Gamechangers: Creating Innovative Strategies for Business and Brands, by Peter Fisk

Gamechangers is the bestselling book by Peter Fisk in which he profiles a global generation of high‑impact businesses that are redefining markets not by being a little better, but by being radically different—disruptive, visionary, purpose‑led. These “Gamechangers” don’t play by the old rules, they change the game entirely.

Gamechangers is a visually rich and practically focused manifesto on how businesses should embrace disruption, real human purpose, and whole‑system innovation to thrive in today’s volatile economy. Perfect for innovators, executives and entrepreneurs who want to play, and win, a different game.

Part One: Gamechanger mindset

Fisk outlines 10 core dimensions along which organizations must operate to become game‑changing entities. Rather than incremental improvement, he emphasises audacious vision, creative disruption, bold purpose, and thinking from the future back.

Part Two: Gamechangers around the world

The book showcases 100 real‑world companies, selected by global business leaders, spanning sectors like retail, finance, health, media, fashion, travel, tech, food, manufacturing, and more . Examples include Alibaba, Airbnb, Tesla, Netflix, Nespresso, SpaceX, M‑Pesa, plus local innovators like Zidisha and Ashmei and many more.

Part Three: Gamechanger Lab

Here, Fisk provides 16 practical canvases and toolkits – structured processes, frameworks, maps—to help readers apply the principles and shape their own innovation strategies. These form the “Gamechanger Studio,” supported via digital resources

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