As the world changes, how do we move forwards?

Innovation has never been a more urgent or important challenge, in business and society. How can organisation reimagine themselves in rapidly changing markets, with new tech capabilities, new customer demands and social expectations? How can society embrace new thinking to solve the biggest challenges from climate change to healthcare crisis?

Yet for too many companies, a quick workshop on Design Thinking, and maybe a few Idea Sprints, feel like enough to convince them that they are innovating. Too often, these become the high energy workshops that can also be called Innovation Theatre. They look and feel good at first, but do they really deliver results?  Do they drive significant progress, and value creation?

Yes, we absolutely need energising and inspiring, but innovation also needs discipline. A disciplined process to capture fragile ideas, to ensure that are relevant to customers, to connect them into bolder concepts, to accelerate them into and within the market, to ensure they deliver commercial and user impact, for society too, and to sustain a portfolio of such concepts so they they keep flowing.

You can read more about my best new ideas for business, plus new innovation and future thinking here .

Here are some of the new books, research and projects that have inspired me this year:

The Performance Paradox: Turning the Power of Mindset into Action by Eduardo Briceño of Mindset Works tackles the counterintuitive phenomenon that if we focus only on performance, our performance suffers. To avoid falling into this trap, Eduardo sets out his innovative and refreshing framework of balancing learning and performing. He builds on the Growth Mindset principles of colleague Carol Dweck.

Flux: 8 Superpowers for Thriving in Constant Change by April Rinne, explores eight mindset shifts that flip conventional ideas about leadership, success, and wellbeing. These ‘flux superpowers’ include getting lost, running slower, and knowing your ‘enough.’ The book is all about helping individuals and organisations rethink and reshape their relationship with change and uncertainty. “When everything is in flux, like it is today, everything can benefit from a Flux Mindset” she says.

Ideaflow: The Only Business Metric That Matters by Stanford d.school’s Perry Klebahn and Jeremy Utley, which demonstrates how to establish daily creativity practice to unleash innovation within individuals and organisations. Innovation, they argue, is not event; it’s a practice. Ideaflow offers a tried and tested framework to boost the flow of ideas and breakthrough results to solve business problems.

Decision Sprint: The New Way to Innovate Into the Unknown and Move from Strategy to Action by Silicon Valley entrepreneur Atif Rafiq, presents a practical model for accelerating team-based problem solving. A roadmap for turning ideas into action, in Decision Sprint Atif debunks the belief that speed and accuracy need to be mutually exclusive and shows how business can move faster and smarter on their most important ideas.

Going On Offense: A Leader’s Playbook for Perpetual Innovation by Stanford’s Behnam Tabrizi, which explores the key ingredients that fuel the mindsets of firms dedicated to relentless experimentation. Drawing on his rigorous seven-year research, in Going On Offense Behnam reveals the transformative drivers of success in multiple innovative organisations, including several of the big tech giants.

Think Bigger: How to Innovate by Sheena Iyengar asks the timeless question, “How can I get my best ideas?” By debunking some of the popular concepts surrounding creativity, including brainstorming, Think Bigger provides a step-by-step framework for entrepreneurs, leaders, innovators – and everyone – to think more effectively and grow their ideas. As a roadmap for innovation and guide to creative thinking, Think Bigger lays the groundwork for addressing some of the world’s most pressing problems.

Autonomous Transformation: Creating a More Human Future in the Era of Artificial Intelligence by Brian Evergreen, former global head of Autonomous AI Co-Innovation at Microsoft Research, weaves together strategy, management thinking, economics, systemic design, and philosophy into actionable steps for managers seeking to harness AI for the betterment of their organisation and the world.

The Innovation Mindset: A Proven Method to Fuel Performance and Results by Jennifer Kenny focuses on practices that drive innovation across an entire business ecosystem, The Innovation Mindset argues that ‘human innovation’ is the missing link for enhancing individual and team innovation capacity. The book outlines Jennifer’s Six Step Practice Model, which starts with uncovering the innovative drive within yourself and then harnessing it to build a cooperative ecosystem designed to unleash new discoveries.

Beyond Disruption: Innovate and Achieve Growth without Displacing Industries, Companies, or Jobsby INSEAD’s Chan Kim and Renee Mauborgne, redefines and expands the existing view of innovation by introducing a new approach: nondisruptive creation. Just as Blue Ocean Strategy redefined the essence of strategy as creating not competing, Beyond Disruption provides a powerful new blueprint for how innovators and businesses can avoid destruction and create both economic and social value – to tackle new sets of challenges not addressed by existing industries, and for companies to grow whilst also being a force for good.

Engineering Our Dreams, is an active research project on AI, AR, and VR by Martin Lindstrom, who has engaged 1,000 volunteers in the metaverse for six months,  to better understand human behaviour, and the role of businesses, brands. A key finding of the research is determining how brands, branding, and the influence of brands over consumers will be forever altered, given the new insights into what typical lifestyles will look like in 2035 as a result of VR and AI.

We live in an incredibly dynamic world – technologies emerge at exponential speed, consumers gain new experiences and aspirations, new entrants and business models disrupt every market – and change continues to accelerate.

Apple recently soared beyond $3 trillion in market valuation, Tesla’s new supercomputer added $600 billion to its value, SpaceX now launches and returns rockets everyday, Virgin Galactic does it for fun, Temu is now the world’s largest retail brand, Open AI is now on its fourth iteration since ChatGPT, and AI supermodel Noonoouri has just launched her number one hit single.

Meanwhile in the banking world, there is much slower change.

In a world where data is key, where most of Apple’s 52% value growth in 2023 has been due to services (and consumer finance, with Goldman Sachs, including its savings account now has over $10 billion in consumer deposits), banks would seem like natural platforms to reinvent their own, and almost every other industry.

Some banks, like Singapore’s DBS, have gone a long way in this thinking, within its “invisible banking” strategy to embed banking (and therefore financial transactions, data and relationships) into every aspect of people’s lives (partnering with retail, transport, health) etc. More often, it has been start-ups like the superapps (Grab or Jio, Rappi or WeChat) that have realised the connecting potential of finance, and then developed a next generation of finance platforms.

But most banks have struggled to change. Largely through mindset, inertia, and arrogance. It amazes me how many banks still expect customers to come to them. Yes they want to make queues shorter, apps convenient, and brands seem friendly. But it’s still largely within the context that banks do what they’ve always done.

Add to this, is banks’ seemingly bizarre insistence on not seeing the new breed of banks – neo, mobile, fintech – as being of the same world. Fintech? Do retailers really call digitally-enabled stores as retail tech, or do they just recognise that they are real competitors, and ultimately every retailer needs to digitalise or die? Of course they do. There is no such thing as health tech, just health. There is no such thing as media tech, just media. And so on. Fintech? Pah ….

Maybe it’s not surprising that payment systems like Visa, and even Paypal, outperform almost every bank today in terms of value creation. Investors, despite coming from the same world, don’t apparently have faith in the future of banks.

So where do we see banking innovation?

Global Finance magazine is seen as one of the most recognised sources, and rankings, of the world’s most innovative banks. This is how it sees innovation, and who it sees innovating best in 2023:

“While innovation isn’t always tied to technology, in recent years developments in AI, distributed ledger and cloud computing have made tech the driving force of innovation, especially in the finance sector. Banks need to work smarter and provide a wider range of services to their customers. Financial institutions have been moving to address the challenge. Last year, the global retail banking industry was on target to spend $250 billion on technology, according to Celent, which projects that IT spend to rise around 5% per year, and hit $308 billion by 2027. The types of technologies that financial institutions are betting on are a blend of new and old, but the applications are unique. Many are focusing on artificial intelligence and in particular, machine learning. Whether in products developed in a lab, incubator, or accelerator, or through the bank’s own technology department, AI has been an integral tool in areas such as fraud detection, data security, call center management, and back-office processes like SWIFT messaging.

Banks are improving and simplifying processes so that they require less time and reduce carbon footprints. Processes and services increasingly incorporate biometrics to identify customers remotely. Others are aimed at eliminating paper and further embracing the digital world through digital know-your-customer (KYC) functions that facilitate opening new accounts for existing clients by leveraging existing customer data. Along with KYC functions, banks are innovating to assist anti-money laundering compliance as new laws tighten up, creating a need to align data security with the new legal regime.

Commercial customers need more services. Digital portals and cash management applications help them manage their finances, and banks with existing products are looking to add functionality such as access to third-party systems for enterprise resource planning and human resources and AI-powered insights into cash flows and reconciliations. Banks are also continuing to develop APIs that connect systems and data.

Financial institutions are looking  at ways to bolster the SME sector, critical to so many economies, including training entrepreneurs to successfully operate their businesses and obtain funding from banks. Many banks focuse on developing women entrepreneurs because research shows women’s engagement has profound impact on the wider economy and their communities.

Many established banks are embracing a startup culture, encouraging staff to think through new solutions to age-old problems and develop new products. It’s not just about making life easier for customers or eliminating pain points for employees; innovation often leads to savings in time and money for both employees and customers. Banks can do more with less.

Innovation doesn’t happen overnight, however. “It’s an iterative process, Nick Kerrigan, head of innovation execution at SWIFT, said during a recent LinkedIn Live session. “The more we can learn from each other, the better.”

World’s Most Innovative Banks 2023

  • Bank of America
  • DBS
  • HSBC
  • JP Morgan
  • SEB

Bank of America

Last year, Bank of America (BofA) spent just over $11 billion on technology and enjoyed another record-breaking year for patents granted. BofA continued to push innovation, with 608 new patents—a 19% increase year over year—covering artificial intelligence (AI), machine learning (ML), information security, data analytics, mobile banking and payments, and making it one of our top five picks for most innovative bank of 2023.

BofA boasts 70,000 technologists globally—roughly a third of its workforce—yet it does not have an innovation lab. “We don’t want individuals to think innovation is just for a single group of people,” says Andrew McKibben, international head of BofA’s Technology & Operations. “Every person is empowered to innovate.”

BofA also promotes innovation by encouraging varied approaches to problem-solving. “If we create enough diversity [of thought], from a productivity perspective we will benefit,” McKibben argues. “We’re also really focused on neurodiversity conditions, as a broader selection of employees will often see problems in very different ways.”

BofA’s Global Transaction Services business has been particularly busy over the past year, implementing innovations for corporate treasury teams aimed at optimizing working capital.

“With so much innovation occurring, it takes a team like ours that is 100% focused on payments innovation to help identify the solution that could have the most impact on a company’s treasury operations and bottom line,” says Faiz Ahmad, head of BofA’s Global Transaction Services. “Not all companies are at the same point in their technology evolution.”

Last year, the bank introduced Pay by Bank, which enables customers of e-commerce companies, initially in the UK, to pay directly from their bank account; IXP (international cross-border payments), which uses distributed ledger technology to enable near real-time initiation and disbursement of low-value, high-volume cross-border payments; and a simplified sign-on method called CashPro QR Sign-on.

