Incredible technologies and geopolitical shifts, complex markets and stagnating growth, demanding customers and disruptive entrepreneurs, environmental crisis and social distrust, unexpected shocks and uncertain futures.
How do you make sense of today’s rapidly changing world? How will you succeed in tomorrow’s world?
We explore how businesses can survive and thrive, and move forwards to create a better future. How to reimagine strategy, to reinvent markets, to reenergise people. We consider what it means to combine meaningful purpose with superior profits, intelligent technologies with creative people, radical innovation with sustainable impact.
The old codes of business don’t work anymore.
The most innovative companies – from Amazon and Bytedance, to Coupang and Deepmind – succeed with new codes. So what are the new ideas to win in a fast and dynamic world of Asian renaissance, entrepreneurial supremacy, social conscience and smarter machines?
We learn from the innovative strategies of incredible companies – Alibaba and Amazon, Biontech and BlackRock, Narayana and Netflix, Patagonia and PingAn, Spotify and Supercell, and many more.
What can you learn from Jio’s revolution from petrochemicals to phones, and DBS’s transformation of banking? How can you be inspired by courageous leaders like 23andMe’s Anne Wojcicki, Haier’s Zhang Ruimin and Citigroup’s Jane Fraser?
Hungerstation: Leading the future
In KSA, the $60 billon food market is growing, but also changing, rapidly. A young marketplace drives demand for new types of foods, delivered in more convenient ways. Looking around the world, Meituan Dianping has reimagined itself from food to flowers, from delivery business to data company. The Indian super-app Jio has grown to become the dominant brand of a billion people in just 5 years, while in Latin America, Rappi’s delivery system continues to diversify and grow across sectors and geographies.
How do we make sense of today’s rapidly changing markets? What can you learn from the most innovative companies, in every sector? How can you harness the imagination and resources of Hungerstation to reach new audiences, with new services, better and faster? What does it take to innovate and transform a business? How will you be a “performer-transformer” leader?
Session 1: Pioneering Futures.
- Shaping the future you seek – more change in the next 10 years, tan the last 250 years.
- Every market is shaken up – exploring the S curves, when and how to change.
- Value creation in a changing world, from energy to finance, healthcare to retail.
- Jio and Grab, reinventing life in India and Singapore.
- Notpla, addressing the plastic crisis.
Session 2: Embracing Megatrends.
- Exploring the 6 megatrends – applied to our local markets – the issues and opportunities
- Growth and risks, Asia to AI, GenZ to gene-editing, sustainability and superapps
- Letting go of the past – exploring your future potential.
- Ping An, transformation without limits.
- Impossible, an alternative future of food.
Session 3: Future Choices
- Exploring uncertain futures – using scenarios to make better choices
- Making better choices – being bolder, managing uncertainties
- Developing agile roadmaps to the future
- Rappi, the South American superapp
- Danone, shift from food to health.
Session 4. Creating Moonshots.
- Think 10 times better, not just 10% better – reimagining your business future.
- Guided by a higher purpose – thinking why, before how, before what.
- Defining your visión – reframing your space – what ́s your future story.
- Google, solving bigger problems better.
- Lilium, the future of mobility?
Session 5. Future Back.
- Strategies start from the future back –unlimited by today.
- Linking your future story to your business strategy and value potential.
- Maintaining Agility and unlocking your growth engines.
- Haier, reinventing the smart home.
- Bolt, now is the time to change, to innovate, to grow.
Session 6. Innovating Everything.
- Innovating every aspect of your business – from business models to new services.
- Changing the game – sustainability as your catalyst – digital as your enabler.
- Developing new business models, for today and tomorrow.
- DBS, the world’s most innovative bank.
- Amazon, simplicity and magic drive innovation.
Session 7. Transforming Business.
- What is transformation? – a roadmap for connecting, relentless change.
- Exploit the present, explore the future – building an “invincible” future portfolio
- Transforming organisations – future work, empowered culture, extreme teams
- Fujifilm, developing transformational strategies for relentless change.
- Crocs, how an old brand was reinvented around consumer communities.
Session 8. Time to Dare.
- As the world changes, we all need to change. Leading with a growth mindset.
- Being curious, creative and courageous – shaping the future in your own vision.
- The courage to step up, to be a “performer transformer” leader.
- Microsoft, how the growth mindset changed everything.
- What are you waiting for?
Further Reading.
- “Business Recoded” by Peter Fisk
- “Think Again” by Adam Grant
- “The Invincible Company” by Alex Osterwalder
- “Reinventing Organisations” by Frederic Laloux
- “The Future Leader” by Jacob Morgan
- Business Futures Project: https://www.peterfisk.com/business-futures-project/
So what’s the future?
Food delivery is now big business. It’s a crowded market. And as the big players, originally funded with millions of dollars of VC funding, now need to turn a profit, we are likely to see some shake out of the market. But delivering itself, is never going to be the valuable part of the business concept. Much more is the ability to curate the best options, deliver the best food, for some at the best price, and to add more value in ways which goes beyond the now expectation of home delivery.
The rise of a new generation of integrated, mobile-centric service businesses known as “super-apps” is more important than joy being a delivery business. In recent months, Elon Musks plans for X, previously Twitter, has brought the concept of the “everything app” to many.
In recent years, there’s been a huge development in functionality and popularity of these super-apps. WeChat evolved from a social media platform into much more. GoJekand Grab both evolved from taxis to deliveries and payments. China’s Meituan started in food deliveries, and then mushroomed. As did Colombia’s Rappi. There is Line in Japan, Sea in Singapore, Bolt from Estonia, and Jio’s phenomenal free phone-driven growth in India.
Super-apps are sometimes likened to the Lord of the Rings’ mythical “one ring to rule them all”. They create more value for business by offering more ways to engage with existing customers, more often, more profitably. Customers can easily move from food orders to fashion, utility bills to movie tickets, taxis to games, in one click. No need to enter new passwords or payment details. As a result, there are huge efficiencies in customer acquisitions, technology infrastructures, and management. Investors love them too.
WeChat … from Chinese social media to mobile payments, launched by Tencent in 2011, and with 1 billion monthly users by 2018. It includes a diversity of messaging and video conferencing services, video games and photo sharing. User activity is tracked by the government, who also use it for government services, public information and social “credits” (or fines).
Gojek … launched in Indonesia as a motorbike taxi and delivery service in 2009 (“Ojek” means motorbike taxi), then rapidly spread into over 20 services and across nearby countries. GoRide, GoShop. GoPay. But also GoMed (healthcare), GoTix (tickets), GoClean (cleaning), GoGlam (hairstylist), GoAuto (car repairs), Go Bills (utilities), and even GoMassage.
Rappi … the Colombian super-app, has spread to over 200 Latin American cities over the last 5 years. It has a similar diverse range of services, some of the most popular being cash deliveries (from ATM to home) and dog walking. Also in demand during the pandemic have been RappiMall and RappiEntertainment, including live music and sports.
The term “super-app” was coined by Mike Lazaridis, the founder of RIM (Research in Motion, the Canadian company behind the Blackberry). In 2010, Blackberry was the market leader in smartphones, with a 42% global share. At the Mobile World Congress 2010 he introduced Super Apps, describing them as integrated, contextual, and seamless “apps that once you start using, you wonder how you ever lived without them”.
Key to this integration is the payments engine, which most have developed themselves, and in many cases that has meant essentially becoming banks too. Alipay, now evolved into Ant, is a powerful example. Indeed, Piyush Gupta, CEO of Singapore’s DBS bank recently said that payment platforms like GrabPay are their biggest challenges.
This also starts to explain why many tech platforms in more developed markets, like Europe and North America, have not evolved into super-apps. There is more established competition, delivery networks and payment services. Amazon, Google, Facebook, Microsoft offer diverse content, but not the same range of transactional services like deliveries, transport, and utilities, as many of these rising stars of the developing world.
- Business Futures Project collating all the best ideas
- Megatrends 2030 in a world accelerated by pandemic
- 49 Codes to help you develop a better business future
- 250 companies innovators shaking up the world
- 100 leaders with the courage to shape a better future
- Education that is innovative, issue-driven, action-driving
- Consulting that is collaborative, strategic and innovative
- Speaking that is inspiring, topical, engaging and actionable
Enhancing the quality of urban living – better, smarter, faster
How do you see Schindler in 2030? As every industry is shaken up, urban environments are transformed, and disruptive technologies enable new possibilities, what will drive our future markets, and how will we succeed in them?
Jump outside of our own world, and we see how companies from Aerofarms to Brimstone, Coupang and Deepmind, bring new mindsets and solutions, harnessing new tech possibilities. Redefining markets, reinventing business models and reenergising customers.
Peter Fisk is a global thought leader, an entrepreneur and professor, author of 10 books, who has worked with 300 companies in 50 countries. He brings together new insights, helping you to make sense of change, with practical tools to shape your future projects and ambitions.
The future is shaped by leaders who are curious, creative and courageous. Are you?
World Changing … We live in a time of incredible change. Dramatic, pervasive, and relentless. More change in the next 10 years than the last 250 years. Incredible technologies, expectant consumers, climate crisis, social distrust, and much more. The biggest question for leaders is “How do you see the future?”
- Every market is shaken up – uncertainty and volatility, new agendas and expectations
- New possibilities and priorities – robotics and tech, data and AI, sustainable and circular
- What does this mean for Schindler? – steel, buildings, human interaction, smart cities.
Possibility Thinking … Disruptive technologies, connected and intelligent; economic power shifts, 80% of the middle class in emerging markets; resource scarcity, where water is the biggest risk; demographic change, where markets are older, demanding and mobile; rapid urbanisation, 33 of the 45 megacities in Asia; and increasing deglobalisation too.
- What the 6 megatrends mean for me, turning challenge into opportunity
- Starting from the future back, working outside in, inspired by the world’s top innovators
- Where are the new opportunities for Schindler? – to explore the future and deliver today
Reimagining Everything … The old codes of business don’t work anymore. The most innovative companies – from Alibaba and Bytedance, to Coupang and Deepmind – succeed with new codes. So what are the new ideas to win in a fast and dynamic world of Asian renaissance, entrepreneurial supremacy, social conscience and smarter machines?
- How are organisations working differently inside, from structures to workstyles?
- How are organisations working differently outside, from innovation to impact?
- What does this mean in Schindler? – as a leader, in HR, in sales, and other roles?
Performer Transformers … Start from the future back, and outside in. Seek purpose before profit. Connect talent and technology. Turn hierarchies into ecosystems. And what does it take to lead in this future? Embrace a growth mindset. Curiosity and imagination, humanity and responsibility, transformation and collaboration, grit and impact.
- How do we win differently in a world of uncertain, relentless change?
- What does it mean for a business like Schindler, and how we work with clients?
- How do you see the future? Being curious, creative and courageous.
“This is the age of disruption … which is not simply about disruptive technologies, but dramatically changing how people think and behave” says Sebastian Thrun of Udacity. “The best way to predict the future is to create it” said Abraham Lincoln.
Recode
We live in a time of great promise but also great uncertainty.
Markets are more crowded, competition is intense, customer aspirations are constantly fuelled by new innovations and dreams. Technology disrupts every industry, from banking to construction, entertainment to healthcare. It drives new possibilities and solutions, but also speed and complexity, uncertainty and fear.
As digital and physical worlds fuse to augment how we live and work, AI and robotics enhance but also challenge our capabilities, whilst ubiquitous supercomputing, genetic editing and self-driving cars take us further.
Technologies with the power to help us leap forwards in unimaginable ways. To transform business, to solve our big problems, to drive radical innovation, to accelerate growth and achieve progress socially and environmentally too.
We are likely to see more change in the next 10 years than the last 250 years.
- Markets accelerate, 4 times faster than 20 years ago, based on the accelerating speed of innovation and diminishing lifecycles of products.
- People are more capable, 825 times more connected than 20 years ago, with access to education, unlimited knowledge, tools to create anything.
