Peter Fisk’s Blog

The Brand Doctor … Luxury brand Gucci has dramatically declined in recent years, over-marketed and less exclusive, a confusing avalanche of products and collabs … How to reinvent the iconic brand?

September 1, 2025

Each month The Brand Doctor, business expert Peter Fisk, takes a global brand that has lost its way, and considers how it could reinvent itself. If it’s your brand, do you have the courage to change? If not, what would you do, and how could you apply t …

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The Wisdom of Nature … what natural ecosystems teach us about building better business ecosystems … embracing a rhythm of growth, conservation, collapse, and reorganisation.

August 31, 2025

Ecosystems Inc: from music disruption to every industry by Peter Fisk The Nexus Effect: unlocking the power of connections by Peter Fisk FBF25: Beyond Books, Unlocking the Power of Ecosystems hosted by Peter Fisk In nature, everything is connected. Eve …

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The Infinite Page … how AI is reinventing the future of publishing … from smart storytelling to ecosystem thinking, the next chapter of publishing is not about books alone, it’s about intelligent, interconnected worlds of creativity.

August 30, 2025

Join me at this year’s Future Book Forum (FBF25) Read my article The Spotify of Books about Gelato The traditional model of book publishing—author, editor, publisher, print production, distribution, reader—is increasingly under pressure. New technologi …

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Leading in the Age of Paradox … “There’s never been a better time, but there’s never been a worse time” … Thriving in a world of challenge and uncertainty, change and opportunity

August 28, 2025

If you’ve ever felt simultaneously exhilarated and exhausted by the world of business, you’re not alone. The phrase “there’s never been a better time, never been a worse time” could be the unofficial motto of modern leadership. On one hand, the possibi …

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The Curious Leader’s Guide to the Future … 250 forces shaping tomorrow, from AI and ageing to batteries and brains, climate and crypto to DAOs and DNA … the ideas and innovations driving every business future

August 25, 2025

In a business world now defined by rapid technological change, shifting consumer behaviour, and global uncertainty, businesses are navigating a landscape more complex and interconnected than ever before. The forces shaping markets today are not isolate …

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La Renaissance of Growth … from Adyen to ASML, Hermes and LVMH, Schneider and Spotify …. how Europe’s best companies are reinventing themselves to find new growth

August 18, 2025

For years, Europe has carried a reputation for economic maturity rather than dynamism—steady, but slow. The narrative often cast Silicon Valley as the engine of global innovation, while Europe seemed weighed down by regulation, fragmentation, and tradi …

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Consumer of the Future … “Aisha blinked twice, the smart lenses in her eyes had already scanned her biometric mood, cross-checked her carbon budget, and pulled up items her climate-positive friends were buying this week”

August 11, 2025

Aisha blinked twice, and the shelves around her re-arranged in mid-air. The smart lenses in her eyes had already scanned her biometric mood, cross-checked her carbon budget, and pulled up items her climate-positive friends were buying this week. Somewh …

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Cities of the Future … exploring how the megatrends will shape new urban development, from Amsterdam and Astana to Shenzhen and Songdo … inclusive and intelligent, human and regenerative

August 10, 2025

The next decade will be defined not by incremental progress but by seismic shifts in how the world works. Megatrends aren’t background noise; they’re the blueprint for what’s next. From AI to aging populations, climate collapse to geopolitical fracture …

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The Future of Books … How the next decade will rewrite the concept of a book … a transformation of the publishing model built on intelligent ecosystems, distributed business models, and dynamic human experiences

August 10, 2025

The next decade will be defined not by incremental progress but by seismic shifts in how the world works. Megatrends aren’t background noise; they’re the blueprint for what’s next. From AI to aging populations, climate collapse to geopolitical fracture …

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Reinventing the Running Ecosystem … from shoes to systems, speed to soul … the changing rhythm of running, wellbeing and soft performance, crews and communities … and declining influence of shoe brands

August 7, 2025

Running is undergoing a quiet revolution. Once a solitary, performance-driven pursuit defined by stopwatch times and shoe design, it is becoming something far broader — a social, digital, and emotional ecosystem that touches every part of life. In the …

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