Peter Fisk’s Blog
The Elements of Value … New thinking on what consumers really want
August 10, 2016
What consumers truly value can be difficult to pin down and psychologically complicated. But universal building blocks of value do exist, creating opportunities for companies to improve their performance in existing markets or break into new markets. I …
Elon Musk’s leadership style is about vision and obsession … deep and persistent enough to change the world
August 10, 2016
There are a lot of ordinary companies run by average leaders. And then there are extraordinary visionaries like Elon Musk, who set revolutionary ideas into motion and convince people to believe in big, important visions. Musk’s otherworldly ambition, d …
Leaders need their head in the clouds, nose in the dirt … and a good glass of wine
July 20, 2016
Sitting in the back of a taxi with Gary Vaynerchuk, stuck in the late evening Istanbul traffic, I was struck by how little he had to say. Here was the guy who a few hours earlier had joined me on stage, who had been ripping into every established idea …
Paper and Pixels … What’s the future of the business book?
July 15, 2016
We all know that people have fundamentally changed the way they consume information. In the business world, the speed and impact of digital technologies is most obvious. Who wants to read a 300-page book of 80,000 words when you could watch a TED Talk …
Pokémania … how Pokémon Go, the bug catching game, is taking the world by storm
July 14, 2016
Back in the late 1990s, Pokémon became a cultural phenomenon. . Now, Nintendo has brought it back, and its taking the world by storm. Pokémon Go is redefining online gaming as we speak, and demonstrating how physical and virtual experiences are becomin …
Design Thinking … fast and creative, customer-centric, problem-solving, and solution-creating … easy!
July 10, 2016
Design Thinking is a methodology used by business innovators of all types – product designers, technologists, customer service managers, marketers – to solve complex problems, and find desirable solutions for customers. A design mindset is not problem- …
Icelandic “thunder clap” … smallest football team of Euro 2016 creates the biggest legacy
July 8, 2016
Iceland’s unlikely journey to the quarter-finals of Euro 2016 has undoubtedly been one the stories of the tournament. With a population of 330,000 people, the Scandinavians’s lion slaying exploits and excitable commentators have inspired the rest of Eu …
Brexit … people voted for simple messages, emotion over logic, and a chance to protest
June 24, 2016
53% of British people voted to leave the European Union. 47% want to be part of Europe. The vote was unexpected and unnecessary. It was not supported by any of the major political parties, and had not been predicted in opinion polls. It was strongly op …
Hyper Reality … Living in a future with Google Glass on steroids
June 21, 2016
Do you sometimes feel a little overwhelmed by the future, the speed of change, the possibilities of tech tomorrow? We haven’t even started yet. Hyper Reality is a short film by Keiichi Matsuda. It depicts a person living in Medillin, Colombia, doing ev …
Fast and flexible in a changing world … “Agile management” has become the big idea for leadership and innovation
June 10, 2016
Agile innovation methods have revolutionised the way business works – including IT, organisation structures, and innovation projects. Over the past 25 to 30 years they have greatly increased success rates in software development, improved quality and s …