Meanwhile, BofA’s wealth management team is modernizing how people find a financial adviser with Merrill Advisor Match, because, as Jennifer Auerbach-Rodriguez, head of Merrill’s client acquisition and strategic growth initiatives, says, “not everyone has an adviser in their personal network.”

DBS

With wins in nine award categories this year, DBS has not lost its appetite for innovation. Even more impressive, the nominations honored multiple areas of the bank, putting this Asian powerhouse among the world’s most innovative banks yet again.

Middle-office technology rarely gets noticed but has huge potential for impact. Finding no off-the-shelf solution in the marketplace, DBS developed AutoFin (automated financial analysis), which leverages computer vision, natural language processing and deep learning technologies to ease the analysis and client writing tasks so that relationship managers can spend more time nurturing client relationships. The DBS Data Protection Analytics team now deploys ML and data visualization to detect misuse and abuse of customer information. And the bank’s Geolocation Real-Time Fraud Detection is an industry-first tool that cross-checks customer locations with the point-of-sale terminals where payment transactions occur.

User experience was another fertile area of innovation at DBS last year. The bank built an API to automate manual processing and provide instant updates to customers. The Intelligent Business Process Manager is the first API in banking to consolidate and incorporate different technologies, systems and platforms. The digitization of a consumer banking customer’s journey, meanwhile, is Singapore’s first digital application and onboarding vehicle for unsecured financial products such as renovation loans and debt consolidation.

Finally, the DBS Digital Currency Unit in the fall unveiled DBS Purpose Bound Money, Singapore’s first programmable money built on a public blockchain, which enables a client to program, launch and distribute conditional vouchers.

HSBC

HSBC launched three major innovations last year, covering market trading, bond issuance and trade finance—the three pillars of the bank’s core objective of “opening up a world of opportunity” for clients. HSBC AI Markets is the first natural language–based system that generates bespoke cross-asset data and analytics on the financial markets alongside pricing and execution, delivered over a variety of digital channels. The system aims address four pain points: access to liquidity and content, access to data, automation and insights. AI Markets provides on-demand analytics, execution and market intelligence to both internal HSBC staff and external clients.

Introduced in the fall, HSBC Orion is a proprietary tokenization platform that uses blockchain technology to issue digital bonds. Last fall, HSBC Trade Solutions (HTS) was launched in partnership with CGI, allowing clients to originate and manage all their trade finance products online. HTS leverages an API-native, modular design and flexible tech stack as the backbone of the bank’s market-leading trade offering, supporting $800 billion of global trade per year. Already deployed in the UK and Hong Kong, HTS is now being introduced to additional markets across the HSBC network.

JPMorgan Chase

JPMorgan Chase’s technology spend in 2022 was $14 billion, of which approximately half was dedicated to investments—a substantial commitment to developing new services for the bank’s 62 million digitally active mobile users.

In his annual letter to shareholders, Chairman and CEO Jamie Dimon said that AI and the raw data that feeds it will be critical to the bank’s future success. In addition to a 200-person AI research group headed by Manuela Veloso, who previously led the ML department at Carnegie Mellon University, JPMorgan employs over 1,000 people in data management, more than 900 data scientists and 600 ML engineers. The bank also boasts 300 AI use cases in production for risk, prospecting, marketing, customer experience, fraud prevention, payments processing and money movement systems.

“We’re imagining new ways to augment and empower employees with AI through human-centered collaborative tools and workflow, leveraging tools like large language models, including ChatGPT,” Dimon wrote. With that in mind, JPMorgan has spent over $2 billion building new, cloud-based data centers and modernizing many of its applications—and their related databases—to run in both public and private cloud environments.

A partnership with QC Ware, a quantum-computing-as-a-service firm, is helping pave the way for the bank to incorporate quantum computing into its deep hedging activities. JPMorgan, Toshiba and Ciena Build, meanwhile, have joined forces to secure the bank’s mission-critical blockchain applications using the first quantum key distribution network.

Also last year, J.P. Morgan Wealth Management launched Wealth Plan, a free, digital money coach that gives clients a fuller picture of their finances and helps them plan, save and invest, and will be available for free to all Chase customers in the top-ranked Chase Mobile app and at Chase.com.

SEB

Sweden’s SEB established an innovation lab back in 2018, called SEBx and headed by Christoffer Malmer, who was broadly tasked with exploring new technology and building products. At the time, banking-as-a-service and embedded finance were not yet widely recognized concepts, he recalls, but this was exactly what SEBx developed.

“We put together a technology platform that we built in Google Cloud,” says Malmer. “It’s a cloud-native infrastructure, and we said from the beginning, whatever we’re building here, we should be able to share it both to internal distributors as well as external ones.”

The bank began using the platform to build a next generation of mobile apps for its younger customers and launched the external offering last year. Its first customer was Swedish retail conglomerate Axel Johnson, which wanted to build customer engagement for its various brands via a card loyalty scheme. Axel Johnson’s fintech startup, Humla, built the user experience, but everything banking related runs via APIs housed in SEB’s platform.

“We do the sanction screening, the financial monitoring, and the fraud prevention. We also constantly interact with [the customer] to make sure that things are in order,” Malmer says. “If you look at the retailer’s mobile app, however, you won’t see SEB mentioned anywhere: it’s an account-as-a-service, it’s a card-as-a-service, it’s a payment-as-a-service.”

SEB sees embedded finance as a natural development, since the technology has moved to a point where it can be implemented in a seamless, easy-to-use way. Driving the process is customer behavior and, to some extent, regulation. “When you take an Uber ride, you don’t pull out your wallet,” says Malmer. “You don’t make any payments, not even an approval. You just take the ride and step out of the car because that transaction is completely embedded, which is tremendously convenient.”

More new value propositions will be hitting the marketplace in relatively short order, Malmer predicts, noting a flurry of activity from fintechs aimed at facilitating embedded finance. SEB has an advantage, he adds, since it has the balance sheet, the capital, and is used to dealing with regulators, which add up to a higher risk tolerance and high standards for integrity and security. “We aspire to blend the best of both worlds,” he says.

Societe Generale (Western Europe)

Societe Generale (SocGen) is honored for its compliance innovation: a digital platform to assist corporates in testing themselves against the International Organization for Standardization’s ISO 20022 standard. SocGen innovated further, however, in choosing to offer this new tool free to clients and nonclients alike, setting an innovation standard in industry leadership.

Starting this year, corporates are being impacted by the ISO 20022 requirement to provide the postal addresses of both the debtor and the beneficiary in a structured format. This change is significant, necessitating adherence to specific guidelines. SocGen’s ISO 20022 self-testing platform went live in October 2022. Corporate users can import payment files and verify whether they meet the ISO 20022 standard. If not, it will notify the users of errors, and direct them to relevant technical guides.

The initiative, bank sources say, is a manifestation of the bank’s commitment to adapt to the changing payments environment. As of today, SocGen is the only financial institution in Europe to offer such a tool.

SocGen also broke fresh ground in other areas, developing on behalf of one of the world’s largest infrastructure companies, for example, a hybrid facility with a twofold environmental and social (E&S) mechanism aimed at promoting a more sustainable approach to trade finance.

It is the first French bank to build a hybrid trade finance facility to include this dual E&S mechanism. The bank also included an incentive mechanism that rewards the company for meeting its yearly sustainability performance targets on the sustainability-linked side, and gives a bonus for green guarantees that meet the eligibility criteria.

SocGen’s move into E&S trade finance demonstrates the bank’s commitment to promoting sustainability in trade finance and supporting clients in their ESG transition. The bank expects this sector to grow and is dedicated to providing tools that address customers’ environmental and social concerns.

Tatra Banka (Eastern Europe)

Slovakia’s Tatra banka seems to have innovation in its DNA. Recent projects range from provision of biometrics software as a service to other companies, to use of virtual reality (VR) to boost the financial literacy of schoolchildren, to carbon-footprint trackers. Its innovations often have an impact beyond the strict confines of the bank. In 2019, for instance, Tatra became the first institution in the region to enable fully remote client onboarding. In the process, it became expert in applying facial biometrics; so in late 2022 it formally began offering its technical know-how to companies in its market area. More foreign companies, too, have recently expressed interest in this new service, recognizing that biometrics offer a more trustworthy and secure way to identify potential clients remotely. This trend grew during the Covid-19 pandemic when so many businesses had to transfer business processes online.

Elsewhere, in November 2022, Tatra brought financial education into Slovakia’s secondary schools—using VR technology to entertain as well as educate. Students can learn about the basics of investing, for example, from a (virtual) helicopter above the High Tatra mountain range. Last year, Tatra also became Slovakia’s first bank to offer clients an app to track the environmental impact of their purchases in grocery stores, restaurants and gas stations.

Mashreq (Middle East)

The Middle East regional winner, Mashreq digitized its operations, developing new capacities in compliance, marketing and sales, and enhanced efficiencies. The bank’s digital onboarding product requires just a single page and one-time signature, obviating the need to provide documentation for each new account. Mashreq is the first bank in the UAE to onboard clients using this process, which is particularly useful for large clients with multiple businesses who may have dozens of accounts.

Internally, Mashreq leverages AI to identify prospects based on their transactions and to identify relationships between groups or buyers and suppliers. This information boosts network and relationship-building by creating a source for qualified leads that can be segmented by geography, industry sector and banking category (conventional or Islamic). Mashreq further uses AI to curate news so that employees can keep abreast of specific sectors to make better-informed decisions.

Finally, the bank’s FIKYC and paperless eKYC products are the first of their kind in the UAE. FIKYC centralizes the KYC function for financial institution clients. Now, Mashreq maintains one record for a financial institution that has multiple accounts across its global network; and the bank automatically emails customers when there’s missing information or documentation. Customers undergoing the KYC process can submit their forms through a secure digital portal and receive automatic notifications when their KYC certification is about to expire.

Banco Davivienda (Latin America)

Latin America edged ahead of many other regions in its embrace of blockchain technology, and Colombia’s Banco Davivienda is one of its leading practitioners. In September 2022, it became Latin America’s first bank to issue a financial bond on a blockchain—a collaboration between Davivienda and the Inter-American Development Bank, with additional support from the Central Bank of Colombia and the Financial Superintendence of Colombia. The $110 million issuance in the primary market was underwritten by Davivienda. It followed a proof-of-concept exercise conducted with JP Morgan in 2019. The technology—basically a decentralized, digital ledger—allows full traceability over the bond’s life and includes a nonfungible token that is a digital representation of a physical bond.

And somewhat related to this, Davivienda became in September 2022 the region’s first platform to accept cryptocurrency bitcoin as payment for household, health and real estate services. Most local merchants don’t accept cryptocurrencies, nor are they widely used for payment in Colombia. In the bank’s view, this represented a new opportunity and now it offers a fast and secure way to pay for these household services with bitcoin, starting at 10,000 Colombian pesos (about $2.13).