- Consumer attitudes change, 78% of young people choose brands that do good, they reject corporate jobs, and see the world with the lens of gamers.
However, change goes far beyond the technology.
Markets will transform, converge and evolve faster. From old town Ann Arbor to the rejuvenated Bilbao, today’s megacities like Chennai and the future Saudi tech city of Neom, economic power will continue to shift. China has risen to the top of the new global business order, whilst India and eventually Africa will follow.
Industrialisation challenges the natural equilibrium of our planet’s resources. Today’s climate crisis is the result of our progress, and our problem to solve. Globalisation challenges our old notions of nationhood and locality. Migration changes where we call home. Religious values compete with social values, economic priorities conflict with social priorities. Living standards improve but inequality grows.
Our current economic system is stretched to its limit. Global shocks, such as the global pandemic of 2020, exposes its fragility. We open our eyes to realise that we weren’t prepared for different futures, and that our drive for efficiency has left us unable to cope. Such crises will become more frequent, as change and disruption accelerate.
However, these shocks are more likely to accelerate change in business, rather than stifle it, to wake us up to the real impacts of our changing world – to the urgency of action, to the need to think and act more dramatically.
Are you future ready?
Business is not fit for the future. Most organisations were designed for stable and predictable worlds, where the future evolves as planned, markets are definitive, and choices are clear.
The future isn’t like it used to be.
Dynamic markets are, by definition, turbulent. Whilst economic cycles have typically followed a pattern of peaks and troughs every 10-15 years, these will likely become more frequent. Change is fast and exponential, uncertain and unpredictable, complex and ambiguous demanding new interpretation and imagination.
Yet too many business leaders hope that the strategies that made them successful in the past will continue to work in the future. They seek to keep stretching the old models in the hope that they will continue to see them through. Old business plans are tweaked each year, infrastructures are tested to breaking point, and people are asked to work harder.
In a way of dramatic, unpredictable change, this is not enough to survive, let alone thrive.
- Growth is harder. Global GDP growth has declined by more than a third in the past decade. As the west stagnates, Asia grows, albeit more slowly.
- Companies struggle, their average lifespan falling from 75 years in 1950 to 15 years today, 52% of the Fortune 500 in 2000 no longer exist in 2020.
- Leaders are under pressure. 44% of today’s business leaders have held their position for at least 5 years, compared to 77% half a century ago.
Profit is no longer enough; people expect business to achieve more. Business cannot exist in isolation from the world around them, pursuing customers without care for the consequence. The old single-minded obsession with profits is too limiting. Business depends more than ever on its resources – people, communities, nature, partners – and will need to find a better way to embrace them.
Technology is no longer enough; innovation needs to be more human. Technology will automate and interpret reality, but it won’t empathise and imagine new futures. Ubiquitous technology-driven innovation quickly becomes commoditised, available from anywhere in the world, so we need to add value in new ways. The future is human, creative, and intuitive. People will matter more to business, not less.
Sustaining the environment is not enough. 200 years of industrialisation has stripped the planet of its ability to renew itself, and ultimately to sustain life. Business therefore needs to give back more than it takes. As inequality and distrust have grown in every society, traditional jobs are threatened by automation and stagnation, meaning that social issues will matter even more, both globally and locally.
The new DNA of business
As business leaders, our opportunity is to create a better business, one that is fit for the future, that can act in more innovative and responsible ways.
How can we harness the potential of this relentless and disruptive change, harness the talents of people and the possibilities of technology? How can business, with all its power and resources, be a platform for change, and a force for good?
We need to find new codes to succeed. We need to find new ways to work, to recognise business as a system that be virtuous, where less can be more, and growth can go beyond the old limits. This demands that we make new connections:
- Profit + Purpose … to achieve more enlightened progress
- Technology + Humanity … to achieve more human ingenuity
- Innovation + Sustainability … to achieve more positive impact
We need to create a new framework for business, a better business – to reimagine why and redesign how we work, as well as reinvent what and refocus where we do business.
Imagine a future business that looks forwards not back, that rises up to shape the future on its own terms, making sense of change to find new possibilities, inspiring people with vision and optimism. Imagine a future that inspires progress, seeks new sources of growth, embraces networks and partners to go further, and enables people to achieve more.
Imagine too, a future business that creates new opportunity spaces, by connecting novel ideas and untapped needs, creatively responding to new customer agendas. Imagine a future business that disrupts the disruptors, where large companies have the vision and courage to reimagine themselves and compete as equals to fast and entrepreneurial start-ups.
Imagine a future business that embraces humanity, searches for better ideas, that fuse technology and people in more enlightened ways, to solve the big problems of society, and improve everyone’s lives. Imagine a future business that works collectively, self-organises to thrive without hierarchy, connects with partners in rich ecosystems, designs jobs around people, to do inspiring work.
Imagine also, a future business which is continually transforming, that thrives by learning better and faster, develops a rich portfolio of business ideas and innovations to sustain growth and progress. Imagine a future business that creates positive impact on the world, benefits all stakeholders with a circular model of value creation, that addresses negatives, and creates a net positive impact for society.
Creating a better business is an opportunity for every person who works inside or alongside it. It is not just a noble calling, to do something better for the world, but also a practical calling, a way to overcome the many limits of today, and attain future success for you and your business.You could call it the dawn of a new capitalism.
More from Peter Fisk linked to these sessions
- Next Agenda of best ideas and priorities for business
- Megatrends 2030 in a world accelerated by pandemic
- 49 Codes to help you develop a better business future
- 250 companies innovators shaking up the world
- 100 leaders with the courage to shape a better future
- Education that is innovative, issue-driven, action-driving
- Consulting that is collaborative, strategic and innovative
- Speaking that is inspiring, topical, engaging and actionable
Today’s business world is no longer stable and predictable. It cannot simply evolve from the past and extrapolate into the future. Yet too managers hope that their old models will continue to work. They seek to replicate the success formula of the past, to continuously enhance and improve the status quo, and trust that their luck will continue into the future. We call this a fixed mindset. Instead they need to break free, with a growth mindset.
“The best way to predict the future is to create it” said Abraham Lincoln.
Markets are more crowded than ever before. Competition is intense, from across geographies and sectors, whilst customer aspirations are constantly fueled by new innovations and possibilities. Innovation is continuous and essential. Yet too much innovation is just improvement, keeping pace, not getting ahead. It is quickly imitated or redundant, the advantage is lost, and investment is squandered.
“This is the age of disruption … which is not simply about disruptive technologies, but dramatically changing how people think and behave” says Sebastian Thrun of Udacity.
What’s the future of energy?
The energy transition dominates many business agendas, both in the energy sector as companies seek to shape the future markets, and in other industries as they seek to reduce emissions.
While some will focus on the relative merits of wind, solar and hydro – adding in geothermal, biomass and hydrogen – others will focus on the challenges of migration, adoption and regulation – and more generally on optimising energy generation, storage and distribution.
Battery technology enables us to store excess energy generated by renewable sources such as solar and wind power, making them more reliable and flexible. Smart grids, which use sophisticated algorithms to balance supply and demand, are another key trend that is helping to optimize the use of renewable energy.
Recognising the limitations of land, and the use of previously farming or domestic land for energy generation, the sea is the next frontier (and then space of course, with asteroid mining and more!). Orsted is leading the development of wind islands, elsewhere floating solar platforms, tidal energy, and bioenergy from algae.
- Solar, South Korea … The world’s largest floating solar power platform is currently being developed in South Korea. It’s located near Saemangeum, an estuarine tidal flat on the coast of the Yellow Sea. This impressive 2.1 GW floating solar farm is part of a planned mega renewable energy project that aims to generate up to 3 GW of electricity in the Yellow Sea. Once operational, it’s expected to provide enough electricity to serve the needs of approximately one million homes
- Geothermal, Iceland … 85% of Iceland’s energy needs are met through geothermal energy, making it one of the world’s leaders in this field. The Hellisheidi Geothermal Power Plant is the world’s largest geothermal power plant and generates 303 MW of electricity. Geothermal energy is a renewable energy source that uses the natural heat of the Earth to generate electricity without emitting greenhouse gases.
- Tidal, Scotland … harnessing the power of ocean tides to generate electricity, the MeyGen project in Scotland is a notable example of this technology in action. The project involves the installation of tidal turbines in the Pentland Firth, which is known for having some of the strongest tides in the world. The project has the potential to generate up to 398 megawatts of electricity, which is enough to power approximately 175,000 homes.
- Hydrogen, Japan … Fuel cell vehicles powered by hydrogen fuel cells are already on the market, with companies like Toyota and Honda leading the charge in this area. In Germany, a hydrogen fuel cell-powered train called the Coradia iLint has been developed as an alternative to diesel trains. The train emits only water vapor and has a range of up to 600 miles on a single tank of hydrogen.
- Bioenergy, UK … Drax power station is exploring the use of bioenergy with carbon capture and storage (BECCS) to capture and store carbon dioxide emissions from biomass combustion. This technology has the potential to achieve negative emissions, effectively removing carbon dioxide from the atmosphere.
However generating the energy is only the starting point.
Smart grid systems are being implemented in many countries to optimize the distribution of renewable energy and reduce energy waste. For example, in the United States, Pacific Gas and Electric Company has implemented a smart grid system that allows customers to monitor their energy usage in real-time and receive alerts during peak energy usage periods.
AI-enabled energy management systems are being developed to optimize energy usage and reduce energy waste. For example, Siemens has developed a system called the EnergyIP Smart Grid Platform that uses AI to analyze data and provide real-time energy management solutions.
Iberdrola
Iberdrola Group is today a world leader in renewable energy, with 41,303 MW of operational renewables by he end of the first nine months of 2023 and with 8,000 MW under construction, and on the cutting edge of the energy transition towards a low-emissions economy.
This commitment is reflected in its 2025 Strategic Plan, which will allocate around €17,000 million to the renewables business. Thanks to these investments, Iberdrola will increase its installed renewable capacity by 12,100 MW to 52,000 MW in 2025 – 3,100 MW of onshore wind, 6,300 MW of photovoltaic, 1,800 MW of offshore, 700 MW of batteries and 200 MW of hydroelectric.
- Most Innovative Companies in Energy 2023 by Fast Company
- Twelve: The Carbon Transformation Company
- LanzaTech: turning emissions into fuel by CNN
- Watty: energising the smart home
- Top 10 Renewable Energy Companies by Energy Acuity
- Examples of 3 energy companies using new business models by EnergyPost
- Remodelling the future: energy transition driving new models by CapGemini
- 7 future utility business models by PwC
- Utilities new business models, by IDC/CapGemini
- Energy as a service by Recanteur
Objectives
- Explore the drivers of future change, learning from the world’s most innovative companies
- Consider the challenges and opportunities of disruption, and specifically related to data
- Evaluate alternative future scenarios, and how we help our clients develop better futures
- Explore what innovation and transformation, means for every part of our business
- Reflect on what it takes to lead today and tomorrow, to be a performer and transformer.
Agenda
Session 1: World Changing
- Riding the waves of change – purpose, profits and value creation
- Customer agendas, health to home, social to sustainable
- Rethinking everything, discontinuities and disruptors
- Inspired by SpaceX and Biontech, Jio and DBS
Session 2: Future Scenarios
- Exploring alternative futures, change drivers and uncertainties
- Strategies and plans, making choices from the future back
- Building a future portfolio, to exploit and explore
- Inspired by the rapidly changing world of mobility
Session 3: Moonshot Innovation
- Moonshots and Gamechangers, breaking free of old mindsets
- Human and tech, customer and brands, sustainable and better
- Rethinking the future of energy, beyond traditional boundaries
- Inspired by Google and Twelve, Northvolt and Lanzatech
Session 4: Business Models
- 10 types of innovation, new business models and ecosystems
- Business models as a source of competitive advantage
- Dynamic business modelling and transformation
- Inspired by Seimens and Tesla, Schneider and Orsted
Session 5: Performer Transfomers
- What it takes to be a “Performer Transformer” – in mindset, roles and actions
- Creating tomorrow while delivering today, turning purpose into practical action
- Using the catalyst of external change to drive and guide your internal change
- Inspired by Satya Nadella, Anne Wojcicki, Melanie Perkins and Hamdi Ulukaya
The energy sector has been undergoing significant transformations, with emerging business models reflecting the changing landscape. Here are some new and evolving business models in the energy industry:
- Energy as a Service (EaaS): This model involves providing energy solutions as a service rather than a commodity. Companies offer comprehensive energy services, including generation, storage, and management, with customers paying for outcomes rather than infrastructure.
