they know themselves?

July 10, 2025

As a scientist, a career in marketing seemed like a step away from the logical, evidence-based pursuit of knowledge, and its systematic application. When I started out, marketing was all about insight and creativity. We researched markets to find avera …

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The Invisible Bank … reinventing banking, enabled by technology … but the disruption is more profound than digitalisation … it demands a fundamental reimagination of why banks exist, how they work, and add value

July 9, 2025

The bank of the future will need to embrace emerging technology, remain flexible to adopt evolving business models, and put customers at the centre of every strategy. But that’s probably not enough … Indeed, the bank might need to think even more rad …

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The “Performer Transformer” Leaders … How great leaders deliver today and create tomorrow … with dual thinking, to build dynamic ambidexterity, continually strategyzing, to perform and transform

July 7, 2025

I work with many business leaders, coaching and advising them on their business futures, and personal leadership. The biggest challenge – or tension – they almost all say they experience, is between delivering immediate results and preparing for the fu …

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