World’s Most Innovative “Fintechs” 2023

  • JUMO
  • MONET
  • Pomelo
  • SmartStream
  • Thought Machine

JUMO

A South African technology company that develops tools for next-generation financial inclusion in emerging markets, Jumo in October launched VELA, a pioneering asset management engine built to give investors access to social-impact investments with a high standard of governance and control. ­­

Underpinning VELA are Jumo’s artificial intelligence and machine learning capabilities, which enable it to allocate multicurrency funds—US dollars and cryptocurrency—to select portfolios. Qualified investors can put money to work alongside pan-African banks and watch it perform in real time.

Working with pan-African banks and mobile money partners in six African markets, Jumo is helping supply capital to small businesses in Africa. To date, the Jumo platform has been used to make 130 million loans, totaling $4 billion, to more than 20 million people and small businesses in Ghana, Uganda, Kenya, Tanzania, Zambia and Côte d’Ivoire.

MONET

The branded content industry—everything from sports uniforms to Disney figurines to print advertising campaigns to celebrity endorsements— is estimated to be worth $100 billion worldwide, although there is no agreed-upon definition for this constantly evolving space. Digital brand creators, who canny brands have discovered are far nimbler than slow moving advertising agencies, thanks to their ability to garner cyber clicks have to fight a lot harder for timely payment of brand dollars.

This is where MONET, a UK-headquartered B2B fintech player comes in—offering a modern invoice factoring platform for creator businesses who earn online via brands and monetization platforms.

In May of 2022, a beta launch of Monet’s revenue-based lending platform offered dedicated Creator Business debit cards and accounts for creators, providing an infrastructure for advertising agencies and influencer platforms to extend working capital finance to their globally distributed suppliers, and earning MONET a spot among the world’s most innovative fintechs.

Facilitating MONET’s platform is Weavr, an embedded finance specialist that provides business banking and payments infrastructure. MONET pays creators upfront on what they are owed from brand deals and platform earnings, pushing funds directly into the creator’s dedicated MONET current account, where they also receive 1% cash back on all business spending. MONET’s white label EarlyPay product, meanwhile, enables agencies and platforms to pay creators early, in their own branded solution.

Over 300 creator businesses joined the beta launch in the first month, while 7,500 creative businesses are on the wait list.

Pomelo

Founded in April 2021, Pomelo is building Latin America’s first regional fintech infrastructure platform, allowing companies to launch digital accounts and issue prepaid, debit, credit, crypto and corporate cards—among others—to their users and business customers. The Argentine company currently operates in six markets—Brazil, Mexico, Colombia, Argentina, Chile and Peru. It serves over 100 clients, including banks and tech unicorns such as Bitso; a Mexican crypto exchange; Rappi, a Colombian on-demand delivery startup; and Stori, a fintech that offers credit card products to underserved populations.

“Pomelo was designed to remove the largest pain points in the industry,” says Gastón Irigoyen, CEO and co-founder, “while allowing for modern use cases and meeting the technical requirements of technology companies and large enterprises operating in more traditional industries such as banking, retail, energy, real estate and agriculture.”

Pomelo’s infrastructure enables companies to launch and scale financial services within weeks, he says, “dramatically improving their go-to-market as well as saving years of work, thousands of people and millions of dollars. A single API-based integration with Pomelo allows any company to develop a regional fintech business with the highest standards of cybersecurity and compliance.”

Pomelo’s platform attracted $60 million in investment in the company’s first 18 months. The attraction is its promise to solve many of the problems that nag Latin America’s expensive, highly fragmented payments infrastructure, providing a better experience for end users and helping the region’s fintechs to grow.

Smartstream

SmartStream Air V.7.0 was launched in the fall by the London-headquartered financial transaction management solutions provider of the same name. It uses AI technology for an intuitive, easy-to-use automated version of a common back-office function: reconciliations for exception management.

While UX is the mainstay of front-end operations, the back end is often overlooked, and Air V.7.0 made Smartstream the first recipient of a Red Dot Design Award for back-office financial applications.

Elena Savitskaya, director of User Experience and Design at Smartstream, points to the currently pressing challenges of cost reduction and talent retention at a time when “the quality of digital experiences we have come to expect outside of work is now also expected at work.” Self-service back-office platforms help employees achieve more, she adds, “all while having a positive experience within the solution, removing friction and frustration.”

Better UX in the back office means staff can focus on work with higher added value, Savitskaya says, while a gentle learning curve facilitates employee development, reducing workforce churn. “High user adoption rates driven by outstanding user experiences ultimately support the increasingly difficult-to-manage human factor in digital transformation success.”

Thought Machine

Vault Core, Thought Machine’s cloud-native core banking platform, enables banks to build and launch any financial product. Launched last year, Vault Payments provides a single platform on which institutions can run all their payments for every method, scheme and region worldwide—a bold move for a fintech. The goal, says COO Gareth Richardson, is to “significantly optimize the entire payment lifecycle for banks and their end customers.”

The London-based fintech’s larger aim is to extend Vault Core’s model into the payments space, which Richardson says it can transform in the same way it has core infrastructure. “Customers now expect digital-first, real-time, personalized services,” he notes. “Only by moving to modern, cloud-native technology will banks be able to meet these demands and stay ahead of the competition.”

Built from scratch as a cloud-native payments processing platform, Vault Payments is scalable, highly configurable and can operate in real time, according to Richardson. It represents payments as ISO20022 messages, he adds, and its rails-based configuration approach will support any payment type, card or payment scheme as compatibility expands. The platform can integrate any financial product with the Mastercard network through a payment routing mechanism and can be adopted as a standalone product and integrated into a variety of core banking systems.

World’s Best Financial Innovations 2023

  • CargoWALLET by CargoAi
  • Use of blockchain to advance responsible AI by FICO
  • Fioneer Embedded Finance as a Service by SAP Fioneer
  • Interlinking CBDCs for seamless cross-border payments by Swift
  • OneKey Banking by Treasury Prime

CargoWALLET by CargoAi

Launched in 2019, Singapore-headquartered CargoAi remains the first and only air freight booking platform that uses data and AI to provide air cargo digital solutions for forwarders, airlines and general sales agents (GSAs).

While making a real-time cargo reservation online has become much easier in recent years, bureaucracy and other obstacles made it difficult to pay for the space—until CargoAi launched its unique payment solution, CargoWALLET, in February.

Founder and CEO Matt Petot says it took two years to design, build and test the platform. CargoWALLET connects with modern banking and payment providers to collect more than 30 currencies at the same cost as a bank transfer, providing supply chain financing solutions to freight forwarders with up to 60-day payment terms. CargoWALLET is a standalone solution that has been first validated on the company’s marketplace, CargoMART, but can be integrated into any airline, GSA or freight forwarder process flow.

CargoWALLET is tailored to empower small to medium-size freight forwarders. Shipments can be booked and paid for without an International Air Transport Association (IATA) Cargo Account Settlement Systems number, without an air waybill (AWB) and without any bank guarantee. Airline schedules, including cargo capacity, are displayed on CargoMART and freight forwarders can check schedules and compare rates in real time, then request quotes and make bookings via the platform.

“Not only does air cargo booking become more seamless, but the entire procurement from search, quote, booking and now payment can be done within minutes on just one interface,” says Magali Beauregard, chief customer officer at CargoAi. That means stakeholders of all sizes can “connect with each other in the digital air freight ecosystem and stay ahead in digital adoption.”

Use of Blockchain to Advance Responsible AI by FICO

Data analytics provider FICO has been awarded 12 patents related to digital decisioning in the areas of blockchain model governance, AI and ML technology. Better insights result in better decisions, the company believes, and its patents pipeline shows how to keep pace with advanced analytics while maintaining a responsible approach to AI and ML.

Efficient Association of Related Entities identifies and tracks associations between related entities in a distributed computing environment to determine those known to be involved in fraud. Blockchain for Data and Model Governance is a shared ledger that tracks end-to-end provenance of the development, operationalization and monitoring of ML models in an immutable manner. Providing Insights About Dynamic Machine Learning Models encompasses the use of visual indicators of features and training data, along with global or local explanations, to provide a broader summarization of an ML model’s behavior.

Other new FICO patents address missing data, systems security and money laundering detection. Facial Recognition for User Authentication describes a system that continually scans facial movements indicative of the user’s liveness, as opposed to static representations. Deployment of Self-Contained Decision Logic delineates a process for generating executable code associated with a decision logic and making it amenable to storage in a repository.

A culture of innovation has helped FICO to develop unique intellectual property in AI operationalization, model governance and ML, driving “the operationalization of responsible AI capabilities,” says Scott Zold, the company’s chief analytics officer. That, in turn, “powers better decisions, increases revenue and provides more rewarding customer experiences for businesses worldwide.”

Fioneer Embedded Finance as a Service by SAP

SAP launched Fioneer Embedded Finance as a Service (EFaaS) in March; it is the first B2B embedded finance platform that facilitates orchestration between SAP users and financial service institutions. The latter connect to SAP’s enterprise resource planning (ERP) processes, enabling customers to develop innovative embedded finance solutions tailored to their corporate clients’ specific needs, all on one centralized platform.

“As B2B trade is increasingly digitized, the expectation is to embed relevant financial services natively within the context of that business transaction,” notes Vishal Shah, head of Embedded Finance at SAP Fioneer. This trend is fueling innovation across both physical and financial supply chains. “Traditional financial institutions leverage these B2B channels as cost-efficient distribution channels,” says Shah. “Emerging fintechs unlock new business models. And this timely and efficient access to a much-needed financial service ultimately helps companies remain financially and operationally resilient.”

EFaaS support several use cases, including buy now pay later (BNPL), request to pay (R2P), purchase order finance and invoice finance. “B2B payment offerings that help improve accounts payable and accounts receivable operations are proving the most popular,” says Shah. “Now, financial institutions are focused on delivering more digital and on-time financial services to the corporate treasury.” As a next step, he predicts, financial institutions will extend their offerings to enterprise sales and the procurement function.

Interlinking CBDCs for Seamless Cross-Border Payments by SWIFT

Innovations at SWIFT come thick and fast. But with 105 countries currently exploring centralized digital currencies, SWIFT’s efforts to devise an interoperable transactions process for both central bank digital currencies (CBDCs) and existing financial infrastructure and to enable asset tokenization stood out from its other innovations last year.

Following a successful eight-month trial involving the technologies and currencies of several central banks and commercial banks, SWIFT announced in October that it had solved the problem of interoperability in cross-border transactions by bridging different distributed ledger technology (DLT) networks and existing payment systems, “allowing digital currencies and assets to flow smoothly alongside, and interact with, their traditional counterparts.” SWIFT then deployed the new solution in a sandbox environment and opened it up to 18 central and commercial banks to test it over a 12-week trial period.

“Innovation is always an iterative process,” Nick Kerrigan, head of innovation execution at SWIFT, said during a recent LinkedIn Live session. “So, the more we can learn from each other, the better.”