- Virtual Power Plants (VPPs): VPPs aggregate the capacities of multiple distributed energy resources (DERs) like solar panels, wind turbines, and energy storage systems. By centrally managing these resources, VPPs can provide grid services, optimize energy use, and enhance reliability.
- Blockchain-Based Energy Trading: Blockchain technology enables transparent and secure peer-to-peer energy transactions. Consumers with renewable energy sources can sell excess energy directly to others on a decentralized platform, bypassing traditional energy providers.
- Demand Response Platforms: These platforms enable consumers to adjust their energy consumption based on real-time pricing or grid demand. Businesses and individuals can receive incentives for reducing energy usage during peak periods or when the grid is under stress.
- Community Solar: Community solar projects allow individuals or businesses to invest in or subscribe to a shared solar facility. Participants receive credits on their electricity bills based on the energy generated by the communal solar installation.
- Energy Storage as a Service (ESaaS): This model involves offering energy storage solutions on a subscription or pay-as-you-go basis. Customers can benefit from energy storage without the upfront costs and complexities of ownership.
- Microgrids and Nanogrids: Microgrids are localized energy systems that can operate independently or in conjunction with the main grid. Nanogrids are even smaller, serving a single building or a small community. These systems enhance resilience, provide energy security, and support the integration of renewables.
- Peer-to-Peer Energy Trading Platforms: Platforms enable individuals or businesses with renewable energy sources to directly sell excess energy to nearby consumers. Blockchain technology or other secure systems facilitate transparent and automated transactions.
- Energy Efficiency as a Service (EEaaS): Companies provide energy efficiency solutions to businesses on a subscription or performance-based model. Customers pay based on the energy savings achieved through implemented efficiency measures.
- Circular Economy Models: Companies are exploring circular economy principles, where energy systems are designed for longevity, reuse, and recycling. This involves a shift from a linear “take, make, dispose” model to a more sustainable and circular approach.
Here are some of the players at the forefront of shaping the future of energy:
- Tesla: While often associated with electric vehicles, Tesla is also a major player in energy innovation. The company is involved in the development of energy storage solutions (Powerwall, Powerpack, and Megapack), solar products, and grid management systems.
- Enel: An Italian multinational energy company, Enel has been actively pursuing a transition to renewable energy. The company is involved in wind, solar, and hydroelectric power projects and is known for its commitment to sustainability and innovation.
- Orsted: Formerly known as DONG Energy, Orsted is a Danish energy company that has undergone a transformation, shifting its focus from fossil fuels to renewable energy. It is a global leader in offshore wind power.
- NextEra Energy: Based in the United States, NextEra Energy is one of the largest renewable energy companies globally. It has a significant presence in wind and solar power generation and is known for its forward-looking approach to clean energy.
- Vestas Wind Systems: A Danish company, Vestas is a leading player in the wind turbine manufacturing industry. It is known for its innovations in wind turbine technology and has a global presence in the wind energy market.
- Pattern Energy Group: Specializing in renewable energy, Pattern Energy is involved in the development, ownership, and operation of wind, solar, and transmission assets. The company focuses on sustainable and responsible energy solutions.
- Siemens Energy: Siemens Energy is a global player in energy technology, providing solutions for power generation and transmission. The company is involved in both conventional and renewable energy technologies and is actively working on innovations in the energy sector.
- BloombergNEF (BNEF): While not a traditional energy company, BloombergNEF is a research organization providing insights into clean energy, advanced transportation, and sustainable industries. It tracks and analyzes trends and innovations in the energy sector.
- Next Agenda of best ideas and priorities for business
- Business Futures Project collating all the best ideas
- Megatrends 2030 in a world accelerated by pandemic
- 49 Codes to help you develop a better business future
- 250 companies innovators shaking up the world
- 100 leaders with the courage to shape a better future
- Education that is innovative, issue-driven, action-driving
- Consulting that is collaborative, strategic and innovative
- Speaking that is inspiring, topical, engaging and actionable
Download: Business Innovation by Peter Fisk
Today’s business world is no longer stable and predictable. It cannot simply evolve from the past and extrapolate into the future. Yet too managers hope that their old models will continue to work. They seek to replicate the success formula of the past, to continuously enhance and improve the status quo, and trust that their luck will continue into the future. We call this a fixed mindset. Instead they need to break free, with a growth mindset.
“The best way to predict the future is to create it”said Abraham Lincoln.
Markets are more crowded than ever before. Competition is intense, from across geographies and sectors, whilst customer aspirations are constantly fueled by new innovations and possibilities. Innovation is continuous and essential. Yet too much innovation is just improvement, keeping pace, not getting ahead. It is quickly imitated or redundant, the advantage is lost, and investment is squandered.
“This is the age of disruption … which is not simply about disruptive technologies, but dramatically changing how people think and behave” says Sebastian Thrun of Udacity.
Energy market
- Most Innovative Companies in Energy 2023 by Fast Company
- Twelve: The Carbon Transformation Company
- LanzaTech: turning emissions into fuel by CNN
- Watty: energising the smart home
- Top 10 Renewable Energy Companies by Energy Acuity
- Examples of 3 energy companies using new business models by EnergyPost
- Remodelling the future: energy transition driving new models by CapGemini
- 7 future utility business models by PwC
- Utilities new business models, by IDC/CapGemini
- Energy as a service by Recanteur
Francesco Venturini, head of Enel X, says that the energy sector is at a crucial inflexion point, with huge change and new entrants on the horizon. Driving this is how the boundaries between energy and other sectors will blur through new business models.
“If I think about electric mobility, utilities are competing with car manufactures; in energy managements systems, utilities compete with digital platform providers; in the field of the smart home, utilities are competing with the tech giants; and so on,” he says. Therefore, traditional utilities, which are not ready to tackle this new ecosystem, are definitely disadvantaged in comparison with those players that decide to deal with these new business models proactively.”
He says this will allow customers access to better pricing models. For example, through demand-side-response services, customers willing to adjust their energy consumption to off-peak, cheaper supply times will benefit from the lowest prices. “Through these new business models, more and more companies will join the game, blurring the line between sectors and increasing competition, with potential pricing benefits.”
New business models
New business models are the most effective way to transform organisations, to innovate the whole way in which the business works. Inspired by a new generation of businesses – Airbnb to Uber, Dollar Shave Club to Netflix – we see dramatically new business models in every market, through collaborative platforms, data analytics and personal recommendations, or subscription-based payments.
Airbnb makes money by helping you to make money out of your spare room, connecting host and guest, then taking a small fee from each. Nespresso makes great coffee, selling discounted machines, and then getting you to sign up to an everlasting and incredibly profitable direct revenue steam of coffee pods.
What if your business started leasing rather than selling, became part of the sharing economy? What if you simply facilitated an exchange between buyers and sellers and took a cut? How about moving to a subscription model, or a freemium model, or a referral model, or an advertising model?
We used to just think a business simply made things, and sold them. Now its much more complicated. Or rather, there are many more innovative ways to achieve success …
The term “Business Model” is over used and under defined. Business models explain how organisations work – how do they create value for customers, and in doing so how they create value for all other stakeholders. They can map the current business, or explore options for the future.
The approach originates from mapping “value networks” in the 1990s, understanding the systems across business and its partners through which value (both financial and non-financial) is created and exchanged – by who, how and for whom. I remember working with Pugh Roberts to create a multi-million dollar dynamic model for Mastercard which showed varying any one driver – such as interest rates, or branding – affected everything else. And thereby being able to test new ideas and optimise the model.
Business models represent the dynamic system through which a business creates and captures value, and how this can changed or optimised. They are a configuration of the building blocks of business, and their creative reconfiguration can be a significant innovation.
Business models became fundamental to business strategy, driven by them but often driving them. Hambrick and Fredrickson’s Strategy Diamond is all about aligning the organisation, achieving an economic logic between strategic choices. They help to align the business, matching the right strategies for outside and inside, using the proposition as the fulcrum, and profitability as the measure of success.
Business models can often appear very mechanical, lacking emotion and easy to imitate. In 2001 Patrick Staehler, in particular seeking to explain the new breed of digital businesses, created a business model “map” driven by the value proposition, enabled by the value architecture, creating economic value and sustained by cultural values. The last point here is most interesting, in that it captured the distinctive personality of a business, its leadership styles and ways of doing business. This is much harder to copy, and also sustains the other aspects.
Alex Osterwalder’s subsequent Business Model Canvas emerged as the most common template on which to map a business model. He popularised the approach so much so that his supersized canvas now features in workshops throughout the world, always with an array of multi coloured sticky notes as teams debate the best combination of solutions for each box. Whilst the canvas lacks the sophistication of value driver analysis and dynamic modelling, it is about testing hypothesise in each aspect, and how they could work together, and that respect works as a thinking model.
Business models have become a practical tool for rethinking the whole business, seeing the connections and then innovating the business. In fact they offer a great platform to facilitate new strategy and innovation thinking. That’s why we’ve created the Business Innovation Program, which combines design thinking, new business models and strategic implementation – a great way to engage your team, to think about new ways to grow, and to create the future, practically.
We explore at least 50 different business model templates which could transform your business. We start with the customer, to explore emergent needs and behaviours, shaping better propositions and solutions, then exploring how to deliver them commercially, and as engaging customer experiences.
Agenda
0900 – 1030: CHANGE, DISRUPTION AND GROWTH
- Making sense of today’s world, the challenge and opportunity of relentless change
- The future isn’t like it used to be, so we can’t keep doing what we used to do
- 100 companies changing the world right now. What can you learn from them?
- Start with a future mindset, jump ahead, look forwards not backwards
- Going beyond limits, how will you be the change, how will you achieve more?
- Growth strategies – innovation beyond products, technology, and creativity
1100 – 1230: INNOVATING THE BUSINESS
- Starting from the future back – create the future you want, then work backwards
- Working from the outside in – rethinking solutions through customer eyes
- 10 types of innovation – products and services to business models and experiences
- Ecosystems, from make or buy, to partner and connect, platforms and communities
- Innovation multipliers – accelerate ideas further and faster to accelerate growth
- Creating a growth factory – portfolios, self-tuning and the invincible company
1230 – 1400: BUSINESS MODEL INNOVATION
- Business models – emergence of business models, 50 models to adapt and apply
- Linking business models to strategy, business plans and organisation design
- Rethinking your business model – what is it, and not – and different ways to define it
- Mapping existing business model – simplifying how your business actually works
- Innovating new business models – rethinking how your business could work better
- Developing a business model portfolio – creating the invincible business
1530 – 1700: NEW BUSINESS MODELS IN ENERGY
- Innovation in energy – how are banks innovating, what are the new models?
- Rethinking products and services – what would deliver the proposition better?
- Rethinking channels and brands – how to build more inspiring connections?
- Rethinking revenues and pricing – exploring alternative ways to make money?
- Rethinking assets and resources – how to use what you have better?
- Rethinking activities and partners – what do to do yourself, and by others?
1700 – 1830: DEVELOPING YOUR NEW BUSINESS MODEL
- Your products and services – what would deliver your proposition better?
- Your channels and brands – how to build more inspiring connections?
- Your revenues and pricing – exploring alternative ways to make money?
- Your assets and resources – how could you use what you have better?
- Your activities and partners – what do you need to do yourself?
- How would you change Endesa’s business model? Where will you start?
