Vistage Leaders Innovation Labs

October 18, 2016 at various locations, London UK (3 days)

Creating innovative strategies for growth

Innovation Labs for Business Leaders, 18-20 October 2016

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Across the world, new ideas, new businesses and new solutions are transforming every market. “Gamechangers” think and act differently. They innovate every aspect of their brand and marketing.

A new generation of businesses are rising out of the maelstrom of economic and technological change across our world.

Gamechangers are disruptive and innovative, start-ups and corporates, in every sector and region, reshaping our world. They are more ambitious, with stretching vision and enlightened purpose. They see markets as kaleidoscopes of infinite possibilities, assembling and defining them to their advantage. They find their own space, then shape it in their own vision. Most of all they have great ideas. They outthink their competition, thinking bigger and different. They don’t believe in being slightly cheaper or slightly better. That is a short-term game of diminishing returns.

Innovative strategies for growth. Making sense of fast-changing markets to develop better strategies for profitable growth.

Innovation in most companies is still mostly about products and services, whereas innovation has most impact when applied to business modelsand customer experiences. We therefore focus on business innovation, driven by your purpose and opportunity, and by thinking hard about what is the problem we are trying to solve, and the impact we want to make. Innovation is therefore particularly about five important factors, looking across the whole business to open up, and then close down:

  • Design thinking – embracing “insight” to understand the deeper motivations and aspirations of customers, through deep-dive immersion with individuals, connecting analytics with observation and intuition. Design thinking is about better defining the challenge – problem, opportunity – then being more human, creative and real in solving it.
  • Making connections – fusing ideas to create richer “concepts”, but also learning from other places, from “parallel” markets where the same customers are already embracing change and new ideas, and then applying to your own market, as a pioneer. Connecting initial ideas into concepts makes them stronger and more distinctive.
  • Creative disruption – how to be different, to challenge the conventions, break the rules, and redefine the markets in a different way – for example by technological simplification, or new customer behaviour. This creates rethinking – changing the who, why, what and how – and can potentially recalibrate the market.
  • New business models – more dramatic and sustainable innovation usually involves changing the way the business works – in particular through new partnerships, and creating new revenue streams built around a strong value proposition at the core – this focuses on value propositions and business model design.
  • Accelerating action – facilitating your best ideas to market better and faster, through challenge and support, bringing your best people together, adding external ideas to internal expertise, and disciplined process. This includes “lean thinking” techniques from minimal viable products, prototyping and then vortex market adoption.

I created this website to help you create a better future. Here are some of the most useful pages:

  • Explore my 7 books, from Marketing Genius to People Planet Profit and most recently, Gamechangers. 
  • Watch my latest videos, including keynote speeches and interviews from around the world.
  • Get inspired by 100 case studies, real-time stories of 100 companies shaking up markets right now.
  • Download 16 practical canvases, one-page processes and templates to help you make it happen.
  • Book me as a keynote speakerwith insightful and inspiring talks, customised for your event and audience.
  • Download my recent presentations, from leading innovation to luxury brands and being superhuman!
  • Join one of the workshops, both executive business school programs, or customised for your team.
  • Hire me as a consultant, to stretch and facilitate your strategy, innovation and planning workshops.
  • Read my latest blog updates, insights and ideas to inspire your thinking, and accelerate your action.
  • Check out my next events, where I am around the world, and the events I will be speaking at.
  • Sign up for my newsletter, or contact me directly with any questions or to book me, right now!
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