SWIFT aims to forestall fragmentation of the digital payments system, Kerrigan says, as central banks look to CBDCs to solve social and economic challenges, variations of technology standard protocols and even differences between retail and wholesale banking.

“Interoperability should be designed from an early stage, rather than thought about afterward,” Kerrigan argues, “because we don’t want to have disconnected digital islands. We want to have instant and frictionless payments, and for that to be smooth—whether it’s with a CBDC or whether it’s with some other form of digital currency or a traditional form of fiat currency.”

SWIFT also carried out a successful, separate trial with Citi, clearing house Clearstream and Northern Trust on “tokenized’ assets,” demonstrating how traditional assets such as stocks and bonds can be transformed into digital tokens that can then be issued and traded in real time.

OneKey Banking by Treasury Prime

Treasury Prime is a banking-as-a-service (BaaS) company based in San Francisco that connects banks and fintechs through an API. The launch of OneKey Banking in March enables Treasury Prime customers to use instant cross-bank transfers (network transfers) to access a bank network that consists of over 15 financial institutions.

As companies mature, their growth can outpace their BaaS solution. OneKey Banking allows customers to develop embedded banking solutions with multiple bank partners, manage deposits among banks and diversify risk, all via a single, unified API interface. Enterprises can choose the best banking partner for a particular product or service and move money between banking partners instantly.

“OneKey Banking brings us that much closer to our vision of creating a de facto banking standard for our partner banks,” says Chris Dean, Treasury Prime CEO and co-founder. “An enterprise can treat its partner banks as a true network.”

If a customer is building a product at their current sponsor bank that is missing a critical feature, they can simply try another Treasury Prime banking partner. Similarly, if a company requires more deposit capacity to support its growth, it can get it by accessing another Treasury Prime banking partner.

With thanks to Global Finance.

 

How do you see your future?

Ask this to any business leader, and there is a long silence.

But it’s probably the most important question you could ask.

Investors are desperate to know where companies are heading, not just how they are surviving. Wouldn’t you if investing your money? Employees want to know there is hope amidst chaos. Customers want to know what’s next. Society wants to believe that business is will and wants to do better.

How do you see the future?

Where to start? With the positive or negatives? A quick rundown of the existing business strategy, which they probably have less and less confidence in? Or a deep-sigh, followed by the challenge of leading in an uncertain world. Volatile, complex, where focus, making choices, delivering results, are ever harder.

Most organisations, and their leader, are not future-ready.

Uncertainty is normality. The world is not going to miraculous stabilise, find a new steady state. The disruption of technologies, its implications for business and customers, but also geopolitical power and economic dynamics, is profound. And will continue to grow. Exponentially.

So while “thinking like a futurist” may sound nice, it is now a necessity.

In business we get obsessed with numbers, seeking to support decisions with highly-tuned business cases. But uncertain futures are qualitative not quantitive. Trying to put accurate numbers on it is pointless. Better is to combine imagination and intuition with logic and interpretation.

However futurists are not dreamers, astrologers, or sci-fi writers.

They are real navigators, using insight – or let’s call it foresight – anchored in the emergent patterns of today. Newness typically occurs in the margins, so this is where deviant behaviours – or rather early adaptors and innovative ideas – emerge. Connect them together and you start to get patterns.

Pattern recognition is the foundation of sense-making.

Futurists don’t predict the future, but they do help you make sense of it. They uses trends and signals to articulate patterns. They build scenarios of potential future states, and thereby help decision makers to understand the alternatives, the risks and benefits, and therefore make better decisions.

Trends

Anticipating the future means looking at complex, interrelated events, and the underlying connections between them — not simply studying the temporary effects that they’re producing. Futurists focus on asking the right questions: What’s driving this declining trend? What’s fuelling its adoption? Start with some of the trends which I bring together in my annual Trend Kaleidoscope.

Signals

Pay attention to signals – they become your proof points – small developments happening on the margins that could scale over time. This might be a start-up in Sweden that is pioneering a new clean energy, like SSAB, or a consumer behaviour that is taking off, like mobile payments started with M-Pesa in Kenya.

Patterns

By aggregating signals and  how they connect to big picture trends, we can start to articulate patterns. Richard Watson always looks for the intersection of trends, where change is likely to multiply. Patterns need to be described, which may require new language.

Scenarios

We can look at the differences between alternative futures, their inherent risks and opportunities, and what is likely to drive each. Scenario planning becomes a powerful tool – which can be used in just a few hours, to prompt deep debate, and storytelling to bring it to life.

Choices

Strategy is ultimately about choices. Yes the world is more uncertain than ever, but that’s not an excuse not to make choices. You need to make some big choices – like your purpose, and overall direction – but also some agile choices – which may change overtime. A bit like climbing a mountain, you need to choose your peak, but be flexible in your choice of course as conditions change.

Communities

Bring more people with diverse perspectives together – from inside and outside your organisation. Look to parallel sectors going through similar changes. Look to technical experts, early adaptors, or deviant users, who can offer novel perspectives. And use a strong facilitator who can bring the viewpoints together but also challenge and propose new connections.

Business Futures Project

In the Business Futures Project, we consider how futures thinking plays a crucial role not just in developing strategies for the future, but organisation and cultural models for thriving in uncertainty.

Here are some more resources which may help

  • Future Shock, Alvin Toffler’s book remains one of the most influential texts written about the future,  showing how foresight thinking can impact our perspective in the present.
  • Critical Path, by Buckminster Fuller, describes the factors that created the present world in the late 1970s – how to create a sense of urgency using forces, signals, trends and scenarios.
  • Megatrends John Naisbitt’s 1982 identifies and explores ten basic trends that are now restructuring and redirecting American life, optimistically defining the changes – socially, economically, politically, and spiritually
  • Imaginable Future forecaster and game designer Jane McGonigal draws on the latest scientific research in psychology and neuroscience to show how to train your mind to think the unthinkable and imagine the unimaginable
  • How to Implement Strategic Foresight (and Why), Alberto Behar and Sandile Hlatshwayo’s overview of different foresight approaches and the way that foresight is used within the IMF.
  • The Signals Are Talking: Why Today’s Fringe is Tomorrow’s Mainstream, Amy Webb describes a methodology for signal detection and trend identification
  • Superforecasting, Philip Tetlock and Dan Gardner, using emerging signals to identify forces of change to predict answers to narrow questions using a probabilistic system.
  • The Trend Forecaster’s Handbook, by Martin Raymond. This is a ‘how to’ book exploring the skills to understand and track trends and use them to inform research, design and product development.
  • Rethinking strategy, by Steve Tighe, helps you use scenarios to envisage what your industry and organisation could look like in the future and prepare for what’s to come.

 

How does the turmoil of recent years give leaders an unprecedented opportunity to redesign global strategies and systems and to “remobilize” toward a smarter, more resilient, and equitable future?

How can leaders faced with tremendous global upheaval create more resilient and trustworthy systems?

In the new book The Great Remobilization, my good friends and business school colleagues Mark Esposito, and Terence Tse (along with coauthor Olaf Groth, and research partner Dan Zehr) diagnose tectonic shifts in the global economy with an eye toward designing a smarter “operating system” for the world.

Through their FLP-IT (forces, logic, phenomena, impact, and triage) framework for strategic leadership, the authors chart a path forward, providing guidance for a new breed of “design activist leader.”

Focusing on key tectonic shifts they call the Five Cs they examine the implications that new forces and logics will have on countries, organizations, and individuals:

  • Covid and pandemic management
  • cognitive economy and crypto
  • Cybersecurity
  • Climate change and carbon management
  • China

Drawing from one hundred interviews and conversations with top-level executives, entrepreneurs, policymakers, diplomats, generals, scholars, and other leading experts from around the world, the authors show how to create new inclusive visions with the aim of rebuilding the trust that will allow for both human and economic growth.

The Great Remobilization  illustrates the rare opportunity that we have in this historic moment to actively redesign our fragile, overpressurised global systems and develop new strategies and leadership approaches for the future.

More about FLP-IT

The FLP-IT framework sets out a series of analytical steps that will help individuals and organizations make better sense of the current environment, and then begin to turn the threats and opportunities they identify into growth going forward:

  • Forces: Understand the new forces, or the amplification of existing forces that create critical uncertainties and impact our lives and businesses. For example, what tech providers are positively or negatively impacted by the pandemic? Will new political administrations in the U.S. and Europe elevate or depress regulation of the digital economy and society? What will emerge from advancements in cutting-edge technologies that were unleashed by the pandemic? A fuller understanding of these new forces will help you more accurately assess how current events are transforming the settings in which firms operate and reshaping the business landscape.
  • Logic: As you gain a better sense for these key forces, determine the new and emerging logic developing in our societies, industries and fields. These days it is particularly cliche to hear about the “new normals” with which we need to cope, so look instead for the evolving logics that explain the evolution of your environment. Will our economies, industries and lives bounce back quickly once a vaccine is approved, or will we struggle to recapture growth and vitality? Will we be stuck to a geometry of crisis (e.g. the V-shape, W-shape, or Elongated Bathtub)? If we do roar back, how will we normalize business and society? Will we live in an era of continuous “Coronomics,” with a faster oscillation between contraction and expansion as every new virus and non-virus disruption hits? Will technocracies triumph as other countries drift toward populism and away from science?
  • Patterns: With a sense of the logic at play in these turbulent times, visualize the new patterns and phenomena emerging from interactions between actors in your world. Who gains and who loses? Which business models will prevail? How will a decentralized supply chain change marginal revenue and costs? Will cities suffer brain drains as virtual work nomads seek new physical spaces, and will this phenomenon change spending, consumption and taxation? How will education and training change to allow workers far more flexibility to learn and earn simultaneously? And how will a hybridized workforce compete with the vibrancy of brick-and-mortar economies, mainly in the developing markets, as consumption and social interactions stagger.
  • Implications: Now, draw conclusions about the implications these forces, logics ( multiple plausible futures) and patterns will create for your company, community and family. For businesses, this might come in the form of a value chain impact assessment based on observations gleaned from the FLP steps in this framework. Where are the vulnerable links in the value chain, and where are the new opportunities to strengthen and diversify it? What specialized platforms might emerge, or what technologies could you develop in-house to enhance smart procurement and supply chains as the world moves toward a more systematic acceptance of open and frugal solutions?
  • Triage: The true value of identifying the implications of these forces, logics and patternsemerges from the development of a new portfolio of business activities, units and products that can respond to discontinuities with greater adaptability. To realize that value, though, you have to triage the existing elements of your portfolio. This might require the elimination of portfolio elements that cannot adapt to a constantly shifting “non-normal” – or at least accommodate a reality in which radical transformation will periodically occur. This frees up capital and attention that then provides oxygen for activities that are less rigidly pegged to one type of normal or one dimension (e.g. outside versus inside, digital versus physical, domestic versus international, or centralized versus dispersed). To that end, we recommend a focus on the use of digital technologies and new materials science to transform assets for utility in different market realities, such as selective lockdowns, changing health and hygiene policies, or the ebbs and flows of cross-border transactions. 