Endesa is a Spanish multinational electric utility company and one of the largest electricity and gas operators in the country. More facts:
- Ownership: Endesa was founded in 1944 and has its headquarters in Madrid, Spain. It was initially a state-owned company but has undergone several ownership changes. As of my last knowledge update in September 2021, it is a subsidiary of the Italian energy company Enel, which holds a majority stake.
- Energy Generation and Distribution: Endesa is involved in the generation, distribution, and sale of electricity. The company has a diverse portfolio of energy sources, including conventional thermal power, hydroelectric power, wind power, and solar power. Endesa is committed to promoting renewable energy and reducing its carbon footprint.
- International Presence: While Endesa is a major player in the Spanish energy market, it also has a significant international presence. The company operates in several countries, including Italy, Portugal, France, Germany, and several Latin American countries.
- Renewable Energy: Like many energy companies, Endesa has been focusing on increasing its capacity in renewable energy. This includes investments in wind farms, solar power plants, and other sustainable energy projects. The transition to renewable energy is part of a broader industry trend driven by environmental concerns and regulatory changes.
- Innovation and Technology: Endesa has been actively involved in innovation and the adoption of new technologies in the energy sector. This includes smart grid solutions, energy efficiency initiatives, and digital technologies aimed at improving customer services.
- Environmental and Social Responsibility: Endesa, under the umbrella of Enel, has committed to environmental and social responsibility. This involves initiatives to reduce carbon emissions, support for sustainable development, and community engagement
The energy sector has been undergoing significant transformations, with emerging business models reflecting the changing landscape. Here are some new and evolving business models in the energy industry:
- Energy as a Service (EaaS): This model involves providing energy solutions as a service rather than a commodity. Companies offer comprehensive energy services, including generation, storage, and management, with customers paying for outcomes rather than infrastructure.
- Virtual Power Plants (VPPs): VPPs aggregate the capacities of multiple distributed energy resources (DERs) like solar panels, wind turbines, and energy storage systems. By centrally managing these resources, VPPs can provide grid services, optimize energy use, and enhance reliability.
- Blockchain-Based Energy Trading: Blockchain technology enables transparent and secure peer-to-peer energy transactions. Consumers with renewable energy sources can sell excess energy directly to others on a decentralized platform, bypassing traditional energy providers.
- Demand Response Platforms: These platforms enable consumers to adjust their energy consumption based on real-time pricing or grid demand. Businesses and individuals can receive incentives for reducing energy usage during peak periods or when the grid is under stress.
- Community Solar: Community solar projects allow individuals or businesses to invest in or subscribe to a shared solar facility. Participants receive credits on their electricity bills based on the energy generated by the communal solar installation.
- Energy Storage as a Service (ESaaS): This model involves offering energy storage solutions on a subscription or pay-as-you-go basis. Customers can benefit from energy storage without the upfront costs and complexities of ownership.
- Microgrids and Nanogrids: Microgrids are localized energy systems that can operate independently or in conjunction with the main grid. Nanogrids are even smaller, serving a single building or a small community. These systems enhance resilience, provide energy security, and support the integration of renewables.
- Peer-to-Peer Energy Trading Platforms: Platforms enable individuals or businesses with renewable energy sources to directly sell excess energy to nearby consumers. Blockchain technology or other secure systems facilitate transparent and automated transactions.
- Energy Efficiency as a Service (EEaaS): Companies provide energy efficiency solutions to businesses on a subscription or performance-based model. Customers pay based on the energy savings achieved through implemented efficiency measures.
- Circular Economy Models: Companies are exploring circular economy principles, where energy systems are designed for longevity, reuse, and recycling. This involves a shift from a linear “take, make, dispose” model to a more sustainable and circular approach.
Here are some of the players at the forefront of shaping the future of energy:
- Tesla: While often associated with electric vehicles, Tesla is also a major player in energy innovation. The company is involved in the development of energy storage solutions (Powerwall, Powerpack, and Megapack), solar products, and grid management systems.
- Enel: An Italian multinational energy company, Enel has been actively pursuing a transition to renewable energy. The company is involved in wind, solar, and hydroelectric power projects and is known for its commitment to sustainability and innovation.
- Orsted: Formerly known as DONG Energy, Orsted is a Danish energy company that has undergone a transformation, shifting its focus from fossil fuels to renewable energy. It is a global leader in offshore wind power.
- NextEra Energy: Based in the United States, NextEra Energy is one of the largest renewable energy companies globally. It has a significant presence in wind and solar power generation and is known for its forward-looking approach to clean energy.
- Vestas Wind Systems: A Danish company, Vestas is a leading player in the wind turbine manufacturing industry. It is known for its innovations in wind turbine technology and has a global presence in the wind energy market.
- Pattern Energy Group: Specializing in renewable energy, Pattern Energy is involved in the development, ownership, and operation of wind, solar, and transmission assets. The company focuses on sustainable and responsible energy solutions.
- Siemens Energy: Siemens Energy is a global player in energy technology, providing solutions for power generation and transmission. The company is involved in both conventional and renewable energy technologies and is actively working on innovations in the energy sector.
- BloombergNEF (BNEF): While not a traditional energy company, BloombergNEF is a research organization providing insights into clean energy, advanced transportation, and sustainable industries. It tracks and analyzes trends and innovations in the energy sector.
- Next Agenda of best ideas and priorities for business
- Business Futures Project collating all the best ideas
- Megatrends 2030 in a world accelerated by pandemic
- 49 Codes to help you develop a better business future
- 250 companies innovators shaking up the world
- 100 leaders with the courage to shape a better future
- Education that is innovative, issue-driven, action-driving
- Consulting that is collaborative, strategic and innovative
- Speaking that is inspiring, topical, engaging and actionable
- Download a summary of Peter Fisk’s workshop “Future Makers” for NTT Data.
Incredible technologies and geopolitical shifts, complex markets and stagnating growth, demanding customers and disruptive entrepreneurs, environmental crisis and social distrust, unexpected shocks and uncertain futures.
How do you make sense of today’s rapidly changing world? How will you succeed in tomorrow’s world?
We explore how businesses can survive and thrive, and move forwards to create a better future. How to reimagine strategy, to reinvent markets, to reenergise people. We consider what it means to combine meaningful purpose with superior profits, intelligent technologies with creative people, radical innovation with sustainable impact.
We learn from the innovative strategies of incredible companies – Alibaba and Amazon, Biontech and BlackRock, Narayana and Netflix, Patagonia and PingAn, Spotify and Supercell, and many more.
Creating a better future
The old codes of business don’t work anymore. The most innovative companies – from Amazon and Bytedance, to Coupang and Deepmind – succeed with new codes. So what are the new ideas to win in a fast and dynamic world of Asian renaissance, entrepreneurial supremacy, social conscience and smarter machines? What can you learn from Jio’s revolution from petrochemicals to phones, and DBS’s transformation of banking? How can you be inspired by courageous leaders Haier’s Zhang Ruimin and Citigroup’s Jane Fraser?
Examples of topics explored, accelerating moonshot ideas and impacts:
Markets and Megatrends
- Every market is shaken up, the big shifts, challenges and opportunities
- Asia to AI, GenZ and gene-editing, carbon and wellbeing, and the super-apps
- Disruptive technologies, society and environment, disrupt or be disrupted
- The 6 megatrends shaping futures, and what they mean for me
Creating purposeful futures
- Exploring the biggest challenges, and how business can be a force for good
- Creating an inspiring purpose and direction for your business
- Linking purpose to vision, mission, strategies, goals and operations
- Framing your business to look beyond industry boundaries
Unlocking profitable growth
- Developing strategic plans from the future back, and then now forward
- Understanding customers and consumers, new agendas and behaviours
- Innovative strategies for driving and accelerating (green) growth
- Building dual portfolios to exploit today, and explore tomorrow
Powering strategic innovation
- Driving strategic innovation, connecting insights and ideas, and moonshots
- Sustainable innovation to embrace social and environmental issues
- Exploring new business models, their diversity and implications
- Innovating in more entrepreneurial ways, experimental and venture ways
Being a transformational leader
- What does it take to lead in markets of relentless change and uncertainty?
- The changing role of leaders, what you do uniquely, and what others do
- Developing a transformational approach to your business and leadership
- Being curious, creative and courageous to create a better future.
We live in a time of great promise but also great uncertainty.
Markets are more crowded, competition is intense, customer aspirations are constantly fuelled by new innovations and dreams. Technology disrupts every industry, from banking to construction, entertainment to healthcare. It drives new possibilities and solutions, but also speed and complexity, uncertainty and fear.
As digital and physical worlds fuse to augment how we live and work, AI and robotics enhance but also challenge our capabilities, whilst ubiquitous supercomputing, genetic editing and self-driving cars take us further.
Technologies with the power to help us leap forwards in unimaginable ways. To transform business, to solve our big problems, to drive radical innovation, to accelerate growth and achieve progress socially and environmentally too.
We are likely to see more change in the next 10 years than the last 250 years.
- Markets accelerate, 4 times faster than 20 years ago, based on the accelerating speed of innovation and diminishing lifecycles of products.
- People are more capable, 825 times more connected than 20 years ago, with access to education, unlimited knowledge, tools to create anything.
- Consumer attitudes change, 78% of young people choose brands that do good, they reject corporate jobs, and see the world with the lens of gamers.
However, change goes far beyond the technology.
Markets will transform, converge and evolve faster. From old town Ann Arbor to the rejuvenated Bilbao, today’s megacities like Chennai and the future Saudi tech city of Neom, economic power will continue to shift. China has risen to the top of the new global business order, whilst India and eventually Africa will follow.
Industrialisation challenges the natural equilibrium of our planet’s resources. Today’s climate crisis is the result of our progress, and our problem to solve. Globalisation challenges our old notions of nationhood and locality. Migration changes where we call home. Religious values compete with social values, economic priorities conflict with social priorities. Living standards improve but inequality grows.
Our current economic system is stretched to its limit. Global shocks, such as the global pandemic of 2020, exposes its fragility. We open our eyes to realise that we weren’t prepared for different futures, and that our drive for efficiency has left us unable to cope. Such crises will become more frequent, as change and disruption accelerate.
However, these shocks are more likely to accelerate change in business, rather than stifle it, to wake us up to the real impacts of our changing world – to the urgency of action, to the need to think and act more dramatically.
The old codes don’t work
Business is not fit for the future. Most organisations were designed for stable and predictable worlds, where the future evolves as planned, markets are definitive, and choices are clear.
The future isn’t like it used to be.
Dynamic markets are, by definition, turbulent. Whilst economic cycles have typically followed a pattern of peaks and troughs every 10-15 years, these will likely become more frequent. Change is fast and exponential, uncertain and unpredictable, complex and ambiguous demanding new interpretation and imagination.
Yet too many business leaders hope that the strategies that made them successful in the past will continue to work in the future. They seek to keep stretching the old models in the hope that they will continue to see them through. Old business plans are tweaked each year, infrastructures are tested to breaking point, and people are asked to work harder.
In a way of dramatic, unpredictable change, this is not enough to survive, let alone thrive.
- Growth is harder. Global GDP growth has declined by more than a third in the past decade. As the west stagnates, Asia grows, albeit more slowly.
- Companies struggle, their average lifespan falling from 75 years in 1950 to 15 years today, 52% of the Fortune 500 in 2000 no longer exist in 2020.
- Leaders are under pressure. 44% of today’s business leaders have held their position for at least 5 years, compared to 77% half a century ago.
Profit is no longer enough; people expect business to achieve more. Business cannot exist in isolation from the world around them, pursuing customers without care for the consequence. The old single-minded obsession with profits is too limiting. Business depends more than ever on its resources – people, communities, nature, partners – and will need to find a better way to embrace them.
Technology is no longer enough; innovation needs to be more human. Technology will automate and interpret reality, but it won’t empathise and imagine new futures. Ubiquitous technology-driven innovation quickly becomes commoditised, available from anywhere in the world, so we need to add value in new ways. The future is human, creative, and intuitive. People will matter more to business, not less.
