Accelerated Business Model Innovation

November 5, 2016 at Frankfurt, Germany (with IE Business School, invitation only)

Business model innovation is not new. Back in the 1959, Xerox created an incredibly powerful copier, but found that few companies could afford the high price of the new machine. By moving to a subscription-based model, low rental fee then pay per copy above a certain number of sheets, it became attractive, and an incredible success. Combining design thinking, with the well-known approaches of Alex Osterwalder and others, we worked through an accelerated approach to creating their futures, inspired by new insights into their existing and potential customer, and parallels in other markets.

Learning from Li & Fung’s virtual sourcing network, an online optician is now exploring how to change its industry’s supply chain. Inspired by UberEats, a food producer is exploring new trends like street food and home delivery. With a touch of Tesla’s Supercharger Network, a power company is rethinking how to roll out charging models for everyday use. Building on Cemex, a horizontal drilling company is focused on reducing flooding in areas at risk. Learning from construction firm Skanska, an ad agency is designing a new business model to share client success. Borrowing ideas from Jonny Cupcake’s t-shirt shops, an exhibition centre is rethinking its space and how to sell it, and the Nespresso business model is helping an industrial valve maker is to explore new markets.

This one day accelerated workshop is fast and focused, helping you to get the important ideas, what difference it can make to your business, and how to get started practically:

Session 1: Gamechanger strategies for growth

  • Strategy in a fast changing world
  • Finding the best opportunities for growth
  • Framing busness around an inspiring vision and purpose
  • 100 disruptive innovators

Session 2: Innovative business design

  • The 10 types of innovation
  • Border crossers and idea fusions
  • New collaboration and partnership models
  • New revenue streams and customer experiences

Session 3: The Business Model Canvas

  • Art and science of the business model canvas
  • Airbnb to Zipcars … what works and what doesn’t
  • When and how to use business models
  • 36 business models archetypes

Session 4: Customer proposition accelerator

  • Customer insights and segmentation
  • Jobs to be done, pains and gains
  • Customer propositions
  • Product and services, channels and pricing

Session 5: Business model accelerator

  • Assets and activities
  • Partners and resources
  • Revenue and cost streams
  • Distinctive, practical, and commercial

Program coordinator: Elena de Dios, IE Business School

Find out more and book >