FLP-IT in action

The triage process is a logical destination for the entire FLP-IT framework. Indeed, we designed FLP-IT to integrate assessment, foresight and action in a way that helps individuals and businesses generate the kind of flexible growth that portfolio adaptability provides in a VUCA world – no matter how long the down cycles last or how widely the balances shift between digital and physical presence. Most portfolio triage decisions will be determined by the specific business, competitive arena or industry in question, but there are some generalizable recommendations we can make already. Each of the following recommendations offers an internal productivity investment or an opportunity for new actors to innovate and develop new solutions – and ultimately build more resilience in traditional and digital actors alike. How you apply these will vary based on who you are or, more importantly, who you want to become as you step through and emerge from the crisis:

  • Build healthcare surveillance into your operational model: The emerging future of work will necessitate new combinations of virtual and physical presence. “Hyperflex mode,”  or the constant toggling between physical and digital, will become a key operating principle for most businesses. This will not be possible without steady vigilance for worker wellbeing and the resulting assurance of productivity.
  • Invest in remote facilities operations and new transaction processes between collaborators: New health and hygiene requirements will require more monitoring and command-and-control technologies for fabrication sites. Managers will need new digital/hybrid leadership techniques. And marketing and sales teams will need to craft new partnerships for event management, “edutainment,” and other solutions that foster human intimacy and help replace physical rapport-building protocols.
  • Increase supply chain redundancy and resilience: Working with AI-driven smart supply chain functionality providers (e.g. SAP Ariba, Coupa, Ivalua, Gep, Jaggaer or Oracle) can help companies gain intelligence on the health of their procurement processes and various vendors. This will enable faster switching and, with that, greater supply security.
  • Reconfigure your service or product delivery: Organizations will need to minimize human touch points and exposure to infections, putting special attention to the value proposition of new service or product delivery modalities. This plays into the emerging trend of “everything at a safe distance,” which generates new customer and employee intimacy problems for brands.
  • Consider new life-management solutions: Social distancing is straining relationships and finances are getting stretched by the loss of customers, jobs and furloughs. Meanwhile, the cybersecurity of both enterprise and home networks becomes more enmeshed and, potentially, less secure.. Software solutions that manage the new volatility on all these fronts will find their markets.

We won’t see a simple “new normal”,  more likely we will need to adjust to a series of frequently changing “new normals” as we prepare ourselves for a world in constant transformation. Rather than hoping in vain for a return to what we once knew or giving in to the pain of what’s lost, we need to flip our gaze forward, embrace the uncertainty, and adjust our strategies and activities. The FLP-IT model does that, so we can triage our portfolios in ways that generate tangible value for the businesses and individuals we encounter each day.

More

 

Coca‑Cola is inviting consumers to imagine what the future tastes and feels like with a limited-edition drink and new AI-powered experience.

The “Coca‑Cola Y3000 Zero Sugar” was co-created with human and artificial intelligence by understanding how people envision the future through emotions, aspirations, colours, flavours and more.

Consumer perspectives from around the world, combined with insights gathered from artificial intelligence, helped inspire Coca‑Cola to create the unique taste of Y3000.

“We hope that Coca‑Cola will still be as relevant and refreshing in the year 3000 as it is today, so we challenged ourselves to explore the concept of what a Coke from the future might taste like—and what kind of experiences would a Coke from the future unlock?” said Oana Vlad, Senior Director, Global Strategy at Coke.

“The ‘Real Magic’ brand platform celebrates unexpected connections that make the ordinary extraordinary, so we intentionally brought human intelligence and AI together for an uplifting expression of what Coca‑Cola believes tomorrow will bring.”

The zero-sugar offering will be available for a limited time in select markets including the United States, Canada, China, Europe and Africa. Consumers in the United States and Canada can also reach for an original taste version of Coca‑Cola Y3000.

The drink is made to evoke a “positive future,” with a label that has “a futuristic feel,” due to its colour palette of silver, violet, magenta, and cyan. The Coca-Cola logo on the Y3000 bottle is made of “fluid dot clusters that merge to represent the human connections of our future planet.” Customers can scan a QR code on the bottle to open a website that uses the AI model Stable Diffusion to turn photos of their surroundings into images with a similar color scheme and sci-fi aesthetics. In these images, the future looks sleek and very pink.

Consumers can scan an on-pack QR code to access the Coca‑Cola Creations Hub, where they can filter photos through the custom Y3000 AI Cam to envision what their current reality could look like in the future. And the futuristic fun will continue IRL through the Y3000 capsule collection, co-created with the genre-defying fashion brand AMBUSH founded by designer Yoon Ahn. Inspired by a vision of the year 3000, the limited-edition collection includes a necklace resembling the top of a Coca‑Cola can, a graphic tee featuring AMBUSH and Coca‑Cola logos, and a silver sequin shirt that spotlights a futuristic version of the Coca‑Cola can on the back.

Working together sounds obvious. “Of course we do” every organisation will reply, especially the leadership team.

But then you have somebody who thinks they’re an expert and can do better, or that there is no time to debate and build consensus, or that collaboration will lead to compromise, bureaucracy and inaction.

Occasionally individual action can be more effective, and is still cherished by many alpha-male dominated teams. But mostly, collaboration leads to better results.

Businesses today exist in a complex, intricately networked world full of greater uncertainty and higher velocity than at any other time in the business world. This is very different from the old, stable world where little changes, and stability and efficiency are the goal.

Now it’s about making sense of relentless change, to share a bigger sense of purposeful direction, supported by ongoing innovation and transformation. Organisations have responded by shifting from old hierarchical structures that retain control, to flatter, matrix-like structures. More agile, decentralised, faster and resilient.

Collaborative teams are often considered better for several reasons, and these benefits extend to both the individuals within the team and the organization as a whole. Here are some key benefits

  • Diverse Perspectives: Collaboration brings together individuals with diverse backgrounds, skills, and perspectives. This diversity fosters creativity and innovation, as different viewpoints contribute to more robust problem-solving and decision-making processes.
  • Increased Productivity: Collaborative teams can often achieve higher levels of productivity. When team members work together seamlessly, tasks are completed more efficiently, and the collective effort can lead to quicker project completion.
  • Enhanced Problem-Solving: The synergy of collaborative efforts enables teams to tackle complex problems more effectively. Combining the knowledge and skills of multiple team members often results in comprehensive and creative solutions.
  • Improved Decision-Making: Collaborative decision-making involves input from various team members, leading to well-informed choices. This process not only considers a broader range of perspectives but also increases the likelihood of successful implementation.
  • Employee Engagement: Collaborative environments promote a sense of belonging and engagement among team members. When individuals feel that their contributions are valued, they are more likely to be motivated and committed to their work.
  • Knowledge Sharing: Collaboration facilitates the sharing of knowledge and expertise among team members. This continuous learning process enhances the overall skill set of the team and contributes to professional development.
  • Faster Adaptation to Change: Collaborative teams are often more adaptable to change. The open communication and shared decision-making processes make it easier for teams to adjust strategies and approaches in response to evolving circumstances.
  • Increased Innovation: Collaboration is a catalyst for innovation. When team members feel free to share ideas without fear of criticism, it creates an environment where creativity flourishes, leading to the development of novel solutions and approaches.
  • Effective Communication: Collaborative teams prioritize clear and open communication. This not only reduces misunderstandings but also ensures that everyone is on the same page, working towards common goals.
  • Employee Satisfaction: Working in a collaborative team often enhances job satisfaction. The sense of camaraderie, mutual support, and shared achievements contribute to a positive work environment.
  • Agility and Flexibility: Collaborative teams are more agile and flexible in responding to changing priorities. The collective intelligence of the team allows for quick adaptation to new challenges and opportunities.
  • Building a Learning Culture: Collaboration encourages a culture of continuous learning. Team members are more likely to seek and share knowledge, leading to ongoing professional development.

While collaboration offers numerous benefits, it’s important to note that effective collaboration requires strong leadership, clear communication channels, and a supportive organizational culture. When these elements are in place, collaborative teams can significantly outperform their non-collaborative counterparts.

In many pakeha-led (European) organisations people who are whakahihi (proud) are common, largely because it has been the norm to proclaim individuals as leaders on the basis of their position and pay scale, not on their function or capability.

The collective leadership philosophy demands traits, knowledge, and skills that result in mana being attributed to the whole leadership team. If an individual in the team lacks or loses mana, then group mana is affected.

Working with Japanese companies, like the global drinks business Suntory, or insurance giant Sompo, I see collaborative leadership in strong relief. The belief in oneness, the patient pursuit for consensus, the belief that strong teams can achieve more than the lone individual.

Here are just a few more examples of companies which embrace a strong collaborative leadership culture, and succeed through it.

  • Google: Google is renowned for its collaborative culture and innovative work environment. The company encourages open communication, idea sharing, and cross-functional collaboration. Google’s leadership team is known for fostering a culture that values creativity and teamwork.
  • Microsoft: Under the leadership of Satya Nadella, Microsoft has undergone a cultural transformation that emphasizes collaboration and inclusivity. The “One Microsoft” philosophy encourages teamwork and cross-departmental collaboration to drive innovation and customer satisfaction.
  • IBM: IBM has a long history of promoting collaboration within its teams. The company values diversity and inclusion and encourages employees to work together to solve complex problems. IBM’s leadership has been proactive in creating a culture that supports continuous learning and collaboration.
  • Salesforce: Salesforce places a strong emphasis on collaboration and social responsibility. The company’s leadership, including CEO Marc Benioff, has prioritized creating a culture that values equality and philanthropy. Salesforce’s collaborative approach extends to its commitment to the 1-1-1 model, donating 1% of product, 1% of equity, and 1% of employees’ time to community service.
  • Toyota: Toyota is often cited as a prime example of collaborative leadership in the manufacturing industry. The Toyota Production System, which emphasizes continuous improvement and employee involvement, is rooted in collaboration. Team members are encouraged to contribute ideas for process improvement, leading to a culture of shared responsibility.
  • Procter & Gamble: P&G is known for its collaborative approach to product development and innovation. The company’s leadership values cross-functional collaboration, and teams from different departments work together to bring new products to market. P&G’s collaborative culture has contributed to its success in the consumer goods industry.
  • Unilever: Unilever emphasizes sustainability and social responsibility in its business practices. The company’s leadership team collaborates to implement sustainable business practices, and Unilever is known for its commitment to the United Nations Sustainable Development Goals.

