Peter Fisk’s Blog
Papyrus to Pyramids, Politics and Pythagoras … to modern innovators like Elmenus and Halan, Jumai and Vezeeta … Egypt is a land of innovation
September 1, 2024
Walking around the great pyramids I marvelled at the ingenuity of their builders. Just to move these huge blocks of rock must have taken real innovation, let alone the ability to build thousands of blocks on top of each other. But then I thought some m …
Gamechangers Turkey 2024 … from Appsilon diamonds created in the lab, to Biolive plastics made from olive stones … Oleatex’s plant-based vegan leather, and WeWalk’s smart canes for visually impaired
August 27, 2024
Istanbul has always been a hotbed of ingenuity, a collision of continents and cultures provides the context for the fusion of ideas, and catalyst of innovation. A youthful population with high aspirations means that new ideas are enthusiastically embra …
How to Become Famous … Jane Austen and Mohammed Ali, The Beatles and Bob Dylan … harnessing the power of culture and networks, and what it means for brands and business today
August 25, 2024
“How to Become Famous: Lost Einsteins, Forgotten Superstars, and How the Beatles Came to Be” by Cass Sunstein explores the complex nature of fame and success. Sunstein delves into the factors that contribute to an individual’s rise to fame, including t …
Noah Lyles to Tamirat Tola … Adidas was behind the success of many of this year’s Olympic champions, from 100 metres to the Marathon … Paris 2024 was a story of radical innovation and human performance
August 22, 2024
Noah Lyles is the Olympic champion at 100m, Quincy Hall at 400m, Emmanuel Wanyonyi at 800m, Grant Holloway at 110m hurdles, and Tamirat Tola at the marathon. What’s the secret in common behind these Olympic champions from Paris 2024? Adidas. You might …
Smart Rivals … from Domino’s Pizza to Sephora, Italy’s Telepass and Nigeria’s Ebony Life … How Innovative Companies Play Games That Tech Giants Can’t Win
August 1, 2024
“Smart Rivals: How Innovative Companies Play Games That Tech Giants Can’t Win” by Feng Zhu and Bonnie Yining Cao is a fascinating exploration of how smaller and traditional companies can carve out unique competitive advantages in the face of dominating …
The world’s most sustainable innovators … Brands and business using the the biggest problems as their catalysts to innovate and grow with positive impact
August 1, 2024
The world’s most loved brands and businesses succeed not with a single-minded view on financial results – but with more vision, more innovation and more care – and they are often the most valuable too. Less carbon, less waste, circular business models …
“The Frugal Economy: Building a Better World With Less” … Navi Radjou is a joyful guy, an uplifter, and a catalyst for positive change
August 1, 2024
Navi Radjou is a joyful guy. A friend, a great thinker, and inspiration. I first met him almost 20 years ago, as a fellow new entrant to the Thinkers50 radar of new business thinkers. His beaming face and infectious laugh are enough to like him immedia …
The Race of your Life … What does it take to deliver peak performance … as Olympic athlete, or business leader?
July 22, 2024
Business leaders need to achieve more in today’s fast, dynamic and intensely competitive markets. Peter Fisk explores what it takes to deliver peak performance. Imagine that you are days away from competing in the Paris 2024 Olympic Games. As you prepa …
Estonia’s E-Government and Singapore’s Smart Nation … the innovative strategies by which governments seek to build future societies and deliver better services
July 19, 2024
Over 30 years of working with some of the world’s leading companies, I am still amazed by the lack of real strategy development in so many companies. Many like to dream big, but then jump to the delivery, without really understanding what is the strate …
DoorDash All the Ads … how the food delivery company’s Super Bowl ad became a marketing sensation, winning the Titanium Grand Prix in Cannes … and repositioned the brand as a platform to deliver anything
July 10, 2024
This year’s top marketing campaign came from DoorDash. The brand scooped the top prize, the Titanium Grand Prix, at Cannes Lions 2024, the advertising world’s self-indulgent booze fest on the French Riviera, plus a host of other awards at the D&ADs …