Sustaining the environment is not enough. 200 years of industrialisation has stripped the planet of its ability to renew itself, and ultimately to sustain life. Business therefore needs to give back more than it takes. As inequality and distrust have grown in every society, traditional jobs are threatened by automation and stagnation, meaning that social issues will matter even more, both globally and locally.
The new DNA of business
As business leaders, our opportunity is to create a better business, one that is fit for the future, that can act in more innovative and responsible ways.
How can we harness the potential of this relentless and disruptive change, harness the talents of people and the possibilities of technology? How can business, with all its power and resources, be a platform for change, and a force for good?
We need to find new codes to succeed. We need to find new ways to work, to recognise business as a system that be virtuous, where less can be more, and growth can go beyond the old limits. This demands that we make new connections:
- Profit + Purpose … to achieve more enlightened progress
- Technology + Humanity … to achieve more human ingenuity
- Innovation + Sustainability … to achieve more positive impact
We need to create a new framework for business, a better business – to reimagine why and redesign how we work, as well as reinvent what and refocus where we do business.
Imagine a future business that looks forwards not back, that rises up to shape the future on its own terms, making sense of change to find new possibilities, inspiring people with vision and optimism. Imagine a future that inspires progress, seeks new sources of growth, embraces networks and partners to go further, and enables people to achieve more.
Imagine too, a future business that creates new opportunity spaces, by connecting novel ideas and untapped needs, creatively responding to new customer agendas. Imagine a future business that disrupts the disruptors, where large companies have the vision and courage to reimagine themselves and compete as equals to fast and entrepreneurial start-ups.
Imagine a future business that embraces humanity, searches for better ideas, that fuse technology and people in more enlightened ways, to solve the big problems of society, and improve everyone’s lives. Imagine a future business that works collectively, self-organises to thrive without hierarchy, connects with partners in rich ecosystems, designs jobs around people, to do inspiring work.
Imagine also, a future business which is continually transforming, that thrives by learning better and faster, develops a rich portfolio of business ideas and innovations to sustain growth and progress. Imagine a future business that creates positive impact on the world, benefits all stakeholders with a circular model of value creation, that addresses negatives, and creates a net positive impact for society.
Creating a better business is an opportunity for every person who works inside or alongside it. It is not just a noble calling, to do something better for the world, but also a practical calling, a way to overcome the many limits of today, and attain future success for you and your business.You could call it the dawn of a new capitalism.
More from Peter Fisk
- Eyes on Tomorrow: What Leaders Must See before Everyone Else … exploring the most important megatrends that are transforming markets, and leadership mindsets, and how the best companies embrace them as opportunities … based on the new Megatrends 2035 report by Peter Fisk, and its implications for every business.
- The Reinvention Playbook: Thriving in a World of Relentless Change … the best organisations seek to continually reinvent themselves in a world of constant, uncertain and dynamic change. They rethink, refocus, and reinvent everything – embracing new agendas from AI to GenZ, climate change and social inequality.
- The Nexus Effect: Unlocking the Power of Connections … How can businesses and brands really unlock the power of data and networks, flywheels and AI, communities and ecosystems, to transform their futures?
- The New Growth Playbook: 9 New Ways to Accelerate Growth … many companies struggle to find new ways to grow their business … instead we look at how the best companies find radically new ways to grow.
- Super Innovators: Innovation Beyond the Normal … 10 radical ways to disrupt conventions, embrace deeper insights, unlock valuable assets, and stretch innovation for more dramatic impact.
- Consumer of the Future … “Aisha blinked twice, the smart lenses in her eyes had already scanned her biometric mood, cross-checked her carbon budget, and pulled up items her climate-positive friends were buying this week”
- Competing in the FLUX: How to develop a dynamic strategies in a world of relentless change … combining a strong, enduring direction with micro-moves that adapt quickly to emerging shifts:
- Business Transformation: The new superpower of business leaders … reimagining the future, redefining strategy, reinventing the organisation, rewiring performance … the journey to deliver step change in value creation.
- The Sustainable Consumer: Go on, do the Right Thing … how brands can accelerate the consumer shift to sustainable products and practices … from food and fashion, to energy and electric cars, making sustainability desirable and better.
- The “Performer Transformer” Leaders: How great leaders deliver today and create tomorrow … with dual thinking, to build dynamic ambidexterity, continually strategyzing, to perform and transform.
- The Hire-Wire Act of Leadership: Leading in a world of intense competition and relentless change … being visionary and innovative, learning to adapt and endure … inspired by Taylor Swift, Roger Federer, Beyoncé, and Lionel Messi
- Becoming a Future-Ready Business … in a world of relentless change, organisations need to anticipate change, embrace innovation, empower talent, and align deeply with the evolving needs of society and the planet
- Download masterclass by Peter Fisk: Future Makers
- Read article by Peter Fisk: Who are the world’s most innovative banks?
How do you see the future? Peter Fisk’s masterclass for NBK’s executive leaders explores the new opportunities emerging as every market is shaken up, and what it takes to reimagine the future and embrace the waves of change.
Megatrend Markets
- Riding the waves of change – purpose, profits and value creation
- Rethinking everything, discontinuities and disruptors
- Inspired by Apple and Tesla, Nubank and SEB
Transforming Business
- Gamechangers and Moonshots, breaking free of old mindsets
- Human and tech, customer and brands, sustainable and better
- Inspired by Open AI and Noonoouri, Bolt and On
Performer Transfomers
- What it takes to be a “Performer Transformer” – in mindset, roles and actions
- Creating tomorrow while delivering today, turning purpose into practical action
- Inspired by Melanie Perkins and Hamdi Ulukaya
Peter takes you on a journey that rides the 5 seismic megatrends reshaping every market over the next 10 years, and what this means for business and its leaders in driving future strategies, innovation and growth.
He explores some of the world’s most innovative companies right now – from Haier’s future vision to Orsted’s green transformation, and in finance, from Nubank’s unbanked to DBS’s invisible bank, Jio’s superapps to PingAn’s dual transformation.
And how to do it. Future back and outside in. With purpose, disruption and courage. It will take curiosity, creativity and courage. It may mean that to change your business, you also need to change yourself.
- Introduction to Business Recoded by Peter Fisk
- First Chapter of Business Recoded by Peter Fisk
- The Performer Transfer Leader by Peter Fisk
- Megatrends in a Changing World by Peter Fisk
- The RE/CODE Program with Peter Fisk
Recode
We live in a time of great promise but also great uncertainty.
Markets are more crowded, competition is intense, customer aspirations are constantly fuelled by new innovations and dreams. Technology disrupts every industry, from banking to construction, entertainment to healthcare. It drives new possibilities and solutions, but also speed and complexity, uncertainty and fear.
As digital and physical worlds fuse to augment how we live and work, AI and robotics enhance but also challenge our capabilities, whilst ubiquitous supercomputing, genetic editing and self-driving cars take us further.
Technologies with the power to help us leap forwards in unimaginable ways. To transform business, to solve our big problems, to drive radical innovation, to accelerate growth and achieve progress socially and environmentally too.
We are likely to see more change in the next 10 years than the last 250 years.
- Markets accelerate, 4 times faster than 20 years ago, based on the accelerating speed of innovation and diminishing lifecycles of products.
- People are more capable, 825 times more connected than 20 years ago, with access to education, unlimited knowledge, tools to create anything.
- Consumer attitudes change, 78% of young people choose brands that do good, they reject corporate jobs, and see the world with the lens of gamers.
However, change goes far beyond the technology.
Markets will transform, converge and evolve faster. From old town Ann Arbor to the rejuvenated Bilbao, today’s megacities like Chennai and the future Saudi tech city of Neom, economic power will continue to shift. China has risen to the top of the new global business order, whilst India and eventually Africa will follow.
Industrialisation challenges the natural equilibrium of our planet’s resources. Today’s climate crisis is the result of our progress, and our problem to solve. Globalisation challenges our old notions of nationhood and locality. Migration changes where we call home. Religious values compete with social values, economic priorities conflict with social priorities. Living standards improve but inequality grows.
Our current economic system is stretched to its limit. Global shocks, such as the global pandemic of 2020, exposes its fragility. We open our eyes to realise that we weren’t prepared for different futures, and that our drive for efficiency has left us unable to cope. Such crises will become more frequent, as change and disruption accelerate.
However, these shocks are more likely to accelerate change in business, rather than stifle it, to wake us up to the real impacts of our changing world – to the urgency of action, to the need to think and act more dramatically.
Are you future ready?
Business is not fit for the future. Most organisations were designed for stable and predictable worlds, where the future evolves as planned, markets are definitive, and choices are clear.
The future isn’t like it used to be.
Dynamic markets are, by definition, turbulent. Whilst economic cycles have typically followed a pattern of peaks and troughs every 10-15 years, these will likely become more frequent. Change is fast and exponential, uncertain and unpredictable, complex and ambiguous demanding new interpretation and imagination.
Yet too many business leaders hope that the strategies that made them successful in the past will continue to work in the future. They seek to keep stretching the old models in the hope that they will continue to see them through. Old business plans are tweaked each year, infrastructures are tested to breaking point, and people are asked to work harder.
In a way of dramatic, unpredictable change, this is not enough to survive, let alone thrive.
- Growth is harder. Global GDP growth has declined by more than a third in the past decade. As the west stagnates, Asia grows, albeit more slowly.
- Companies struggle, their average lifespan falling from 75 years in 1950 to 15 years today, 52% of the Fortune 500 in 2000 no longer exist in 2020.
- Leaders are under pressure. 44% of today’s business leaders have held their position for at least 5 years, compared to 77% half a century ago.
Profit is no longer enough; people expect business to achieve more. Business cannot exist in isolation from the world around them, pursuing customers without care for the consequence. The old single-minded obsession with profits is too limiting. Business depends more than ever on its resources – people, communities, nature, partners – and will need to find a better way to embrace them.
Technology is no longer enough; innovation needs to be more human. Technology will automate and interpret reality, but it won’t empathise and imagine new futures. Ubiquitous technology-driven innovation quickly becomes commoditised, available from anywhere in the world, so we need to add value in new ways. The future is human, creative, and intuitive. People will matter more to business, not less.
Sustaining the environment is not enough. 200 years of industrialisation has stripped the planet of its ability to renew itself, and ultimately to sustain life. Business therefore needs to give back more than it takes. As inequality and distrust have grown in every society, traditional jobs are threatened by automation and stagnation, meaning that social issues will matter even more, both globally and locally.
The new DNA of business
As business leaders, our opportunity is to create a better business, one that is fit for the future, that can act in more innovative and responsible ways.
How can we harness the potential of this relentless and disruptive change, harness the talents of people and the possibilities of technology? How can business, with all its power and resources, be a platform for change, and a force for good?
We need to find new codes to succeed. We need to find new ways to work, to recognise business as a system that be virtuous, where less can be more, and growth can go beyond the old limits. This demands that we make new connections:
- Profit + Purpose … to achieve more enlightened progress
- Technology + Humanity … to achieve more human ingenuity
- Innovation + Sustainability … to achieve more positive impact
We need to create a new framework for business, a better business – to reimagine why and redesign how we work, as well as reinvent what and refocus where we do business.
Imagine a future business that looks forwards not back, that rises up to shape the future on its own terms, making sense of change to find new possibilities, inspiring people with vision and optimism. Imagine a future that inspires progress, seeks new sources of growth, embraces networks and partners to go further, and enables people to achieve more.
Imagine too, a future business that creates new opportunity spaces, by connecting novel ideas and untapped needs, creatively responding to new customer agendas. Imagine a future business that disrupts the disruptors, where large companies have the vision and courage to reimagine themselves and compete as equals to fast and entrepreneurial start-ups.
Imagine a future business that embraces humanity, searches for better ideas, that fuse technology and people in more enlightened ways, to solve the big problems of society, and improve everyone’s lives. Imagine a future business that works collectively, self-organises to thrive without hierarchy, connects with partners in rich ecosystems, designs jobs around people, to do inspiring work.