Here, to simplify, are a few of the differences between traditional and collaborative approaches:

  Traditional Leadership Approach Collaborative Leadership Approach
View of Organisations Organisations as machines Organisations as communities
Structure Hierarchical, pyramid Connected networks, flattened structure
Who leads? Individual managers A team
Who makes decisions? Top management Distributed and aligned with areas of responsibility
Basis for authority Positional power – based on title Personal power – based on knowledge and strengths
Communications Top down, holding on to information, exclusive Multi-directional, more transparent, inclusive
Diversity and Inclusion Less likely for multiple cultural influences More likely for multiple cultural influences
Processes Directive – people need to be told what to do Collective – people are capable and trustworthy to do the right thing
Accountability Buck stops at the top Shared
Beliefs about success A few individuals have the skill or talent to create success Success comes from the diverse perspectives and skills of many

A collaborative leadership team possesses several key attributes that contribute to its effectiveness in fostering teamwork, innovation, and positive organizational outcomes. Here are some essential attributes:

  • Shared Vision and Goals: Alignment around a common vision and goals creates a sense of purpose, guiding the team toward a unified direction.
  • Open Communication: A culture of transparent and open communication fosters trust among team members. Leaders actively listen and encourage the free exchange of ideas.
  • Inclusive Decision-Making: Decision-making involves input from all team members, ensuring a diverse range of perspectives are considered. This inclusivity promotes a sense of ownership and commitment.
  • Mutual Respect: Team members value and respect each other’s contributions, recognizing the unique skills and strengths each individual brings to the team.
  • Collaborative Problem-Solving: The team engages in joint problem-solving, leveraging collective intelligence to address challenges and find innovative solutions.
  • Adaptability: A collaborative leadership team is flexible and adaptable in the face of change. Members are open to adjusting strategies and approaches based on evolving circumstances.
  • Empowerment: Leaders empower team members by providing them with the autonomy to make decisions within their areas of expertise. This empowerment builds confidence and commitment.
  • Continuous Learning: A commitment to ongoing learning and development ensures that the team stays abreast of industry trends and best practices, fostering a culture of innovation.
  • Conflict Resolution Skills: Effective conflict resolution is a crucial attribute. The team addresses conflicts constructively, turning challenges into opportunities for growth and improved collaboration.
  • Celebration of Success: Recognizing and celebrating achievements, both big and small, reinforces a positive team culture and motivates members to continue working collaboratively.
  • Accountability: Team members hold themselves and others accountable for their commitments. Clear expectations and responsibilities are established to ensure accountability at all levels.
  • Emotional Intelligence: Leaders and team members possess high emotional intelligence, understanding and managing their own emotions and empathizing with the feelings of others.
  • Diversity and Inclusion: Valuing diversity and promoting an inclusive environment enhances creativity and problem-solving by incorporating a variety of perspectives.
  • Feedback Culture: Constructive feedback is given and received regularly, promoting continuous improvement and growth within the team.
  • Resilience: The team exhibits resilience in the face of challenges, bouncing back from setbacks with a focus on learning and improvement.

These attributes work in harmony to create a collaborative leadership team that not only achieves its goals but also nurtures a positive and engaging work environment.

Collaboration, of course, is just one dimension of leadership. But it is a crucial one in today’s fast-changing world, where organisations need to constantly think, innovate, implement and transform. Again and again. That needs a team that believes in a direction, and alignment to best utilise talent and resources, and a relentless pursuit of better, and achieving more by achieving it together.

Here’s a sneak preview of Leadership Recoded, available live in your organisation, as a regularly-updated and customised keynote and masterclass:

AI has the power to drive radical new innovation through its ability to analyse vast amounts of data, identify patterns, and generate insights that humans might not easily discern.

The recent advances in generative AI to create new content – to reimagine works of art, to create the best pop songs, or write a novel in minutes – are just some examples of its potential.

ChatGPT (the GPT stands for generative pretrained transformer), developed by OpenAI, gained over a million signups in just five days when launched to the public in late November 2022.

For the last decade “traditional” AI has become a super efficient way to analyse and interpret information.  It’s commercial applications range from Alexa and Siri, to Waymo navigation system that will drive your driverless car, Amazon’s shopping recommendations, Google maps, or Dreambox’ personalised education platform.

Now “generative AI”, like ChatGPT, has made AI more creative. It not only analyses data, but creates new data, new content. While traditional AI excels at pattern recognition, generative AI excels at pattern creation.

AI’s progress is accelerating at incredible pace, its potential becoming more apparent everyday, but also with increasing concerns. Mustafa Suleyman founded Google’s Deepmind, an AI pioneer business, and more recently Inflection AI, which has created a personal chatbot, Pi. In his new book The Coming Wave, he discusses the opportunities and challenges:

Some of the major applications of AI in driving innovation include:

  • Data Analysis and Insights Generation: AI can process large datasets quickly and efficiently, uncovering hidden patterns and trends that can lead to innovative insights. This can be applied in various fields, such as healthcare, finance, and marketing, to make informed decisions and develop new strategies.
  • Automation and Efficiency: AI-powered automation can streamline tasks that are repetitive and time-consuming for humans. This frees up human resources to focus on more creative and strategic aspects of their work, leading to the development of new ideas and approaches.
  • Personalization: AI enables the creation of highly personalized experiences for users. Whether in e-commerce, entertainment, or healthcare, AI algorithms can analyze user behavior and preferences to offer tailored recommendations, products, or services that match individual needs.
  • Product and Service Innovation: AI can be used to create entirely new products and services that were previously not possible. For example, the development of self-driving cars, virtual assistants, and personalized medicine are all innovations made possible by AI technology.
  • Predictive Analytics: AI can predict future trends and outcomes based on historical data and current patterns. This can assist businesses in making proactive decisions and developing strategies that are ahead of the curve.
  • Scientific Discovery: In fields like drug discovery and materials science, AI can analyze complex molecular interactions and simulations, leading to the identification of new compounds and materials that have the potential to revolutionize industries.
  • Creative Content Generation: AI algorithms can assist in generating creative content such as art, music, and literature. While not entirely replacing human creativity, AI tools can provide inspiration and novel starting points for artists and creators.
  • Natural Language Processing: AI-powered language models can understand and generate human language. This is being used in customer service chatbots, language translation, content generation, and more, contributing to efficiency and global connectivity.
  • Healthcare Innovations: AI can analyze medical images, genetic data, and patient records to assist in disease diagnosis, treatment optimization, and drug discovery. This can lead to personalized medicine and improved patient outcomes.
  • Environmental Impact: AI can be employed to optimize resource utilization, monitor pollution, and analyze climate data. It plays a crucial role in developing sustainable solutions and mitigating environmental challenges.
  • Research and Development: AI can accelerate research by performing complex simulations and experiments in silico, reducing the time and cost required for developing new technologies and products.
  • Supply Chain Optimization: AI can enhance supply chain operations by predicting demand, optimizing logistics, and reducing waste, ultimately leading to more efficient and sustainable processes.

Indeed, AI serves as a powerful tool that complements human capabilities, enabling us to innovate faster, make better decisions, and address challenges in ways that were previously unimaginable. At the same, we need to continue to explore and address ethical and societal implications while harnessing the power of AI-driven innovation.

Here are some more real-world examples of how AI is driving new, radical innovation in every sector:

Healthcare:

  • Medical Imaging Analysis: AI algorithms, like those developed by companies like Enlitic and Aidoc, can analyze medical images (X-rays, MRIs, CT scans) to assist radiologists in detecting diseases like cancer at an early stage.
  • Drug Discovery: Companies like Atomwise use AI to predict the effectiveness of potential drug compounds, accelerating the drug discovery process.
  • Personalized Treatment: IBM Watson for Oncology provides personalized treatment recommendations for cancer patients by analyzing vast amounts of medical literature and patient records.

Finance:

  • Algorithmic Trading: AI-driven algorithms analyze market data to make high-speed trading decisions, improving efficiency and accuracy.
  • Fraud Detection: AI models, such as those used by companies like Feedzai, can detect fraudulent transactions in real-time by identifying patterns and anomalies in financial data.

Transport:

  • Autonomous Vehicles: Companies like Waymo and Tesla are developing self-driving cars that use AI to navigate and make real-time decisions, potentially revolutionizing the future of transportation.
  • Traffic Management: AI-powered traffic management systems, like those in some cities, optimize traffic flow and reduce congestion based on real-time data. Consider Alibaba’s CityBrain.

Retail:

  • Recommendation Systems: E-commerce platforms like Amazon and Netflix use AI to provide personalized recommendations to users, enhancing user experience and increasing sales.
  • Visual Search: AI-powered visual search tools allow users to search for products by uploading images, improving the shopping experience.

Manufacturing:

  • Predictive Maintenance: AI-enabled sensors can monitor machinery health and predict maintenance needs, reducing downtime and optimizing production processes.
  • Quality Control: AI-powered computer vision systems can detect defects in manufacturing processes, ensuring higher product quality.

Education:

  • Personalized Learning: AI-driven educational platforms, like DreamBox, adapt content and learning paths to individual students’ needs, improving learning outcomes.
  • Language Learning: Apps like Duolingo use AI to personalize language learning experiences and adapt lessons to individual proficiency levels.

Energy:

  • Energy Optimization: AI algorithms can optimize energy consumption in buildings, factories, and cities, contributing to energy efficiency and sustainability.
  • Climate Modeling: AI models analyze climate data to predict and understand climate change trends, aiding in environmental planning and policy-making.

Entertainment:

  • Content Creation: AI-generated art, music, and even writing have emerged as innovative creative tools, such as Jukedeck for music composition.
  • Video Game Design: AI can assist in generating game levels, characters, and narratives, enhancing game development processes.

Just a few examples highlighting how AI technologies are driving innovation across diverse sectors, improving efficiency, enabling new capabilities, and creating entirely new opportunities for growth and advancement.

Brunello Cucinelli, known as the King of Cashmere, runs his Italian luxury design house in fascinating way.

The Italian fashion designer and the founder of the luxury cashmere brand that bears his name. Born on September 3, 1953, in Castel Rigone, Italy, Cucinelli is renowned for his elegant and sophisticated designs, particularly in the realm of knitwear.

What sets Cucinelli apart is not just his focus on high-quality materials and craftsmanship but also his commitment to ethical and sustainable business practices. He’s often referred to as the “philosopher of cashmere” because of his unique approach to blending business success with humanistic values. His company, Brunello Cucinelli S.p.A., is known for creating luxurious and timeless pieces, with a strong emphasis on using natural fibers.

Cucinelli founded his company in 1978 in the medieval hamlet of Solomeo, Italy. Today, the brand is internationally recognized and has expanded beyond cashmere to include a range of clothing and accessories. His designs are often characterized by neutral tones, fine tailoring, and a sense of relaxed sophistication.

Beyond the fashion world, Cucinelli is known for his philanthropy and dedication to social responsibility. He has invested in restoring the village of Solomeo, turning it into a hub of art, culture, and craftsmanship. His holistic approach to business, blending elegance with ethics, has garnered him respect and admiration in the fashion industry and beyond.

