Peter Fisk’s Blog

The New Growth Playbook … Unlocking the new growth engines that enable businesses to thrive … accelerating growth in a world of relentless change and incredible opportunity

September 22, 2025

How do you find growth in stagnant, disrupted and uncertain markets? For decades, growth in business was treated as a linear journey. Companies extended existing products, squeezed efficiency, expanded to new geographies, and pursued predictable market …

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Eyes on Tomorrow … What leaders must see before everyone else … Exploring the critical megatrends, changing markets and new leadership mindset

September 19, 2025

In an age of accelerating disruption, every company faces a choice: adapt, transform, or fade away. The next decade will be defined not by incremental progress but by seismic shifts in how the world works. Megatrends aren’t background noise; they’re th …

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Be More Strategic … how to see further, decide smarter, and shape the future … a strategic thinking mindset has never been more valuable, and more misunderstood

September 18, 2025

“I’ve no time to think” says the frantically busy CEO, trying to keep pace with customers and innovation, economic shifts and investor expectations, let alone stay on top of his (or her) inbox. In an age of relentless speed and constant noise, the abil …

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The Strategic Mindset … how business leaders can rise above the tactical obsession of operations to see the bigger picture, seize the best opportunities, and shape the future

September 17, 2025

Most business leaders believe they are strategic. They talk about strategy, attend strategy meetings, and present plans that have the word “strategy” stamped proudly across the cover. Yet in practice, many remain deeply rooted in operational activity. …

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Reinventing Luxury … transforming luxury businesses in a world of data and AI … what transformation really means, and the most important shifts … inspired by Apple and Burberry, Boucheron and Cucinelli, Hermès and Moncler, Nio and Porsche

September 16, 2025

Luxury companies operate at the intersection of aspiration, craftsmanship, and experience. Unlike mass-market businesses, luxury trades not merely in products but in emotion, narrative, and identity. Its value is largely intangible, built on brand, her …

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Space Thinking … How do you define your market, and business? … forget sectors, think spaces … instead of products, define yourself around people, and their lives … to drive more innovation and growth

September 15, 2025

Do customers care about banks, or about their wealth? Do they care about insurance, or their protection and peace of mind? Do they care about cars, or travel? Michelin got it right. The French tyre brand always said it was about the journey, not the ru …

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Engaging Gen Z Consumers … from polished to playful, aspirational to ironic, cool to real … Bilibili and Duolingo, Rappi and Ryanair, Wendy’s and Zomato … the rise of cringe culture, and 5 rules for brands

September 11, 2025

Gen Z, born roughly between 1997 and 2012, is the first generation to grow up fully immersed in the digital world. They don’t know a reality without smartphones, social platforms, or instant access to global information. This shapes not only how they c …

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“Reshuffle” … How AI is rewiring the world’s economic systems … from steam to internet, every tech revolution has reorganised how people, resources, and decisions align

September 5, 2025

The story of AI is often told as one of automation — machines replacing human effort, algorithms outperforming human judgement. But this is the narrow view. The deeper truth is that AI isn’t just a new tool of production; it’s a new infrastructure of c …

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The Super Innovators … 10 radical ways to disrupt conventions, embrace deeper insights, unlock valuable assets, and stretch innovation for more dramatic impact … time to reinvent the future, and yourself

September 3, 2025

Innovation has become surprisingly conventional. Most companies are locked into group think, short-termism, blinkered perspectives and risk aversion. When innovation should be the rocket fuel of reinvention, it becomes the habit of incrementalism. In a …

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Competing in the FLUX … How to develop a dynamic strategies in a world of relentless change … combining a strong, enduring direction with micro-moves that adapt quickly to emerging shifts

September 1, 2025

The pace of change is not just accelerating—it’s relentless. From technological disruption to geopolitical shocks, from shifting customer expectations to climate urgency, leaders face a world in constant motion. Traditional business strategy, built on …

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