Imagine also, a future business which is continually transforming, that thrives by learning better and faster, develops a rich portfolio of business ideas and innovations to sustain growth and progress. Imagine a future business that creates positive impact on the world, benefits all stakeholders with a circular model of value creation, that addresses negatives, and creates a net positive impact for society.
Creating a better business is an opportunity for every person who works inside or alongside it. It is not just a noble calling, to do something better for the world, but also a practical calling, a way to overcome the many limits of today, and attain future success for you and your business.You could call it the dawn of a new capitalism.
More from Peter Fisk linked to these sessions
- Next Agenda of best ideas and priorities for business
- Megatrends 2030 in a world accelerated by pandemic
- 49 Codes to help you develop a better business future
- 250 companies innovators shaking up the world
- 100 leaders with the courage to shape a better future
- Education that is innovative, issue-driven, action-driving
- Consulting that is collaborative, strategic and innovative
- Speaking that is inspiring, topical, engaging and actionable
- Download a summary of Peter Fisk’s Innovation and Transformation Masterclass.
- Read article by Peter Fisk Who are the world’s most innovative banks?
How do you see the future? Peter Fisk’s keynote builds on his new book Business Recoded to explore the post-pandemic world, the new opportunities emerging as every market is shaken up, and what it takes to reimagine the future and embrace the waves of change.
Session 1-2 : Future Mindset
- Change, disruption, markets and metaverses
- Thinking from the future back
- Innovation as your growth driver
- What the world’s most innovative companies do
Session 3 : Innovation Scenarios
- Moonshots and megatrends
- Exploring your critical future drivers
- Learning from retail and healthcare
- Developing scenarios for innovation
Session 4 : Business Innovation
- 10 types of innovation, and which matter most
- Unlocking the business model canvas
- Creative applications for your business
- The next big innovations in financial services
Session 5-6 : Transforming Futures
- What really is business transformation?
- Explore tomorrow, and also exploit today
- Building an “invincible” innovation portfolio
- Being a performer-transformer leader
Peter takes you on a journey that rides the 5 seismic megatrends reshaping every market over the next 10 years, and what this means for business and its leaders in driving future strategies, innovation and growth.
He explores some of the world’s most innovative companies right now – from Haier’s future vision to Orsted’s green transformation, and in finance, from Nubank’s unbanked to DBS’s invisible bank, Jio’s superapps to PingAn’s dual transformation.
And how to do it. Future back and outside in. With purpose, disruption and courage. It will take curiosity, creativity and courage. It may mean that to change your business, you also need to change yourself.
- Introduction to Business Recoded by Peter Fisk
- First Chapter of Business Recoded by Peter Fisk
- The Performer Transfer Leader by Peter Fisk
- Megatrends in a Changing World by Peter Fisk
- The RE/CODE Program with Peter Fisk
Recode
We live in a time of great promise but also great uncertainty.
Markets are more crowded, competition is intense, customer aspirations are constantly fuelled by new innovations and dreams. Technology disrupts every industry, from banking to construction, entertainment to healthcare. It drives new possibilities and solutions, but also speed and complexity, uncertainty and fear.
As digital and physical worlds fuse to augment how we live and work, AI and robotics enhance but also challenge our capabilities, whilst ubiquitous supercomputing, genetic editing and self-driving cars take us further.
Technologies with the power to help us leap forwards in unimaginable ways. To transform business, to solve our big problems, to drive radical innovation, to accelerate growth and achieve progress socially and environmentally too.
We are likely to see more change in the next 10 years than the last 250 years.
- Markets accelerate, 4 times faster than 20 years ago, based on the accelerating speed of innovation and diminishing lifecycles of products.
- People are more capable, 825 times more connected than 20 years ago, with access to education, unlimited knowledge, tools to create anything.
- Consumer attitudes change, 78% of young people choose brands that do good, they reject corporate jobs, and see the world with the lens of gamers.
However, change goes far beyond the technology.
Markets will transform, converge and evolve faster. From old town Ann Arbor to the rejuvenated Bilbao, today’s megacities like Chennai and the future Saudi tech city of Neom, economic power will continue to shift. China has risen to the top of the new global business order, whilst India and eventually Africa will follow.
Industrialisation challenges the natural equilibrium of our planet’s resources. Today’s climate crisis is the result of our progress, and our problem to solve. Globalisation challenges our old notions of nationhood and locality. Migration changes where we call home. Religious values compete with social values, economic priorities conflict with social priorities. Living standards improve but inequality grows.
Our current economic system is stretched to its limit. Global shocks, such as the global pandemic of 2020, exposes its fragility. We open our eyes to realise that we weren’t prepared for different futures, and that our drive for efficiency has left us unable to cope. Such crises will become more frequent, as change and disruption accelerate.
However, these shocks are more likely to accelerate change in business, rather than stifle it, to wake us up to the real impacts of our changing world – to the urgency of action, to the need to think and act more dramatically.
Are you future ready?
Business is not fit for the future. Most organisations were designed for stable and predictable worlds, where the future evolves as planned, markets are definitive, and choices are clear.
The future isn’t like it used to be.
Dynamic markets are, by definition, turbulent. Whilst economic cycles have typically followed a pattern of peaks and troughs every 10-15 years, these will likely become more frequent. Change is fast and exponential, uncertain and unpredictable, complex and ambiguous demanding new interpretation and imagination.
Yet too many business leaders hope that the strategies that made them successful in the past will continue to work in the future. They seek to keep stretching the old models in the hope that they will continue to see them through. Old business plans are tweaked each year, infrastructures are tested to breaking point, and people are asked to work harder.
In a way of dramatic, unpredictable change, this is not enough to survive, let alone thrive.
- Growth is harder. Global GDP growth has declined by more than a third in the past decade. As the west stagnates, Asia grows, albeit more slowly.
- Companies struggle, their average lifespan falling from 75 years in 1950 to 15 years today, 52% of the Fortune 500 in 2000 no longer exist in 2020.
- Leaders are under pressure. 44% of today’s business leaders have held their position for at least 5 years, compared to 77% half a century ago.
Profit is no longer enough; people expect business to achieve more. Business cannot exist in isolation from the world around them, pursuing customers without care for the consequence. The old single-minded obsession with profits is too limiting. Business depends more than ever on its resources – people, communities, nature, partners – and will need to find a better way to embrace them.
Technology is no longer enough; innovation needs to be more human. Technology will automate and interpret reality, but it won’t empathise and imagine new futures. Ubiquitous technology-driven innovation quickly becomes commoditised, available from anywhere in the world, so we need to add value in new ways. The future is human, creative, and intuitive. People will matter more to business, not less.
Sustaining the environment is not enough. 200 years of industrialisation has stripped the planet of its ability to renew itself, and ultimately to sustain life. Business therefore needs to give back more than it takes. As inequality and distrust have grown in every society, traditional jobs are threatened by automation and stagnation, meaning that social issues will matter even more, both globally and locally.
The new DNA of business
As business leaders, our opportunity is to create a better business, one that is fit for the future, that can act in more innovative and responsible ways.
How can we harness the potential of this relentless and disruptive change, harness the talents of people and the possibilities of technology? How can business, with all its power and resources, be a platform for change, and a force for good?
We need to find new codes to succeed. We need to find new ways to work, to recognise business as a system that be virtuous, where less can be more, and growth can go beyond the old limits. This demands that we make new connections:
- Profit + Purpose … to achieve more enlightened progress
- Technology + Humanity … to achieve more human ingenuity
- Innovation + Sustainability … to achieve more positive impact
We need to create a new framework for business, a better business – to reimagine why and redesign how we work, as well as reinvent what and refocus where we do business.
Imagine a future business that looks forwards not back, that rises up to shape the future on its own terms, making sense of change to find new possibilities, inspiring people with vision and optimism. Imagine a future that inspires progress, seeks new sources of growth, embraces networks and partners to go further, and enables people to achieve more.
Imagine too, a future business that creates new opportunity spaces, by connecting novel ideas and untapped needs, creatively responding to new customer agendas. Imagine a future business that disrupts the disruptors, where large companies have the vision and courage to reimagine themselves and compete as equals to fast and entrepreneurial start-ups.
Imagine a future business that embraces humanity, searches for better ideas, that fuse technology and people in more enlightened ways, to solve the big problems of society, and improve everyone’s lives. Imagine a future business that works collectively, self-organises to thrive without hierarchy, connects with partners in rich ecosystems, designs jobs around people, to do inspiring work.
Imagine also, a future business which is continually transforming, that thrives by learning better and faster, develops a rich portfolio of business ideas and innovations to sustain growth and progress. Imagine a future business that creates positive impact on the world, benefits all stakeholders with a circular model of value creation, that addresses negatives, and creates a net positive impact for society.
Creating a better business is an opportunity for every person who works inside or alongside it. It is not just a noble calling, to do something better for the world, but also a practical calling, a way to overcome the many limits of today, and attain future success for you and your business.You could call it the dawn of a new capitalism.
More from Peter Fisk linked to these sessions
- Next Agenda of best ideas and priorities for business
- Megatrends 2030 in a world accelerated by pandemic
- 49 Codes to help you develop a better business future
- 250 companies innovators shaking up the world
- 100 leaders with the courage to shape a better future
- Education that is innovative, issue-driven, action-driving
- Consulting that is collaborative, strategic and innovative
- Speaking that is inspiring, topical, engaging and actionable
Sustainability agendas have long been driven by “footprints”, the need to reduce our negative impacts on our world, primarily to reduce the amount of carbon emitted during the lifecycle of products, but also to reduce the environmental damage of plastic waste, the harm we cause to biodiversity, and humans too. The best footprint, you could say, would be to not exist.
But people exist for a more positive reason, and so does business. “Handprints” is a way to look at the “net positive” impact which products and services, businesses and consumers, can have. The jobs they create, the health and happiness they can bring. And indeed, how brands can sometimes create platforms that enable many people to achieve this, so a multiple net positive.
“Handprints” was a term first coined by Gregory Norris, a researcher at the Harvard School of Public Health. He even created an online calculator handprinter.org of your net positive impact. For me, the real opportunity is for brands to be platforms enabling people to live better lives, and consumers are far more likely to engage in something positive than negative.
Why handprints not footprints?
- A regenerative business is more than sustainable
- Beyond reducing the negatives, to increasing the positives
- Working together as a natural system
- Beyond what it does itself, to amplifying it’s positive impact for all
- Adidas’s Run for the Planet and Danone’s One Health
Regenerative ecosystems
- Paper is a naturally regenerative business, over time
- Think of ourselves as trees in a forest, growing together
- Circular businesses are ecoystems, achieving more, together
- But it’s time to go beyond net zero, to net positive
- Biontech’s Health Revolution and Patagonia’s Regenerative Organics
Positive living
- Tissue paper is really about people, families -for the intimate moments
- Beyond cleanliness and hygiene, beyond functional benefits
- Tissue paper is about living – enabling people to care, play, enjoy life
- The best brands are platforms for good, helping people achieve more
- Have the courage to step up, like Melanie Perkins and Hamdi Ulukaya
Will you look down at your feet, or look up at your hands.
How can you help people to achieve more?
Recode
We live in a time of great promise but also great uncertainty.
Markets are more crowded, competition is intense, customer aspirations are constantly fuelled by new innovations and dreams. Technology disrupts every industry, from banking to construction, entertainment to healthcare. It drives new possibilities and solutions, but also speed and complexity, uncertainty and fear.
As digital and physical worlds fuse to augment how we live and work, AI and robotics enhance but also challenge our capabilities, whilst ubiquitous supercomputing, genetic editing and self-driving cars take us further.
Technologies with the power to help us leap forwards in unimaginable ways. To transform business, to solve our big problems, to drive radical innovation, to accelerate growth and achieve progress socially and environmentally too.
We are likely to see more change in the next 10 years than the last 250 years.
- Markets accelerate, 4 times faster than 20 years ago, based on the accelerating speed of innovation and diminishing lifecycles of products.