Luxury is independent of time: In his first shareholder letter published in English, Brunello talks about the luxury pyramid, and its positioning:

 

The 8-to-6 Rule: The first example of the unique corporate culture is the very strict working hours. No work related emails or phone calls can be done after 6 o’clock, and 90-minute lunch breaks are obligatory:

Company Guardianship: Brunello is the majority shareholder, and the main reason he took the company public in 2012 was to make sure that it would survive for the next 50 or 100 years:

 

 

 

 

 

The +20% System: BC pays their workers, on average, 20% more than other companies to retain world-class talent and ensure them good living standards:

 

The company is also very careful with growth, and speak a lot about the importance of “not being too widely distributed” as an absolute luxury brand:

 

Although, despite this careful growth framework, BC has grown its revenue and EBIT at ~500% and 1100% respectively since 2009

Brunello uses his personal wealth as well as part of the company’s profits to give back to society. A good example of this is his School of Craftsmanship which he started back in 2013, located in the small Italian hamlet of Solomeo:

Humanistic Capitalism: In every letter, Brunello is preaching about his business philosophy of combining ethics, quality and dignity. Here’s from 2016:

The Honourable Merchant: in 2017, hegot the Global Economy Prize from Kiel Institute for this exact philosophy:

Focus on what you can change: A very nice excerpt from the 2021 shareholder letter:

Here’s another example of Brunello’s long-term thinking and his commitment to society. He calls it a “1000-year project” – the Universal Library of Solomeo (aka “the Hamlet of Cashmere and Harmony”):

In 2021, Brunello was invited to speak at the G20 meeting thanks to his Humanistic Capitalism philosophy. There, he outlined the company’s Ten Ideals for Life and Work:

Read his book “The Dream of Solomeo”, a must read if you want to understand Brunello’s journey and philosophy.

Everyone is familiar with Mark Zuckerberg’s iconic grey t-shirts, but did you know that they are custom made by BC and cost around $300?

 

 

 

 

 

 

Walt Disney was never satisfied with making movies.

To him, the idea of a theme park gave so much more scope to add value, to be more relevant and engaging with your audience, and to keep the experience alive.

“A picture is a thing that once you wrap it up and turn it over to Technicolor, you’re through. Snow White is a dead issue with me” he said.

“I wanted something live, something that it could grow, something I could keep PLUSSING with ideas. The park is that. Not only can I add things, but even the trees will keep groving. The thing will get more beautiful every year. I can’t change that picture, so that’s why I wanted that park.”

Disney created “imagineering” as a toolkit for achieving this.

Today, Walt Disney Imagineering is the creative engine that designs and builds all Disney theme parks, resorts, attractions, and cruise ships worldwide, and oversees the creative aspects of Disney games, merchandise product development, and publishing businesses.

At the heart of this process is the “Imagineering Pyramid”.

Even if you’re not building a theme park, the Imagineering Pyramid can help you plan and achieve any creative goal. The pyramid is formed from from the essential building blocks of Disney Imagineering, and teaches you how to apply the pyramid to your next project, how to execute each step efficiently and creatively, and most important, how to succeed.

The principles in the Imagineering Pyramid each fall into one of five categories or groupings, each of which forms a tier within the pyramid.

The tools for imagineering are then an arrangement of fifteen important Imagineering principles, techniques, and practices used by the company in the design and construction of Disney theme parks and attractions.

Tier 1: Foundations of Imagineering

The bottom tier of the pyramid includes the foundations, or “cornerstones”, of Imagineering. These principles serve as the base upon which all other techniques and practices are built. There are five Imagineering foundations:

  • It All Begins with a Story – Using your subject matter to inform decisions about your project
  • Creative Intent – Staying focused on your objective
  • Attention to Detail – Paying attention to every detail
  • Theming – Using appropriate details to strengthen your story and support your creative intent
  • Long, Medium, and Close Shots – Organizing your message to lead your audience from the general to the specific

Tier 2: Wayfinding

The second tier is focused on navigation and guiding and leading the audience, including how to grab their attention, how to lead them from one area to another, and how to lead them into and out of an attraction. The four Wayfinding principles include:

  • Wienies – Attracting your audience’s attention and capturing their interest
  • Transitions – Making changes as smooth and seamless as possible
  • Storyboards – Focusing on the big picture
  • Pre-Shows and Post-Shows – Introducing and reinforcing your story to help your audience get and stay engaged

Tier 3: Visual Communication

The third tier includes techniques of visual communication that are used throughout the parks in different ways. You’ll find examples of these in nearly every land and attraction. These principles include:

  • Forced Perspective – Using the illusion of size to help communicate your message
  • “Read”-ability – Simplifying complex subjects
  • Kinetics – Keeping the experience dynamic and active

Tier 4: Making It Memorable

The fourth tier includes practices focused on reinforcing ideas and engaging the audience. It is the use of these techniques which helps make visits to Disney parks memorable. These include:

  • The “it’s a small world” Effect – Using repetition and reinforcement to make your audience’s experience and your message memorable
  • Hidden Mickey’s – Involving and engaging your audience

Tier 5: Walt’s Cardinal Rule

The top tier contains a single fundamental practice employed in all the other principles. I call it “Walt Disney’s Cardinal Rule”:

  • Plussing – Consistently asking, “How do I make this better?”

The Disney+ documentary series, The Imagineering Story, has also been published as a new book that greatly expands on Leslie Iwerks’ movie of the fascinating history of Walt Disney Imagineering.

The legacy of Walt Disney Imagineering is covered from day one through future projects with never-before-seen access and insights from people both on the inside and on the outside. So many stories and details were left on the cutting room floor, the book allows an expanded exploration of the magic of Imagineering, including:

Sculptor Blaine Gibson’s wife used to kick him under the table at restaurants for staring at interesting-looking people seated nearby, and he’d even find himself studying faces during Sunday morning worship. “You mean some of these characters might have features that are based on people you went to church with?” Marty Sklar once asked Gibson of the Imagineer’s sculpts for Pirates of the Caribbean. “He finally admitted to me that that was true.”

In the early days, Walt Disney Imagineering “was in one little building and everybody parked in the back and you came in through the model shop, and you could see everything that was going on,” recalled Marty Sklar. “When we started on the World’s Fair in 1960 and 1961, we had 100 people here. And so everybody knew everything about what was happening and the status of [each] project, so you really felt like you were part of the whole team whether you were working on that project or not. And, you know, there was so much talent here.”

Here’s a one page summary of imagineering by the illustrator Jeremy Waite:

 

Lie on the beach, hike in the mountains, sail the oceans … time to relax, step back, recharge … to find new ideas and inspiration for the journey ahead.

I love to switch off … but after a few days, my mind is already buzzing with new ideas, initiatives and plans for the future. Clear of the fog of the never-ending to-do list, free of the stress of business travel, I love to catch up on the best new books, insights and ideas … to move me – and all of us – forwards.

So what’s inspired me this year?

“The Tao of Alibaba”

Inside the Chinese digital giant that is changing the world

Asian businesses – like Alibaba, Haier, PingAn and Tencent – are some of the most innovative companies today. Not just in product development, but in how organisations work, the business models they embrace, and the way in which leaders drive them forwards.

Brian Wong was the first American – and 52nd employee – to join the Alibaba Group. As Chairman Jack Ma’s special assistant for international affairs, he contributed to the early globalisation efforts of the company

Wong describes Alibaba’s unique culture and “tai chi” management principles that offer a business and economic development model for the rest of the world. He says “if you took the economic might of Amazon, and added the penetration of Facebook, the ubiquity of Google, and the cultural significance of YouTube, you might have something starting to resemble Alibaba”

Commonly mischaracterised as a kind of Chinese eBay for businesses, Alibaba and its interlinked network of products and services have exploded into global markets, disrupting conventional businesses and creating previously unimaginable opportunities for millions of small businesses worldwide.

Wong reveals Alibaba’s  “secret sauce”, a consciously cultivated ethos and spirit that has enabled Alibaba to weather tough times (including its recent setbacks with the Chinese government) and persist toward a common mission. It is a blueprint of the company’s management philosophy, crystalised into the most important elements that have driven its success, and it provides a road map for how to incorporate these principles into any organization’s operations.

The driving idea behind Alibaba was Jack Ma’s commitment to “expanding opportunities for China’s huge number of industrious SMEs” (small and medium-sized enterprises),  Ma believed that “in markets dominated by large corporations and state-owned enterprises, technology could be the great equalizer” by connecting small Chinese wholesalers to business buyers.

But even in well-developed economies, reaching and serving SMEs effectively is notoriously difficult and expensive. In China, where few had bank accounts or credit cards, the challenges were even greater. Alibaba overcame these obstacles and built on its B2B platform to also create the leading consumer marketplace, first vanquishing eBay and then Amazon in the Chinese market.

The company leadership model “is built on empowerment, humility, mental dexterity, empathy, and, not least, self-knowledge.” How to implement this is the hard part, balancing the company’s hard-nosed key performance indicators (KPIs) with instinct and broader corporate or social values. Alibaba uses  “dual track” performance evaluations, which encompass an assessment of both business results and adherence to company values.

Alibaba had to be more than Jack Ma, and has taken a number of concrete steps to institutionalise Ma’s ethos. Wong was at one point responsible for the Alibaba Global Leadership Academy, established to indoctrinate the next generation of company management in its culture, and the Alibaba Global Initiative, to train entrepreneurs in emerging markets to apply the Alibaba digital mode. What’s more, a majority of Alibaba’s board is nominated by the Alibaba Partnership — a group of 38 company culture carriers whose new members must secure approval of 75% of the existing partners.

Alibaba’s stock has fallen 80% since Ma stepped off the board and largely disappeared from public view in October 2020, after making a speech that angered Chinese authorities. Time will tell whether the systems and structures he put in place will be enough to preserve the unique organization and culture he established.

“For the Culture”

The power behind what we buy, what we do, and who we want to be

With 30 years experience in the marketing world, I’ve got to know some of the best marketers, brands and agencies. Wieden+Kennedy, the agency that grew on the coattails of Nike, is one of the most creative.

Marcus Collins is their head of strategy, while also moonlighting as clinical assistant professor of marketing at the Ross School of Business, University of Michigan. His deep understanding of brand strategy and consumer behavior has helped him bridge the academic-practitioner gap for blue-chip brands and startups alike.

He is the architect of some of the most famous ad campaigns of the last decade argues that culture is the most powerful vehicle for influencing behaviour, and shows readers how to harness culture to inspire other people to share their vision.

We all try to influence others in our daily lives. Whether you are a manager motivating your team, an employee making a big presentation, an activist staging a protest, or an artist promoting your music, you are in the business of getting people to take action. In For the Culture, Marcus Collins argues true cultural engagement is the most powerful vehicle for influencing behavior. If you want to get people to move, you must first understand the underlying cultural forces that make them tick.

Collins uses stories from his own work as an award-winning marketer, from spearheading digital strategy for Beyoncé, to working on Apple and Nike collaborations, to the successful launch of the Brooklyn Nets NBA team, to break down the ways in which culture influences behaviour and how readers can do the same. With a deep perspective, and built on a century’s worth of data, For the Culture gives readers the tools they need to inspire collective change by leveraging the “cheat codes” used by some of the biggest brands in the world.