- People are more capable, 825 times more connected than 20 years ago, with access to education, unlimited knowledge, tools to create anything.
- Consumer attitudes change, 78% of young people choose brands that do good, they reject corporate jobs, and see the world with the lens of gamers.
However, change goes far beyond the technology.
Markets will transform, converge and evolve faster. From old town Ann Arbor to the rejuvenated Bilbao, today’s megacities like Chennai and the future Saudi tech city of Neom, economic power will continue to shift. China has risen to the top of the new global business order, whilst India and eventually Africa will follow.
Industrialisation challenges the natural equilibrium of our planet’s resources. Today’s climate crisis is the result of our progress, and our problem to solve. Globalisation challenges our old notions of nationhood and locality. Migration changes where we call home. Religious values compete with social values, economic priorities conflict with social priorities. Living standards improve but inequality grows.
Our current economic system is stretched to its limit. Global shocks, such as the global pandemic of 2020, exposes its fragility. We open our eyes to realise that we weren’t prepared for different futures, and that our drive for efficiency has left us unable to cope. Such crises will become more frequent, as change and disruption accelerate.
However, these shocks are more likely to accelerate change in business, rather than stifle it, to wake us up to the real impacts of our changing world – to the urgency of action, to the need to think and act more dramatically.
Are you future ready?
Business is not fit for the future. Most organisations were designed for stable and predictable worlds, where the future evolves as planned, markets are definitive, and choices are clear.
The future isn’t like it used to be.
Dynamic markets are, by definition, turbulent. Whilst economic cycles have typically followed a pattern of peaks and troughs every 10-15 years, these will likely become more frequent. Change is fast and exponential, uncertain and unpredictable, complex and ambiguous demanding new interpretation and imagination.
Yet too many business leaders hope that the strategies that made them successful in the past will continue to work in the future. They seek to keep stretching the old models in the hope that they will continue to see them through. Old business plans are tweaked each year, infrastructures are tested to breaking point, and people are asked to work harder.
In a way of dramatic, unpredictable change, this is not enough to survive, let alone thrive.
- Growth is harder. Global GDP growth has declined by more than a third in the past decade. As the west stagnates, Asia grows, albeit more slowly.
- Companies struggle, their average lifespan falling from 75 years in 1950 to 15 years today, 52% of the Fortune 500 in 2000 no longer exist in 2020.
- Leaders are under pressure. 44% of today’s business leaders have held their position for at least 5 years, compared to 77% half a century ago.
Profit is no longer enough; people expect business to achieve more. Business cannot exist in isolation from the world around them, pursuing customers without care for the consequence. The old single-minded obsession with profits is too limiting. Business depends more than ever on its resources – people, communities, nature, partners – and will need to find a better way to embrace them.
Technology is no longer enough; innovation needs to be more human. Technology will automate and interpret reality, but it won’t empathise and imagine new futures. Ubiquitous technology-driven innovation quickly becomes commoditised, available from anywhere in the world, so we need to add value in new ways. The future is human, creative, and intuitive. People will matter more to business, not less.
Sustaining the environment is not enough. 200 years of industrialisation has stripped the planet of its ability to renew itself, and ultimately to sustain life. Business therefore needs to give back more than it takes. As inequality and distrust have grown in every society, traditional jobs are threatened by automation and stagnation, meaning that social issues will matter even more, both globally and locally.
The new DNA of business
As business leaders, our opportunity is to create a better business, one that is fit for the future, that can act in more innovative and responsible ways.
How can we harness the potential of this relentless and disruptive change, harness the talents of people and the possibilities of technology? How can business, with all its power and resources, be a platform for change, and a force for good?
We need to find new codes to succeed. We need to find new ways to work, to recognise business as a system that be virtuous, where less can be more, and growth can go beyond the old limits. This demands that we make new connections:
- Profit + Purpose … to achieve more enlightened progress
- Technology + Humanity … to achieve more human ingenuity
- Innovation + Sustainability … to achieve more positive impact
We need to create a new framework for business, a better business – to reimagine why and redesign how we work, as well as reinvent what and refocus where we do business.
Imagine a future business that looks forwards not back, that rises up to shape the future on its own terms, making sense of change to find new possibilities, inspiring people with vision and optimism. Imagine a future that inspires progress, seeks new sources of growth, embraces networks and partners to go further, and enables people to achieve more.
Imagine too, a future business that creates new opportunity spaces, by connecting novel ideas and untapped needs, creatively responding to new customer agendas. Imagine a future business that disrupts the disruptors, where large companies have the vision and courage to reimagine themselves and compete as equals to fast and entrepreneurial start-ups.
Imagine a future business that embraces humanity, searches for better ideas, that fuse technology and people in more enlightened ways, to solve the big problems of society, and improve everyone’s lives. Imagine a future business that works collectively, self-organises to thrive without hierarchy, connects with partners in rich ecosystems, designs jobs around people, to do inspiring work.
Imagine also, a future business which is continually transforming, that thrives by learning better and faster, develops a rich portfolio of business ideas and innovations to sustain growth and progress. Imagine a future business that creates positive impact on the world, benefits all stakeholders with a circular model of value creation, that addresses negatives, and creates a net positive impact for society.
Creating a better business is an opportunity for every person who works inside or alongside it. It is not just a noble calling, to do something better for the world, but also a practical calling, a way to overcome the many limits of today, and attain future success for you and your business.You could call it the dawn of a new capitalism.
More from Peter Fisk linked to these sessions
- Next Agenda of best ideas and priorities for business
- Megatrends 2030 in a world accelerated by pandemic
- 49 Codes to help you develop a better business future
- 250 companies innovators shaking up the world
- 100 leaders with the courage to shape a better future
- Education that is innovative, issue-driven, action-driving
- Consulting that is collaborative, strategic and innovative
- Speaking that is inspiring, topical, engaging and actionable
- Download a summary of Peter Fisk’s keynote and workshop Lead the Future
- Explore more about Peter Fisk’s new book Business Recoded
Incredible technologies and geopolitical shifts, complex markets and stagnating growth, demanding customers and disruptive entrepreneurs, environmental crisis and social distrust, unexpected shocks and uncertain futures.
“Business Recoded” is about making sense of today’s rapidly changing world, and understanding how to prepare for, and succeed, in tomorrow’s world.
We explore how businesses can survive and thrive, and move forwards to create a better future.
How to reimagine business, to reinvent markets, to reengage people. We consider what it means to combine profit with more purpose, intelligent technologies with creative people, radical innovation with sustainable impact.
We learn from the innovative strategies of incredible companies – Alibaba and Amazon, Biontech and BlackRock, Narayana and Netflix, Patagonia and PingAn, Spotify and Supercell, and many more. We also take a look at what this means for insurance, and some of the most innovative companies in the field.
Agenda
1: Worldchanging: How do you see the future?
We live in a time of incredible change. Dramatic, pervasive, and relentless. More change in the next 10 years than the last 250 years. Incredible technologies, expectant consumers, climate crisis, social distrust, and much more.
- Every market is shaken up, how pandemic accelerated the future
- Asia to AI, GenZ and gene-editing, sustainability and the super-apps
- Who were the winners during two years of pandemic-driven revolution?
2: Megatrends: How to harness the change drivers?
How will you embrace the megatrends? Disruptive technologies, connected and intelligent; economic power shifts, 80% of the middle class in emerging markets; resource scarcity, where water is the biggest risk; demographic change, where markets are older, demanding and mobile; and rapid urbanisation, 33 of the 45 megacities in Asia.
- What the 5 megatrends mean for me, turning challenge into opportunity
- Starting from the future back, working from the outside in
- Decoding the changing consumer types, and their new priorities
3: Reimagining Business: What are the new codes of business?
The old codes of business don’t work anymore. The most innovative companies – from Alibaba and Bytedance, to Coupang and Deepmind – succeed with new codes. So what are the new ideas to win in a fast and dynamic world of Asian renaissance, entrepreneurial supremacy, social conscience and smarter machines?
- What can we learn the world’s most innovative companies right now
- Exploring the radical innovations of companies like Orsted and PingAn
- 7 priorities for business to be winners in 2022 and beyond
Introduction: Accelerating Change
We live in a time of great promise but also great uncertainty.
Markets are more crowded, competition is intense, customer aspirations are constantly fuelled by new innovations and dreams. Technology disrupts every industry, from banking to construction, entertainment to healthcare. It drives new possibilities and solutions, but also speed and complexity, uncertainty and fear.
As digital and physical worlds fuse to augment how we live and work, AI and robotics enhance but also challenge our capabilities, whilst ubiquitous supercomputing, genetic editing and self-driving cars take us further.
Technologies with the power to help us leap forwards in unimaginable ways. To transform business, to solve our big problems, to drive radical innovation, to accelerate growth and achieve progress socially and environmentally too.
We are likely to see more change in the next 10 years than the last 250 years.
- Markets accelerate, 4 times faster than 20 years ago, based on the accelerating speed of innovation and diminishing lifecycles of products.
- People are more capable, 825 times more connected than 20 years ago, with access to education, unlimited knowledge, tools to create anything.
- Consumer attitudes change, 78% of young people choose brands that do good, they reject corporate jobs, and see the world with the lens of gamers.
However, change goes far beyond the technology.
Markets will transform, converge and evolve faster. From old town Ann Arbor to the rejuvenated Bilbao, today’s megacities like Chennai and the future Saudi tech city of Neom, economic power will continue to shift. China has risen to the top of the new global business order, whilst India and eventually Africa will follow.
Industrialisation challenges the natural equilibrium of our planet’s resources. Today’s climate crisis is the result of our progress, and our problem to solve. Globalisation challenges our old notions of nationhood and locality. Migration changes where we call home. Religious values compete with social values, economic priorities conflict with social priorities. Living standards improve but inequality grows.
Our current economic system is stretched to its limit. Global shocks, such as the global pandemic of 2020, exposes its fragility. We open our eyes to realise that we weren’t prepared for different futures, and that our drive for efficiency has left us unable to cope. Such crises will become more frequent, as change and disruption accelerate.
However, these shocks are more likely to accelerate change in business, rather than stifle it, to wake us up to the real impacts of our changing world – to the urgency of action, to the need to think and act more dramatically.
The old codes don’t work
Business is not fit for the future. Most organisations were designed for stable and predictable worlds, where the future evolves as planned, markets are definitive, and choices are clear.
The future isn’t like it used to be.
Dynamic markets are, by definition, turbulent. Whilst economic cycles have typically followed a pattern of peaks and troughs every 10-15 years, these will likely become more frequent. Change is fast and exponential, uncertain and unpredictable, complex and ambiguous demanding new interpretation and imagination.
Yet too many business leaders hope that the strategies that made them successful in the past will continue to work in the future. They seek to keep stretching the old models in the hope that they will continue to see them through. Old business plans are tweaked each year, infrastructures are tested to breaking point, and people are asked to work harder.
In a way of dramatic, unpredictable change, this is not enough to survive, let alone thrive.
- Growth is harder. Global GDP growth has declined by more than a third in the past decade. As the west stagnates, Asia grows, albeit more slowly.
- Companies struggle, their average lifespan falling from 75 years in 1950 to 15 years today, 52% of the Fortune 500 in 2000 no longer exist in 2020.
- Leaders are under pressure. 44% of today’s business leaders have held their position for at least 5 years, compared to 77% half a century ago.
Profit is no longer enough; people expect business to achieve more. Business cannot exist in isolation from the world around them, pursuing customers without care for the consequence. The old single-minded obsession with profits is too limiting. Business depends more than ever on its resources – people, communities, nature, partners – and will need to find a better way to embrace them.
Technology is no longer enough; innovation needs to be more human. Technology will automate and interpret reality, but it won’t empathise and imagine new futures. Ubiquitous technology-driven innovation quickly becomes commoditised, available from anywhere in the world, so we need to add value in new ways. The future is human, creative, and intuitive. People will matter more to business, not less.
Sustaining the environment is not enough. 200 years of industrialisation has stripped the planet of its ability to renew itself, and ultimately to sustain life. Business therefore needs to give back more than it takes. As inequality and distrust have grown in every society, traditional jobs are threatened by automation and stagnation, meaning that social issues will matter even more, both globally and locally.
The new DNA of business
As business leaders, our opportunity is to create a better business, one that is fit for the future, that can act in more innovative and responsible ways.
How can we harness the potential of this relentless and disruptive change, harness the talents of people and the possibilities of technology? How can business, with all its power and resources, be a platform for change, and a force for good?
We need to find new codes to succeed. We need to find new ways to work, to recognise business as a system that be virtuous, where less can be more, and growth can go beyond the old limits. This demands that we make new connections:
- Profit + Purpose … to achieve more enlightened progress
- Technology + Humanity … to achieve more human ingenuity
- Innovation + Sustainability … to achieve more positive impact
We need to create a new framework for business, a better business – to reimagine why and redesign how we work, as well as reinvent what and refocus where we do business.
Imagine a future business that looks forwards not back, that rises up to shape the future on its own terms, making sense of change to find new possibilities, inspiring people with vision and optimism. Imagine a future that inspires progress, seeks new sources of growth, embraces networks and partners to go further, and enables people to achieve more.
Imagine too, a future business that creates new opportunity spaces, by connecting novel ideas and untapped needs, creatively responding to new customer agendas. Imagine a future business that disrupts the disruptors, where large companies have the vision and courage to reimagine themselves and compete as equals to fast and entrepreneurial start-ups.
Imagine a future business that embraces humanity, searches for better ideas, that fuse technology and people in more enlightened ways, to solve the big problems of society, and improve everyone’s lives. Imagine a future business that works collectively, self-organises to thrive without hierarchy, connects with partners in rich ecosystems, designs jobs around people, to do inspiring work.
Imagine also, a future business which is continually transforming, that thrives by learning better and faster, develops a rich portfolio of business ideas and innovations to sustain growth and progress. Imagine a future business that creates positive impact on the world, benefits all stakeholders with a circular model of value creation, that addresses negatives, and creates a net positive impact for society.
Creating a better business is an opportunity for every person who works inside or alongside it. It is not just a noble calling, to do something better for the world, but also a practical calling, a way to overcome the many limits of today, and attain future success for you and your business.You could call it the dawn of a new capitalism.
- Next Agenda of best ideas and priorities for business
- Business Futures Project collating all the best ideas
- Megatrends 2030 in a world accelerated by pandemic
- 49 Codes to help you develop a better business future
- 250 companies innovators shaking up the world
- 100 leaders with the courage to shape a better future
- Education that is innovative, issue-driven, action-driving
- Consulting that is collaborative, strategic and innovative
- Speaking that is inspiring, topical, engaging and actionable
- Download a summary of Peter Fisk’s workshop “Business Futures” for NTT Data Americas.
- Also the most relevant reports and insights as “Additional Resources”
Incredible technologies and geopolitical shifts, complex markets and stagnating growth, demanding customers and disruptive entrepreneurs, environmental crisis and social distrust, unexpected shocks and uncertain futures.
How do you make sense of today’s rapidly changing world? How will you succeed in tomorrow’s world?
We explore how businesses can survive and thrive, and move forwards to create a better future. How to reimagine strategy, to reinvent markets, to reenergise people. We consider what it means to combine meaningful purpose with superior profits, intelligent technologies with creative people, radical innovation with sustainable impact.
We learn from the innovative strategies of incredible companies – Alibaba and Amazon, Biontech and BlackRock, Narayana and Netflix, Patagonia and PingAn, Spotify and Supercell, and many more.
Creating a better future
The old codes of business don’t work anymore. The most innovative companies – from Amazon and Bytedance, to Coupang and Deepmind – succeed with new codes. So what are the new ideas to win in a fast and dynamic world of Asian renaissance, entrepreneurial supremacy, social conscience and smarter machines? What can you learn from Jio’s revolution from petrochemicals to phones, and DBS’s transformation of banking? How can you be inspired by courageous leaders like 23andMe’s Anne Wojcicki, Haier’s Zhang Ruimin and Citigroup’s Jane Fraser?
Examples of topics explored, accelerating moonshot ideas and impacts:
Markets and Megatrends
- Every market is shaken up, the big shifts, challenges and opportunities
- Asia to AI, GenZ and gene-editing, carbon and wellbeing, and the super-apps
- Disruptive technologies, society and environment, disrupt or be disrupted
- The 6 megatrends shaping futures, and what they mean for me
Creating purposeful futures
- Exploring the biggest challenges, and how business can be a force for good
- Creating an inspiring purpose and direction for your business
- Linking purpose to vision, mission, strategies, goals and operations
- Framing your business to look beyond industry boundaries
Unlocking profitable growth
- Developing strategic plans from the future back, and then now forward
- Understanding customers and consumers, new agendas and behaviours
- Innovative strategies for driving and accelerating (green) growth
- Building dual portfolios to exploit today, and explore tomorrow
Powering strategic innovation
- Driving strategic innovation, connecting insights and ideas, and moonshots
- Sustainable innovation to embrace social and environmental issues
- Exploring new business models, their diversity and implications
- Innovating in more entrepreneurial ways, experimental and venture ways
Being a transformational leader
- What does it take to lead in markets of relentless change and uncertainty?
- The changing role of leaders, what you do uniquely, and what others do
- Developing a transformational approach to your business and leadership
- Being curious, creative and courageous to create a better future.
We live in a time of great promise but also great uncertainty.
Markets are more crowded, competition is intense, customer aspirations are constantly fuelled by new innovations and dreams. Technology disrupts every industry, from banking to construction, entertainment to healthcare. It drives new possibilities and solutions, but also speed and complexity, uncertainty and fear.
As digital and physical worlds fuse to augment how we live and work, AI and robotics enhance but also challenge our capabilities, whilst ubiquitous supercomputing, genetic editing and self-driving cars take us further.
Technologies with the power to help us leap forwards in unimaginable ways. To transform business, to solve our big problems, to drive radical innovation, to accelerate growth and achieve progress socially and environmentally too.
We are likely to see more change in the next 10 years than the last 250 years.
- Markets accelerate, 4 times faster than 20 years ago, based on the accelerating speed of innovation and diminishing lifecycles of products.
- People are more capable, 825 times more connected than 20 years ago, with access to education, unlimited knowledge, tools to create anything.
- Consumer attitudes change, 78% of young people choose brands that do good, they reject corporate jobs, and see the world with the lens of gamers.
However, change goes far beyond the technology.
Markets will transform, converge and evolve faster. From old town Ann Arbor to the rejuvenated Bilbao, today’s megacities like Chennai and the future Saudi tech city of Neom, economic power will continue to shift. China has risen to the top of the new global business order, whilst India and eventually Africa will follow.
Industrialisation challenges the natural equilibrium of our planet’s resources. Today’s climate crisis is the result of our progress, and our problem to solve. Globalisation challenges our old notions of nationhood and locality. Migration changes where we call home. Religious values compete with social values, economic priorities conflict with social priorities. Living standards improve but inequality grows.
Our current economic system is stretched to its limit. Global shocks, such as the global pandemic of 2020, exposes its fragility. We open our eyes to realise that we weren’t prepared for different futures, and that our drive for efficiency has left us unable to cope. Such crises will become more frequent, as change and disruption accelerate.
However, these shocks are more likely to accelerate change in business, rather than stifle it, to wake us up to the real impacts of our changing world – to the urgency of action, to the need to think and act more dramatically.
The old codes don’t work
Business is not fit for the future. Most organisations were designed for stable and predictable worlds, where the future evolves as planned, markets are definitive, and choices are clear.
The future isn’t like it used to be.
Dynamic markets are, by definition, turbulent. Whilst economic cycles have typically followed a pattern of peaks and troughs every 10-15 years, these will likely become more frequent. Change is fast and exponential, uncertain and unpredictable, complex and ambiguous demanding new interpretation and imagination.
Yet too many business leaders hope that the strategies that made them successful in the past will continue to work in the future. They seek to keep stretching the old models in the hope that they will continue to see them through. Old business plans are tweaked each year, infrastructures are tested to breaking point, and people are asked to work harder.
In a way of dramatic, unpredictable change, this is not enough to survive, let alone thrive.
- Growth is harder. Global GDP growth has declined by more than a third in the past decade. As the west stagnates, Asia grows, albeit more slowly.
- Companies struggle, their average lifespan falling from 75 years in 1950 to 15 years today, 52% of the Fortune 500 in 2000 no longer exist in 2020.
- Leaders are under pressure. 44% of today’s business leaders have held their position for at least 5 years, compared to 77% half a century ago.
Profit is no longer enough; people expect business to achieve more. Business cannot exist in isolation from the world around them, pursuing customers without care for the consequence. The old single-minded obsession with profits is too limiting. Business depends more than ever on its resources – people, communities, nature, partners – and will need to find a better way to embrace them.
Technology is no longer enough; innovation needs to be more human. Technology will automate and interpret reality, but it won’t empathise and imagine new futures. Ubiquitous technology-driven innovation quickly becomes commoditised, available from anywhere in the world, so we need to add value in new ways. The future is human, creative, and intuitive. People will matter more to business, not less.
Sustaining the environment is not enough. 200 years of industrialisation has stripped the planet of its ability to renew itself, and ultimately to sustain life. Business therefore needs to give back more than it takes. As inequality and distrust have grown in every society, traditional jobs are threatened by automation and stagnation, meaning that social issues will matter even more, both globally and locally.
The new DNA of business
As business leaders, our opportunity is to create a better business, one that is fit for the future, that can act in more innovative and responsible ways.
How can we harness the potential of this relentless and disruptive change, harness the talents of people and the possibilities of technology? How can business, with all its power and resources, be a platform for change, and a force for good?
We need to find new codes to succeed. We need to find new ways to work, to recognise business as a system that be virtuous, where less can be more, and growth can go beyond the old limits. This demands that we make new connections:
- Profit + Purpose … to achieve more enlightened progress
- Technology + Humanity … to achieve more human ingenuity
- Innovation + Sustainability … to achieve more positive impact
We need to create a new framework for business, a better business – to reimagine why and redesign how we work, as well as reinvent what and refocus where we do business.
Imagine a future business that looks forwards not back, that rises up to shape the future on its own terms, making sense of change to find new possibilities, inspiring people with vision and optimism. Imagine a future that inspires progress, seeks new sources of growth, embraces networks and partners to go further, and enables people to achieve more.
Imagine too, a future business that creates new opportunity spaces, by connecting novel ideas and untapped needs, creatively responding to new customer agendas. Imagine a future business that disrupts the disruptors, where large companies have the vision and courage to reimagine themselves and compete as equals to fast and entrepreneurial start-ups.
Imagine a future business that embraces humanity, searches for better ideas, that fuse technology and people in more enlightened ways, to solve the big problems of society, and improve everyone’s lives. Imagine a future business that works collectively, self-organises to thrive without hierarchy, connects with partners in rich ecosystems, designs jobs around people, to do inspiring work.
Imagine also, a future business which is continually transforming, that thrives by learning better and faster, develops a rich portfolio of business ideas and innovations to sustain growth and progress. Imagine a future business that creates positive impact on the world, benefits all stakeholders with a circular model of value creation, that addresses negatives, and creates a net positive impact for society.
Creating a better business is an opportunity for every person who works inside or alongside it. It is not just a noble calling, to do something better for the world, but also a practical calling, a way to overcome the many limits of today, and attain future success for you and your business.You could call it the dawn of a new capitalism.
More from Peter Fisk linked to these sessions
- Next Agenda of best ideas and priorities for business
- Megatrends 2030 in a world accelerated by pandemic
- 49 Codes to help you develop a better business future
- 250 companies innovators shaking up the world
- 100 leaders with the courage to shape a better future
- Education that is innovative, issue-driven, action-driving
- Consulting that is collaborative, strategic and innovative
- Speaking that is inspiring, topical, engaging and actionable