Jay Norman, Spotify’s Global Head of Music Marketing says of the book “Diving deeply into what moves real people, not personas and archetypes, Collins gives us a look into cultural nuances we can use to make meaningful connections and drive action. This book is insightful, enlightening, and sure to challenge any preconceived notions about communicating with the world. Talk the talk, walk the walk, and always do it for the culture.”

“When Machines Become Customers”

AI enabled non-human customers are coming to your business. 

Gartner’s Don Scheibenreif and Mark Raskino explore how non-human customers are shaking up how every company does business.

CEOs believe machine customers will account for up to 20% or more of revenue by 2030 (a trillion-dollar opportunity). This is the first book to help you take full advantage.

For thousands of years, customers have been individual humans, families or organizations. But soon, intelligent software and hardware machines will start to act as customers. CEOs believe that by 2030, up to 20% of their companies’ revenue will come from machine customers. Machine customers will be involved in a wide range of consumer and business purchases.

Marketing and selling to machines will be very different. In a machine-customer world, marketing and selling will be data-science-oriented. You can’t take machines to dinner, and they won’t fall for your advertising, but they might help grow your market share. Here’s how:

  • Sales will be largely programmatic, and the process will be automated.
  • Salespeople will still be needed but mostly for B2B and large accounts where it becomes essential to understand the human customers who are ultimately responsible for purchases.
  • Sales will need to study machine behavior, looking for patterns that could inform their sales strategy.

Machine customers will operate based on rules and logic. Machines don’t have emotions. They will behave logically and rationally based on their programming. This means:

  • Machine customers will be more reliable than their human counterparts.
  • Machine customers will be more likely than human customers to make efficient purchases.
  • This will take the form of smaller product sizes (minimizing waste), substitutable products that may be geographically closer with lower shipping costs, or recommended value-added products that might be more expensive in the short run, but cheaper in the long run.

Machine customers represent a multi-trillion dollar opportunity. The potential impact is real.

  • By 2025, there will be, conservatively, at least 15 billion connected products with the potential to behave as customers.
  • Companies such as Amazon, HP, Tesla, Bosch, Siemens, Kenmore and Sub-Zero have already taken action, with more plans to follow.

“I, Human”

AI, Automation, and the Quest to Reclaim What Makes Us Unique

ChatGPT has massively increased people’s awareness, interest in, and concern about the potential of AI. From the navigation advice on Google Maps to the ability to formulate new medicines in record time, AI is all around us, dramatically enabling and accelerating new possibilities.

Psychologist Tomas Chamorro-Premuzic tackles one of the biggest questions facing our species: Will we use artificial intelligence to improve the way we work and live, or will we allow it to alienate us?

It’s no secret that AI is changing the way we live, work, love, and entertain ourselves. Dating apps are using AI to pick our potential partners. Retailers are using AI to predict our behavior and desires. Rogue actors are using AI to persuade us with bots and misinformation. Companies are using AI to hire us—or not.

In I, Human we go on an enthralling and eye-opening journey across the AI landscape. Though AI has the potential to change our lives for the better, he argues, AI is also worsening our bad tendencies, making us more distracted, selfish, biased, narcissistic, entitled, predictable, and impatient.

It doesn’t have to be this way. Filled with fascinating insights about human behavior and our complicated relationship with technology, I, Human will help us stand out and thrive when many of our decisions are being made for us. To do so, we’ll need to double down on our curiosity, adaptability, and emotional intelligence while relying on the lost virtues of empathy, humility, and self-control.

This is just the beginning. As AI becomes smarter and more humanlike, our societies, our economies, and our humanity will undergo the most dramatic changes we’ve seen since the Industrial Revolution. Some of these changes will enhance our species. Others may dehumanize us and make us more machinelike in our interactions with people. It’s up to us to adapt and determine how we want to live and work.

The choice is ours.

“Think Bigger”

How to Innovate

15 years ago, Sheena Iyengar, a business professor at Columbia University, who is also blind, hit the headlines with her book The Art of Choosing by exploring the psychology of everyday choices which we all make: Coke or Pepsi? Save or spend? Stay or go?

In Think Bigger, she asks “how can I get my best ideas?”

The first part of the book debunks common preconceived notions – including the right-brain/left-brain stereotype, the idea that certain places are more conducive to creativity, that “imagineering” works best in constraint-free environments, and that brainstorming can escape groupthink. According to the author, creativity is primarily about what goes on inside your head, even when working in a group. It starts with the ability to let your mind wander, provided that you understand that mind wandering only works because of work, learning, and memory. The book emphasizes that anyone can learn to be creative and apply creativity to any problem. Is it easy? No. But Iyengar’s methodology does help significantly.

The second part of the book is a Think Bigger roadmap, six steps that help you on the journey towards a big idea:

Step 1: You choose the problem you want to address, why you want to address it, which often allows you narrow it down into something that you can state and articulate in words. Don’t rush to solutions, thus falling victims of the “knowledge illusion effect,” which consists in underestimating the complexity of things. Also it’s during this step that thinking bigger doesn’t mean “think big,” but rather “identifying a problem that’s large enough to matter but small enough to be solved.”

Step 2: You to break down the problem into sub-problems, i.e. the components you believe are key to solving that problem. By doing so, you may discover that your top priority is not the problem you thought you had identified, but one of the sub-problems. Thinking bigger entails the ability to recompose the ideation process and change tack—and eventually go back to step 1. Think of sub-problems as prompts in AI. The choice of prompts has huge impact on outputs.

Step 3: You to identify for whom you want to solve the problem and “compare wants,” i.e. identify the wants of at least three stakeholders, you, your target, and other third parties in order to define your “big picture score.” Thinking bigger is about creating a perspectival system which helps to see “(1) how desirable each solution is overall, and (2) which parties you favor for each solution.”

Step 4: You “search in and out of the box,” i.e. you leverage knowledge not only from your space of expertise, but also from other domains. The author illustrates her point using the Trotter-Matrix that enabled Lloyd Trotter to considerably enhance GE’s Lighting business by identifying and borrowing best practices and knowledge from other unrelated business units. Cross-pollination is a formidable ideation mechanism.

Step 5: Choice mapping is constructive alternative to brainstorming that results from step 1, 2, 3 and 4. It operates as a combinatorial engine that allows you to generate the multiple solutions for you to select by measuring them against your Big Picture Score.

Step 6: The “Third Eye” test leads you through a series of exercises that help you understand how others perceive your idea and “expand the range of viewpoints you bring to your solution.” Thinking bigger is about opening your aperture and eventually rephrasing your value proposition.

Moving from one step to the other is not linear process, but a recursive one, each step you take feeding into both the previous and following steps.

“Both/And Thinking”

Embracing Creative Tensions to Solve Your Toughest Problems

I remember AG Lafley, the former CEO of P&G, saying that a paradox is your biggest opportunity to innovate. When two apparently contradictory outcomes can be achieved together – think of tasty food and healthy diet, or global travel and carbon free – then you have the opportunity to innovate in a more dramatic way.

Wendy Smith and Marianne Lewis reflect that life is full of paradoxes. How can we each express our individuality while also being a team player? How do we balance work and life? How can we improve diversity while promoting opportunities for all? How can we manage the core business while innovating for the future?

For many of us, these competing and interwoven demands are a source of conflict. Since our brains love to make either-or choices, we choose one option over the other. We deal with the uncertainty by asserting certainty.

There’s a better way.

In Both/And Thinking, they explore how to cope with multiple, knotted tensions at the same time. Drawing from more than twenty years of pioneering research, they provide tools and lessons for transforming these tensions into opportunities for innovation and personal growth.

The great Tom Peters said of the book “I can’t exaggerate the importance and the originality of this book. And that is NOT hyperbole. Both/And provides us with a novel and unspeakably powerful and instantly usable way to reframe almost any problem. The argument is flawless. The case studies are engaging and powerful. And every significant point is backed up by unassailable research.”

“The Four Workarounds” 

How the World’s Scrappiest Organizations Tackle Complex Problems

Real-world problems need real solutions. Often “perfect” just isn’t an option, and we need something easy, smart, and quick: we need a “workaround”, a deviation from the norm.

Paulo Savaget has produced a richly illustrated guide to how to work around rules and norms to solve complex problems, with examples from areas as diverse as cryptocurrencies and medicine distribution. Savaget outlines the managerial and domestic benefits to make a wider point about the advantages of adopting a “workaround mindset”.

From remote Zambia to the waves of the North Sea, Brazilian mines to American biohackers, The Four Workarounds shows how seemingly intractable problems have been solved using unconventional tactics. Through these cases – from public urination to the challenges of delivering life-saving medicine to remote communities – we see how some of the world’s most admired companies are already using Savaget’s research to transform the ways they do business.

Savaget draws examples from organizations dedicated to social action that have made an art form out of subverting the status quo, proving themselves adept at achieving massive wins with minimal resources.

They do this by employing four particular workarounds: the piggyback, the loophole, the roundabout, and the next best.

The “piggyback” solution is when you look for something that’s already working and then pair it with your current goal. Your workplace might have a robust mentorship program, but little formal support for new hires — and coupling those resources could help new hires see the same benefits.

The “loophole” solution is where you look for ambiguity in existing rules. It’s similar to where laws might differ by country, and therefore travelling to another place to avoid falling foul legally, Savaget suggests.

“Real-Time Leadership”

Find Your Winning Moves When the Stakes Are High

The best leaders, in the biggest moments, know how to read the situation, respond in the most effective way possible, and move forward. You can, too, according to David Noble and Carol Kauffman.

The hardest part of leadership is mastering the inevitable high-risk, high-stakes challenges you will face. Whether you’re making a split-second decision when your business is knocked sideways or you’re finding the best strategy to navigate business-critical long-term circumstances, how can you be in peak form in those most crucial moments?

We all have default reactions to things, and under pressure we become an exaggerated version of ourselves. We are then vulnerable to slide into our automatic ways of reacting. Often these do not serve us, or those we lead and care about. It’s important to learn to make inner space, so as to defy your default mode of acting, allowing you to make the most of every moment.

Finding your winning moves when the stakes are high means being able to have choices at your fingertips when you need them. Victor Frankl wrote that there’s a space between stimulus and response, and in that space is our freedom. But, what can you do with that freedom? What should you focus on, what lifelines do you need to hold onto? Can you slow time down, look around, and gain sense of what you need to focus on? Can you identify what really needs to get done, what inner resources you can access? Are you able to see others clearly, connect with them, and send the right signals? If you could, what would that be like? How much would that serve you?

Here are three examples of stimuli: You are in a major interview and you’re tanking. Will you go into default mode, or can you make a space? You are with a coworker or an extended family member and suddenly they start spouting opinions that are toxic to you. Will you go into default mode, or can you make a space? You want to buy a house or acquire a company and your finances are strained. Will you go into default mode, or can you make a space?

We have a number of ways to help make space, defy your default mode, and find freedom to make the choices you want. We summarize everything we know and clumped it into an acronym so you could remember it in real-time: M.O.V.E.